What Does Samsung Australia Do?

Total employees700
HeadquartersRhodes
Founded1987

Samsung Electronics Australia Pty Ltd is a key subsidiary of Samsung Electronics, a global leader in technology and innovation. In Australia, Samsung offers a diverse portfolio of consumer and business products, including market-leading smartphones (Galaxy series), tablets, wearables, televisions (QLED, OLED), soundbars, monitors, and a wide array of home appliances such as refrigerators, washing machines, dryers, air conditioners, and vacuum cleaners. The company is committed to bringing cutting-edge technology to Australian consumers, enhancing lifestyles through smart connectivity and innovative design. Samsung Australia also focuses on sustainability initiatives and community engagement programs within the country.

Where Is Samsung Australia's Headquarters?

HQ Function

Serves as the primary corporate office for Samsung's operations in Australia, managing sales, marketing, distribution, customer service strategy, and corporate affairs for the region.

Notable Features:

Modern office building likely equipped with product showrooms, collaborative workspaces, and advanced technological infrastructure befitting a leading tech company. Specific architectural details are not widely publicized.

Work Culture:

Likely dynamic and fast-paced, emphasizing innovation, technological excellence, and a customer-first approach. Fosters a collaborative environment driven by global Samsung's core values.

HQ Significance:

The headquarters is pivotal for driving Samsung's brand strategy, product launches, and market penetration within Australia, adapting global innovations for the local market.

Values Reflected in HQ: Innovation, quality, leadership in technology, and customer satisfaction are likely reflected in the design and functionality of the headquarters.

Location:

Samsung Australia is an integral part of Samsung Electronics, a global corporation with a vast network spanning nearly 80 countries. This global presence supports comprehensive functions including research and development (R&D) centres worldwide, advanced manufacturing facilities, extensive sales and marketing networks, and global customer support operations. Samsung leverages this global scale to innovate and deliver leading-edge technology products and services across diverse markets.

Street Address:

1 Homebush Bay Drive

City:

Rhodes

State/Province:

NSW

Country:

Australia

Where Else Does Samsung Australia Operate Around the World?

Melbourne, VIC, Australia

Address: Specific street address for corporate branch offices beyond the HQ are not widely publicized; likely located in a commercial business district.

To strengthen Samsung's presence in the Victorian market, provide localized support to retail partners and enterprise clients, and execute regional marketing strategies.

Brisbane, QLD, Australia

Address: Details for corporate branch offices are not broadly public; typically situated in accessible business areas.

To cater to the Queensland market's specific needs, drive sales growth, and ensure effective local execution of national campaigns and service delivery.

Buying Intent Signals for Samsung Australia

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Samsung Australia? Meet the Executive Team

As of April 2025, Samsung Australia' leadership includes:

Eric Chou - Managing Director, Mobile eXperience (MX) Division
Garry McGregor - Vice President, Mobile eXperience (MX) Division
Jeremy Senior - Vice President – Consumer Electronics Division
Doyoung Kim - President & CEO of Samsung Electronics Oceania (SEOC)

Who's Investing in Samsung Australia?

Samsung Australia has been backed by several prominent investors over the years, including:

Samsung Electronics Co., Ltd. (Parent Company)
As a subsidiary, Samsung Australia is wholly owned by Samsung Electronics, which is a publicly traded company on the Korea Exchange. Major institutional investors in Samsung Electronics globally include the National Pension Service of Korea, BlackRock, Vanguard Group, and others.

What Leadership Changes Has Samsung Australia Seen Recently?

Hire1
Exits0

Samsung Australia has seen key leadership appointments, particularly in its Mobile eXperience division, reflecting strategic focus in this area.

New Appointments:

Eric Chou, Eric Chou appointed as new Managing Director for Samsung Australia's Mobile eXperience (MX) division.

What Technology (Tech Stack) Is Used bySamsung Australia?

Discover the tools Samsung Australia uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Samsung Australia Email Formats and Examples

Samsung Electronics, including its Australian subsidiary, commonly utilizes a standardized email format for its employees. The most prevalent format is [first].[last]@samsung.com.

[first].[last]@samsung.com

Format

john.smith@samsung.com

Example

85%

Success rate

What's the Latest News About Samsung Australia?

ChannelNews • February 12, 2024

Samsung Australia Appoints New Head Of Mobile

Samsung Australia has appointed Eric Chou as the new Managing Director of its Mobile eXperience (MX) division. Chou previously led the MX business in Taiwan and brings extensive experience to the Australian market....more

Samsung Newsroom Australia • January 18, 2024

Samsung Electronics Australia Ushers in a New Era of Mobile AI with the Galaxy S24 Series

Samsung Australia announced the launch of its Galaxy S24 smartphone series, emphasizing new AI-powered features designed to enhance communication, creativity, and productivity for users....more

Appliance Retailer • August 29, 2023

Samsung helps customers reduce energy and save money

Samsung Australia highlighted its SmartThings Energy platform and energy-efficient appliances, aiming to help Australian households reduce their energy consumption and save on electricity bills, aligning with its sustainability goals....more

Highperformr's free tools for company research

Explore Employees by Region or Country

See where a company’s workforce is located, by country or region.

View Funding Details

View past and recent funding rounds with amounts and investors.

Understand Revenue Insights

Understand company revenue estimates and financial scale.

Track Active Job Openings

Track active roles and hiring trends to spot growth signals.

Review Product and Offerings

Discover what a company offers—products, platforms, and solutions.

Get SIC or NAICS Codes

Get the company’s official SIC and NAICS classifications.

Analyze Website Traffic Trends

Analyze visitor volume, engagement, and top traffic sources.

Discover Social Profiles and Engagement

Explore LinkedIn, Twitter, and other active social profiles.

Identify Top Competitors

Identify top competitors based on similar business traits.

Research and Discover Companies with Highperformr — Smarter, Faster

Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.

Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.

  • Track intent signals to find buyers who are actively in-market
  • Enrich contacts and companies instantly, no need to switch tools
  • Automate workflows to stay ahead of every change
  • Connect your CRM & tools for seamless data sync and activation

Thousands of companies, including Samsung Australia, are just a search away.