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Sales Performance International (SPI), a globally recognized leader in sales performance improvement, was acquired by Richardson in December 2019, forming Richardson Sales Performance. For over three decades, SPI provided comprehensive sales training, consulting, and technology solutions designed to help B2B sales organizations achieve sustainable revenue growth. Their methodologies, like Solution Selling®, were renowned for enabling sales professionals to understand customer needs and deliver value. As part of Richardson Sales Performance, their combined expertise continues to offer cutting-edge sales methodologies, learning programs, and digital tools to empower sales teams worldwide to win more deals and drive performance.
Serves as the central hub for global operations, strategy development, product innovation, client services, and corporate administration for Richardson Sales Performance.
Located in a prominent downtown Philadelphia office building, offering modern facilities and accessibility. Specific architectural highlights are typical of contemporary corporate offices in a major city.
Fosters a collaborative, client-focused, and results-oriented environment, emphasizing continuous learning and professional development in the sales performance field. The culture values expertise and innovation in sales methodologies.
The Philadelphia headquarters is significant as it centralizes the leadership and operational core of the merged Richardson and SPI entities, driving the company's mission to elevate global sales effectiveness. It represents the consolidation of two influential forces in the sales training industry.
As Richardson Sales Performance, the company supports global functions including sales training program delivery in multiple languages, international client management, consulting services for multinational corporations, and the deployment of digital learning platforms accessible worldwide. They have a network of facilitators and partners across North America, EMEA (Europe, Middle East, Africa), APAC (Asia-Pacific), and Latin America to serve clients globally, reflecting a truly international operational footprint.
1700 Market Street, Suite 2810
Philadelphia
PA
USA
Address: Devonshire House, 1 Mayfair Place, London, W1J 8AJ, UK
To manage and expand Richardson Sales Performance's presence across EMEA, delivering localized sales performance solutions and supporting a diverse client base.
Address: Level 20, Gopher Center, No.757 Mengzi Road, Huangpu District, Shanghai 200023, China
To lead business development, client engagement, and service delivery across the APAC region, supporting both local and international companies aiming to enhance their sales capabilities.
Address: Regus Brussels Airport, Pegasus Park, Diegem
To provide accessible support and services to clients in Benelux and surrounding European countries.
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
As of April 2025, Sales Performance International' leadership includes:
Sales Performance International has been backed by several prominent investors over the years, including:
Richardson Sales Performance has seen key appointments and promotions in its executive team over the past 12-18 months, strengthening its leadership in marketing, revenue, and learning. No major publicly announced exits have been noted in the last 12 months for the current C-suite.
Discover the tools Sales Performance International uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Common email formats for Richardson Sales Performance, the company that acquired Sales Performance International, likely follow standard corporate patterns such as [first_initial][last] or [first].[last] @richardsonsalesperformance.com. The exact format can vary within the organization.
Common patterns: jlast@richardsonsalesperformance.com (e.g., jdoe@richardsonsalesperformance.com) OR first.last@richardsonsalesperformance.com (e.g., jane.doe@richardsonsalesperformance.com)
Format
jdoe@richardsonsalesperformance.com
Example
75%
Success rate
richardsonsalesperformance.com • August 24, 2023
Richardson Sales Performance announced it won 12 Brandon Hall Group Human Capital Management (HCM) Excellence Awards®, including 7 gold awards, for its innovative sales training programs and learning solutions....more
richardsonsalesperformance.com • July 25, 2023
Richardson Sales Performance was recognized by Training Industry as one of the 2023 Top Sales Training & Enablement Companies, marking its 13th inclusion on this prestigious list, underscoring its consistent leadership in the sales training sector....more
richardsonsalesperformance.com • December 3, 2019
Richardson announced its acquisition of Sales Performance International (SPI), a global leader in sales training and performance improvement. The merger created a clear leader in the global sales training market, now operating as Richardson Sales Performance....more
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