What Does RÚV Do?

Total employees332
HeadquartersReykjavík
Founded1930

RÚV (Ríkisútvarpið) is the Icelandic National Broadcasting Service, a public service organization. It operates multiple television and radio channels, as well as a comprehensive news and content website (ruv.is). RÚV plays a crucial role in Icelandic society by providing impartial news, diverse cultural programming, educational content, and entertainment to the entire nation. It is committed to promoting the Icelandic language, history, and cultural heritage, while also offering a window to the world.

Where Is RÚV's Headquarters?

HQ Function

The headquarters serves as the central hub for all of RÚV's operations, including television and radio production studios, newsrooms, digital media departments, broadcasting facilities, and administrative offices.

Notable Features:

Known as 'Útvarpshúsið' (The Broadcasting House), the facility is an iconic landmark in Reykjavík, housing state-of-the-art studios and broadcasting technology. It includes distinct buildings for radio and television operations.

Work Culture:

The work culture at RÚV emphasizes public service, journalistic integrity, creativity, and collaboration. It's a dynamic environment, particularly within news and live programming, with a strong focus on Icelandic language and culture.

HQ Significance:

RÚV's headquarters is a vital institution in Iceland, representing the nation's commitment to independent public broadcasting. It's the primary source of news and cultural content for many Icelanders and a symbol of national identity.

Values Reflected in HQ: The headquarters reflects RÚV's values of public service, accessibility, reliability, and its role as a cultural institution. The infrastructure supports its mission to inform, educate, and entertain the Icelandic public.

Location:

While primarily focused on serving Iceland, RÚV has a global presence through international distribution of its content, particularly Icelandic drama series ('Nordic Noir') which have gained international acclaim. RÚV is an active member of the European Broadcasting Union (EBU) and collaborates with other Nordic public broadcasters. Its online services (ruv.is) are accessible globally, providing news and select content to Icelanders abroad and an international audience interested in Iceland.

Street Address:

Efstaleiti 1

City:

Reykjavík

State/Province:

Höfuðborgarsvæðið (Capital Region)

Country:

Iceland

Where Else Does RÚV Operate Around the World?

Akureyri, Iceland

Address: Glerárgata 26, 600 Akureyri, Iceland (Note: Specific addresses for regional offices can vary; this is a known location for RÚV in Akureyri)

To ensure comprehensive news coverage and representation from regions outside the capital area, reflecting the diversity of Iceland. RÚV also maintains presence in other regions like Ísafjörður (Westfjords) and Egilsstaðir (East Iceland).

Buying Intent Signals for RÚV

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading RÚV? Meet the Executive Team

As of April 2025, RÚV' leadership includes:

Stefán Eiríksson - Útvarpsstjóri (Director General)
Margrét Magnúsdóttir - Framkvæmdastjóri mannauðs og rekstrar (Managing Director of HR and Operations)
Hildur Margrét Jóhannsdóttir - Framkvæmdastjóri sjónvarps og dagskrárgerðar (Managing Director of Television and Programming)
Rakel Þorbergsdóttir - Fréttastjóri (News Director)

Who's Investing in RÚV?

RÚV has been backed by several prominent investors over the years, including:

The Icelandic State (Publicly funded through a combination of a specific media fee paid by individuals and companies, and direct government contributions from the state budget)

What Leadership Changes Has RÚV Seen Recently?

Hire0
Exits0

No major publicly announced top-level executive hires or exits directly within RÚV's core leadership team were identified in the last 12 months based on available public information. The current executive team has been relatively stable.

What Technology (Tech Stack) Is Used byRÚV?

Discover the tools RÚV uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

RÚV Email Formats and Examples

RÚV commonly uses a standardized email format for its employees, typically combining the employee's first and last name.

[first].[last]@ruv.is

Format

stefan.eiriksson@ruv.is

Example

85%

Success rate

What's the Latest News About RÚV?

ruv.is / mbl.is (various Icelandic news outlets)March 2024

RÚV Secures Multiple Wins at the Edda Awards 2024

RÚV received numerous accolades at the 2024 Edda Awards, the Icelandic Film and Television Academy Awards. Various RÚV productions and personnel were recognized for their excellence in television programming, news, and cultural contributions, highlighting the broadcaster's significant impact on the Icelandic media landscape....more

ruv.isFebruary-March 2024

RÚV Successfully Broadcasts Söngvakeppnin 2024, Selecting Iceland's Eurovision Entry

RÚV organized and broadcast Söngvakeppnin 2024, Iceland's national selection competition for the Eurovision Song Contest. The event garnered significant public interest and viewership, culminating in the selection of Hera Björk with the song 'Scared of Heights' to represent Iceland at Eurovision 2024....more

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