What Does S P Setia Do?

Total employees1467
HeadquartersShah Alam
Founded1974

S P Setia Berhad is a Malaysian-based, publicly listed property development company with a strong reputation for building sustainable communities and quality integrated developments. Their portfolio encompasses townships, eco-sanctuaries, luxury residences, high-rise apartments, commercial, and retail properties. Beyond Malaysia, S P Setia has established a significant presence in international markets including Australia, the United Kingdom, Singapore, and Vietnam. The company is renowned for its 'LiveLearnWorkPlay' development philosophy and commitment to innovation and customer satisfaction.

Where Is S P Setia's Headquarters?

HQ Function

The headquarters serves as the central command for strategic planning, corporate governance, financial operations, and overall management of S P Setia Group's diverse property development activities, both domestically and internationally.

Notable Features:

Setia Corporate Tower is a modern, purpose-built office building, likely featuring contemporary architectural design and potentially incorporating green building certifications, reflecting S P Setia's focus on sustainability. It serves as a prominent landmark within the Setia Alam township.

Work Culture:

S P Setia fosters a work culture centered on its 'LiveLearnWorkPlay' philosophy, promoting a balanced and enriching environment. The culture encourages innovation, teamwork, and a commitment to excellence in creating sustainable communities. Employees at the HQ are part of a dynamic team driving the company's vision.

HQ Significance:

The headquarters' location in Setia Alam, a flagship S P Setia township, powerfully symbolizes the company's core expertise in large-scale, integrated community development. It stands as the strategic command center for their diverse local and international property ventures.

Values Reflected in HQ: The HQ's modern architecture, strategic location within its own award-winning township, and potential green features embody S P Setia's core values of community, sustainability, innovation, quality, and care.

Location:

S P Setia Berhad supports its global operations through a network of international offices and project sites. These primarily focus on property development, project management, sales and marketing, investment management, and customer relations in key markets including Malaysia, Australia, the United Kingdom, Singapore, and Vietnam. Functions include identifying new development opportunities, managing complex construction projects, and engaging with a diverse base of international investors and homebuyers.

Street Address:

Setia Corporate Tower, No. 1 Jalan Setia Dagang AJ U13/AJ, Setia Alam, Seksyen U13

City:

Shah Alam

State/Province:

Selangor

Country:

Malaysia

Where Else Does S P Setia Operate Around the World?

Johor Bahru, Johor, Malaysia

Address: S P SETIA BERHAD (8604-K), No. 1, Jalan Setia 3/6, Taman Setia Indah, 81100 Johor Bahru, Johor

To oversee local project execution, sales and marketing initiatives, and customer relations for S P Setia's various developments in Johor, ensuring alignment with group strategies and quality standards.

London, United Kingdom

Address: S P Setia UK, No.1 Village Courtyard, Circus Road West, Battersea Power Station, London SW11 8EZ

To manage and expand S P Setia's significant investment and development presence in the United Kingdom, particularly delivering high-profile urban regeneration projects and engaging with international stakeholders.

Melbourne, Victoria, Australia

Address: S P Setia Melbourne, Level 5, 412 St Kilda Road, Melbourne VIC 3004, Australia

To drive S P Setia's growth in Australia through strategic land acquisition, development of residential and mixed-use properties, and building brand presence in key Australian cities.

Singapore

Address: Setia (Singapore) Pte Ltd, 12 Marina Boulevard, #36-02 Marina Bay Financial Centre Tower 3, Singapore 018982

To identify and execute development opportunities in Singapore, engage with investors, and manage sales and marketing for projects in this key international financial hub.

Buying Intent Signals for S P Setia

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading S P Setia? Meet the Executive Team

As of April 2025, S P Setia' leadership includes:

Datuk Choong Kai Wai - President & Chief Executive Officer
Datuk Zaini Yusoff - Deputy President & Chief Operating Officer
Loh Yuen Tuck - Chief Financial Officer
Datuk Kow Choong Ming - Executive Vice President

Who's Investing in S P Setia?

S P Setia has been backed by several prominent investors over the years, including:

Permodalan Nasional Berhad (PNB) and its associated funds
AmanahRaya Trustees Berhad (as trustee for various Amanah Saham Nasional Berhad funds)
Employees Provident Fund Board (KWSP/EPF)
Kumpulan Wang Persaraan (Diperbadankan) (KWAP)

What Leadership Changes Has S P Setia Seen Recently?

Hire0
Exits1

Over the past 12 months, S P Setia Berhad has experienced key leadership evolutions. Notably, Datuk Zaini Yusoff was promoted to Deputy President & Chief Operating Officer. The Board of Directors saw retirements and new appointments, enhancing its diverse expertise. An Executive Vice President also retired, transitioning into an advisory role.

Departures

Datuk Tan Hon Lim, Datuk Tan Hon Lim retired from his position as Executive Vice President of S P Setia Berhad.
Tengku Dato’ Seri Ab. Aziz bin Tengku Mahmud, Tengku Dato’ Seri Ab. Aziz bin Tengku Mahmud retired from the Board of Directors.

New Appointments:

Datuk Zaini Yusoff, Datuk Zaini Yusoff was promoted from Chief Operating Officer to Deputy President & Chief Operating Officer.
Dato’ Hamidah binti Naziadin, Dato’ Hamidah binti Naziadin was newly appointed to the Board as an Independent Non-Executive Director.
Datin Orchlon nyugtuiTsetseg, Datin Orchlon nyugtuiTsetseg was newly appointed to the Board as a Non-Independent Non-Executive Director.
Datuk Tan Hon Lim, Following his retirement as Executive Vice President, Datuk Tan Hon Lim was appointed as an Advisor to S P Setia Berhad.

What Technology (Tech Stack) Is Used byS P Setia?

Discover the tools S P Setia uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

S P Setia Email Formats and Examples

S P Setia Berhad typically employs standard corporate email formats for its employees. The most common structures usually involve a combination of the employee's first name and last name, or initials, followed by the company domain '@spsetia.com'. Understanding these patterns can be useful for professional communication.

[first].[last]@spsetia.com or [first_initial][last]@spsetia.com

Format

example: jane.doe@spsetia.com or jdoe@spsetia.com

Example

80%

Success rate

What's the Latest News About S P Setia?

The Edge Malaysia • May 2, 2024

S P Setia’s Datuk Zaini Yusoff promoted to deputy president and COO

S P Setia Bhd has promoted Datuk Zaini Yusoff to deputy president and chief operating officer (COO), effective May 1, 2024. Zaini, who was previously the property developer’s COO, will now support president and chief executive officer Datuk Choong Kai Wai in managing the group’s operations and strategic direction....more

New Straits Times • April 29, 2024

S P Setia launches phase 2 of Bandar Kinrara's Legasi IV, offers double-storey homes from RM1.16mil

S P Setia Bhd has launched the second phase of Legasi IV in its mature township of Bandar Kinrara, Puchong. This new phase offers 49 units of double-storey terrace homes with prices starting from RM1.16 million, catering to growing demand for landed properties in the Klang Valley....more

The Star • March 1, 2024

S P Setia posts RM3bil sales in FY23

S P Setia Bhd achieved total sales of RM3.00 billion for its financial year ended Dec 31, 2023 (FY23). This performance was largely driven by strong demand for its local projects, particularly in the central region of Peninsular Malaysia, alongside contributions from its international ventures....more

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