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The Sacramento Convention & Visitors Bureau, operating under the brand 'Visit Sacramento,' is the primary destination marketing organization (DMO) for Sacramento and the surrounding Sacramento County. Its core mission is to strengthen the positive awareness of the Sacramento region as a globally recognized, culturally rich, and economically vibrant tourism and meetings destination. They work to attract conventions, trade shows, group tours, and leisure travelers, thereby driving economic growth, supporting local businesses, and enhancing the quality of life for residents. Visit Sacramento collaborates with local government, hospitality partners, and community stakeholders to showcase the area's diverse attractions, including its farm-to-fork culinary scene, historical landmarks, arts and culture, and outdoor recreation.
Serves as the administrative and operational hub for marketing, sales, communications, community engagement, and strategic planning for promoting tourism and conventions in Sacramento.
The office is likely a modern, professional space designed to reflect Sacramento's dynamic and welcoming image. It may feature local art or imagery showcasing the region's attractions.
The work culture at Visit Sacramento is typically collaborative, creative, and fast-paced, driven by a shared passion for promoting the city. Employees often engage in community outreach, event planning, and developing innovative marketing campaigns.
The headquarters is the nerve center for all efforts to attract visitors and events to Sacramento, playing a crucial role in the local economy by coordinating city-wide tourism strategies and partnerships.
While Visit Sacramento's physical offices are based in Sacramento, its operational reach is global. The organization actively markets Sacramento as a premier destination to national and international audiences. This involves targeted advertising campaigns, participation in international travel and trade shows, sales missions to key markets, public relations efforts, and collaborations with tour operators and travel agents worldwide. Their focus is on attracting leisure travelers, business conferences, and events from across the United States and key international markets such as Canada, Mexico, Europe, and Asia.
1608 I St
Sacramento
CA
USA
Address: 1000 J Street, Sacramento, CA 95814 (Old Sacramento Visitor Center)
To directly enhance the visitor experience on the ground by offering immediate assistance and resources, encouraging deeper exploration of Sacramento's offerings, and supporting local tourism businesses by directing foot traffic.
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As of April 2025, Sacramento Convention & Visitors Bureau' leadership includes:
Sacramento Convention & Visitors Bureau has been backed by several prominent investors over the years, including:
Based on publicly available information, there have been no major, widely reported executive hires or departures at the C-suite level for Visit Sacramento within the last 12 months, suggesting a period of leadership stability. Minor changes or internal promotions may have occurred but were not prominently announced.
Discover the tools Sacramento Convention & Visitors Bureau uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
The Sacramento Convention & Visitors Bureau (Visit Sacramento) likely utilizes common professional email formats. The most probable format combines the first initial and last name of the employee, followed by the @visitsacramento.com domain.
[first_initial][last]@visitsacramento.com
Format
mtesta@visitsacramento.com
Example
90%
Success rate
Visit Sacramento • April 9, 2024
Visit Sacramento announced the hiring of Lindsey Adams as National Sales Manager and the promotion of Lucinda Boddy to Sports & Events Manager, strengthening their sales and events teams....more
KCRA Sacramento • January 11, 2024
Visit Sacramento played a key role in securing SacCon, a major comic, toys and anime convention, for the SAFE Credit Union Convention Center in January 2025, expected to draw significant attendance....more
CBS Sacramento • November 28, 2023
Visit Sacramento reported that the annual Farm-to-Fork Festival generated an estimated $20.2 million in economic impact for the Sacramento region, highlighting the success of this signature event....more
Sacramento Business Journal • July 13, 2023
A report commissioned by Visit Sacramento highlighted that tourism in Sacramento County generated $106 million in state and local tax revenue in 2022 and supported over 22,000 jobs....more
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