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Senior Market Sales's Overview

Total employees303
HeadquartersOmaha
Founded1982

Senior Market Sales (SMS) is a prominent tech-enabled insurance marketing organization (IMO) that connects independent insurance agents with top-tier insurance products for the senior market. Specializing in Medicare (Medicare Supplement, Medicare Advantage, Prescription Drug Plans), life insurance, annuities, and long-term care solutions, SMS provides agents with comprehensive support including access to leading carriers, advanced marketing tools, proprietary technology like Lead Advantage Pro® and Client Stream®, ongoing training, and lead generation programs. Their goal is to empower agents to effectively serve the rapidly growing senior demographic and build successful practices.

Where is Senior Market Sales's Headquarters?

Senior Market Sales officeSenior Market Sales officeSenior Market Sales officeSenior Market Sales office
*Images sourced via web search. Rights belong to original owners

HQ Function

The Omaha headquarters serves as the central command for SMS's nationwide operations, overseeing carrier relations, agent support services, marketing strategy development, technological innovation, compliance, and administrative functions.

Notable Features:

A modern, professional office environment designed to accommodate a large workforce and foster collaboration. Equipped with training facilities and technology infrastructure to support its national agent network.

Work Culture:

The work culture at SMS headquarters is characterized by a strong focus on agent success, innovation, and expertise in the complex senior insurance market. It emphasizes teamwork, continuous learning, and a commitment to providing exceptional service and resources to its partners.

HQ Significance:

The headquarters is crucial for orchestrating SMS's extensive network of agents and managing relationships with numerous insurance carriers. It's the hub from which new products, technologies, and support initiatives are launched.

Values Reflected in HQ: The headquarters embodies SMS's core values of integrity, partnership, innovation, and a dedicated focus on serving the needs of both insurance agents and the senior clients they assist.

Location:

Senior Market Sales primarily operates within the United States, serving independent insurance agents across all 50 states. Their focus is on the domestic U.S. senior insurance market. While they leverage global technologies for their platforms, their physical office presence and agent network are concentrated within the USA.

Street Address:

8420 W Dodge Rd

City:

Omaha

State/Province:

NE

Country:

USA

Senior Market Sales's Global Presence

Longview, TX/USA

Address: 303 W. Loop 281, Suite 200, Longview, TX 75605

Serves as a key hub for final expense operations and agent support in Texas and the surrounding Southwestern states, enhancing SMS's offerings in this niche.

Maitland, FL/USA

Address: 2600 Lake Lucien Drive, Suite 150, Maitland, FL 32751

Strengthens SMS's presence and product diversity in Florida and the Southeastern U.S., offering localized expertise and support for agents in the region.

Raleigh, NC/USA

Address: Specific address for Futurity First Mid-Atlantic not readily available, but based in Raleigh.

Expands SMS's distribution capabilities and agent support network in North Carolina and the surrounding Mid-Atlantic states, particularly for agents affiliated with Futurity First.

Buying Intent Signals for Senior Market Sales

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Senior Market Sales

As of April 2025, Senior Market Sales' leadership includes:

Jim Summers - President
Bill Klein - Chief Marketing Officer
Jennifer Monastero - Chief Financial Officer
Mitch Voth - Chief Technology Officer
Craig Krienert - Chief Revenue Officer

Investors of Senior Market Sales

Senior Market Sales has been backed by several prominent investors over the years, including:

Alliant Insurance Services

Executive New Hires/Exits in the Last 12 Months

Hire2
Exits0

Senior Market Sales has continued its strategic growth, partly through acquisitions, leading to key leadership appointments within its expanded family of companies. In the last 12 months, notable appointments include new presidents for its subsidiaries Producers Choice Network and Futurity First Insurance Group. No major departures from the core corporate executive team have been publicly announced.

New Appointments:

Gregg Averett, Gregg Averett appointed as President of Producers Choice Network, an SMS company, leveraging his extensive industry experience.
Milton Howard, Milton Howard appointed as President of Futurity First Insurance Group, an SMS company, to drive growth and agent success.

Technology (Tech Stack) used by Senior Market Sales

Discover the tools Senior Market Sales uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Senior Market Sales Email Formats and Examples

Senior Market Sales typically uses the [first_initial][last]@seniormarketsales.com email format for its employees. For example, an employee named John Doe would likely have the email address jdoe@seniormarketsales.com. This is a common and straightforward corporate email structure.

[first_initial][last]@seniormarketsales.com

Format

bsmith@seniormarketsales.com

Example

85%

Success rate

News and media

seniormarketsales.com (PR Newswire distribution)March 5, 2024

Senior Market Sales Acquires Futurity First Mid-Atlantic General Agency

Senior Market Sales (SMS) announced its acquisition of Futurity First Mid-Atlantic, a general agency of Futurity First Insurance Group (FFIG) based in Raleigh, North Carolina. This strategic move expands SMS's presence in the Southeast and enhances its support for FFIG agents....more

seniormarketsales.com (PR Newswire distribution)January 23, 2024

Senior Market Sales (SMS) Names Gregg Averett President of Producers Choice Network (PCN)

Gregg Averett has been appointed President of Producers Choice Network (PCN), an SMS company and a leading field marketing organization in the annuity and life insurance sectors. Averett will focus on PCN's strategic growth and enhancing agent support....more

seniormarketsales.com (PR Newswire distribution)January 9, 2024

Senior Market Sales Acquires The Insurance Exchange

Senior Market Sales (SMS) further solidified its position in the Medicare market by acquiring The Insurance Exchange, a Nebraska-based agency specializing in Medicare products. This acquisition strengthens SMS's network and capabilities in its home state....more

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