HQ Function

Serves as the flagship store location and a key operational hub. Historically the central point for the business, housing management, and administrative functions. Post-acquisition, some central functions may be integrated with Specialized UK.

Notable Features:

Located at the scenic Rutland Water, one of Europe's largest man-made lakes, offering direct access to cycle trails. The site includes a large retail space, workshop, and bike hire facilities.

Work Culture:

Passionate about cycling, customer-centric, with a strong connection to the local cycling community. Employees often share a love for outdoor activities and cycling.

HQ Significance:

The Whitwell location is the birthplace of Rutland Cycling and remains its most iconic site, symbolizing its heritage and commitment to providing a premium cycling experience. It's a destination for cyclists from across the region.

Values Reflected in HQ: Embodies a passion for cycling, access to nature, community engagement, and providing quality products and services. The location itself promotes an active lifestyle.

Location:

Rutland Cycling primarily operates within the United Kingdom, with a network of physical stores across several counties and a robust e-commerce platform serving customers nationwide. Following its acquisition by Specialized in late 2023, it is now part of a global brand, though its direct retail operations remain UK-focused. International shipping for online orders may be available for select products, extending its reach to some overseas customers.

Street Address:

Rutland Cycling, Whitwell Leisure Park, Bull Brigg Lane

City:

Oakham

State/Province:

Rutland

Country:

United Kingdom