What Does Safe-Guard Products International Do?

Total employees614
HeadquartersAtlanta
Founded1992

Safe-Guard Products International, LLC is a premier provider of third-party administration of finance and insurance (F&I) products and vehicle protection plans. They partner with retailers, dealerships, manufacturers, and financial institutions to offer a comprehensive suite of products such as vehicle service contracts, GAP coverage, tire & wheel protection, prepaid maintenance, and more. These offerings are designed to enhance the vehicle ownership experience and provide peace of mind to consumers across North America, primarily in the United States and Canada.

Where Is Safe-Guard Products International's Headquarters?

HQ Function

Serves as the corporate headquarters, overseeing all U.S. and Canadian operations, including product development, client relations, sales, marketing, legal, IT, and strategic partnerships for their F&I protection product offerings.

Notable Features:

Located in the Concourse Corporate Center, a prominent office park known for its distinctive 'King and Queen' (Concourse V and VI) towers, offering a modern and accessible office environment.

Work Culture:

Characterized by a client-focused, innovative, and collaborative environment. Emphasis is placed on strong partnerships, employee development, and delivering high-quality service in the financial services and automotive protection sectors.

HQ Significance:

The Atlanta headquarters is the central hub for managing Safe-Guard's extensive North American operations, driving strategy, and developing industry-leading protection products for the automotive, RV, marine, and powersports industries.

Values Reflected in HQ: The headquarters' location and environment reflect professionalism, a commitment to growth, innovation in product offerings, and a focus on customer and partner success.

Location:

Safe-Guard Products International primarily operates across North America, with a strong presence in the United States and Canada. They support the automotive, RV, marine, and powersport industries by providing comprehensive F&I products, training, claims administration, and marketing support to dealerships, manufacturers, and financial institutions throughout these key markets.

Street Address:

Two Concourse Parkway, Suite 500

City:

Atlanta

State/Province:

Georgia

Country:

USA

Where Else Does Safe-Guard Products International Operate Around the World?

Mississauga, Ontario, Canada

Address: 5500 Explorer Drive, 4th Floor, Mississauga, Ontario, L4W 5C7, Canada

To cater specifically to the Canadian market, providing localized vehicle protection products and services, ensuring compliance with Canadian regulations, and supporting the growth of F&I solutions in Canada.

Buying Intent Signals for Safe-Guard Products International

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Safe-Guard Products International? Meet the Executive Team

As of April 2025, Safe-Guard Products International' leadership includes:

Randy Barkman - Chief Executive Officer
Tony Lika - Chief Operating Officer
Kaizer Siraj - Chief Financial Officer
David Pryor - Chief Marketing Officer
Jeff Koenig - Chief Information Officer
Jay L. Homedi - Chief People Officer

Who's Investing in Safe-Guard Products International?

Safe-Guard Products International has been backed by several prominent investors over the years, including:

Stone Point Capital
Goldman Sachs Asset Management

What Leadership Changes Has Safe-Guard Products International Seen Recently?

Hire2
Exits0

Safe-Guard Products International has strategically strengthened its executive leadership team over the past 12 months with key appointments in critical areas such as Information Technology and Human Resources to support continued growth and innovation.

New Appointments:

Jay L. Homedi, Jay L. Homedi was appointed as Chief People Officer, tasked with leading the company's human resources strategy, talent development, and organizational culture initiatives.
Jeff Koenig, Jeff Koenig joined Safe-Guard Products International as Chief Information Officer to spearhead technology strategy, infrastructure development, and digital transformation efforts.

What Technology (Tech Stack) Is Used bySafe-Guard Products International?

Discover the tools Safe-Guard Products International uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Safe-Guard Products International Email Formats and Examples

Safe-Guard Products International commonly uses the email format combining the first initial and last name (e.g., jdoe@safe-guardproducts.com). Other formats such as first.last@safe-guardproducts.com might also be in use within the organization.

[first_initial][last]@safe-guardproducts.com

Format

dpryor@safe-guardproducts.com

Example

90%

Success rate

What's the Latest News About Safe-Guard Products International?

PR Newswire • January 10, 2024

Safe-Guard Products International Appoints Jay L. Homedi as Chief People Officer

Safe-Guard Products International, LLC, a leading provider of F&I products for various industries, announced the appointment of Jay L. Homedi as its new Chief People Officer to lead human resources and talent strategy....more

F&I and Showroom Magazine • August 8, 2023

Safe-Guard Products International Appoints Jeff Koenig as CIO

Safe-Guard Products International announced the appointment of Jeff Koenig as its new Chief Information Officer (CIO), responsible for the company's technology vision, strategy, and execution....more

PR Newswire • April 4, 2023

Safe-Guard Products International Acquires Sym-Tech TSF

Safe-Guard Products International, LLC announced its acquisition of Sym-Tech TSF, a prominent Canadian-based F&I solutions provider, significantly expanding its footprint and service capabilities in the Canadian market....more

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