What Does Sea Ray Boats Do?

Total employees1500
HeadquartersKnoxville
Founded1959

Sea Ray Boats, founded in 1959, is a world-renowned manufacturer of pleasure boats, ranging from 19-foot sport boats to 65-foot yachts. Acquired by Brunswick Corporation in 1986, Sea Ray is celebrated for its commitment to quality, innovation, luxury, and performance. The brand has a rich history of pioneering advancements in boat design and manufacturing, consistently delivering superior craftsmanship and a premium boating experience to customers worldwide. Sea Ray boats are known for their sophisticated styling, cutting-edge technology, and comfortable amenities, making them a popular choice for recreational boaters and yacht enthusiasts.

Where Is Sea Ray Boats's Headquarters?

Sea Ray Boats officeSea Ray Boats officeSea Ray Boats officeSea Ray Boats office
*Images sourced via web search. Rights belong to original owners

HQ Function

The Knoxville headquarters houses Sea Ray's corporate leadership, administrative functions, brand management, sales, marketing, and product development teams. It also serves as a technology and R&D center for boat design and innovation.

Notable Features:

The headquarters is strategically located, facilitating research and development. It often includes modern office spaces and proximity to water, reflecting the brand's core business. It's also known as the Brunswick Boat Group Knoxville Operations and Technology Center.

Work Culture:

The work culture at Sea Ray's headquarters likely emphasizes innovation, quality craftsmanship, customer focus, and collaboration. As part of the recreational boating industry, there's often a passion for the water and the products they create.

HQ Significance:

The Knoxville headquarters is central to Sea Ray's global operations, product strategy, and brand identity. It represents a significant investment in innovation and engineering excellence within the Brunswick Boat Group.

Values Reflected in HQ: The headquarters reflects Sea Ray's values of innovation, precision engineering, quality, and a deep connection to the boating lifestyle.

Location:

Sea Ray Boats has a significant global presence, primarily supported through an extensive network of authorized dealers and distributors across North America, Europe, Asia-Pacific, Latin America, and the Middle East. This network provides sales, service, and support to Sea Ray customers worldwide, ensuring brand accessibility and customer satisfaction in key boating markets globally.

Street Address:

111 Sea Ray Dr

City:

Knoxville

State/Province:

Tennessee

Country:

USA

Where Else Does Sea Ray Boats Operate Around the World?

Palm Coast, Florida, USA

Address: 100 Sea Ray Drive, Palm Coast, FL 32137 (representative address for the large facility)

Leverages Florida's extensive marine industry infrastructure, skilled labor pool, and favorable boating environment. Serves as a key production hub for the US East Coast and international export markets.

Vonore, Tennessee, USA

Address: 1 Tellico Landing, Vonore, TN 37885 (Tellico Facility)

Offers a strategic central location for efficient distribution across North America and access to a skilled manufacturing workforce in the region.

Reynosa, Tamaulipas, Mexico

Address: Parque Industrial Reynosa, Reynosa, Tamaulipas, Mexico (General industrial park location)

Provides strategic nearshore manufacturing capabilities, optimizing production costs and supply chain logistics for the North American market.

Buying Intent Signals for Sea Ray Boats

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Sea Ray Boats? Meet the Executive Team

As of April 2025, Sea Ray Boats' leadership includes:

Keith Yunger - President, Sea Ray Boats

Who's Investing in Sea Ray Boats?

Sea Ray Boats has been backed by several prominent investors over the years, including:

Brunswick Corporation (NYSE: BC) - Parent Company

What Leadership Changes Has Sea Ray Boats Seen Recently?

Hire0
Exits0

Publicly available information on specific executive hires or exits directly within Sea Ray Boats' top leadership in the immediate last 12 months is limited. Key leadership positions tend to be stable, or changes are typically announced at the broader Brunswick Boat Group level. No major changes at the President level of Sea Ray have been publicly announced in the last 12 months.

What Technology (Tech Stack) Is Used bySea Ray Boats?

Discover the tools Sea Ray Boats uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Sea Ray Boats Email Formats and Examples

Sea Ray Boats, as part of Brunswick Corporation, may utilize email formats common within the parent company (e.g., ending in @brunswick.com). However, brand-specific email addresses (@searay.com) are also in use for Sea Ray personnel. The most common format observed for Sea Ray is [first].[last]@searay.com.

[first].[last]@searay.com

Format

jane.doe@searay.com

Example

75%

Success rate

What's the Latest News About Sea Ray Boats?

Brunswick Corporation NewsFebruary 14, 2024

Sea Ray Unveils All-New SDX 270 Surf and SDX 270 Outboard at Discover Boating Miami International Boat Show

Sea Ray announced the launch of its new SDX 270 Surf and SDX 270 Outboard models at the Miami International Boat Show. These models feature innovative designs, enhanced surf capabilities, and the latest technology, catering to families and watersport enthusiasts....more

Boating IndustryJuly 20, 2023

Sea Ray receives 15th consecutive NMMA CSI Award

Sea Ray Boats was recognized by the National Marine Manufacturers Association (NMMA) with its 15th consecutive Marine Industry Customer Satisfaction Index (CSI) Award for excellence in customer satisfaction across multiple boat categories....more

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