What Does Roxell Do?

Total employees450
HeadquartersMaldegem
Founded1967

Roxell is a globally recognized leader in the design, manufacturing, and distribution of automated systems for the poultry and pig industries. With over 50 years of experience, Roxell focuses on providing innovative and durable solutions that enhance animal welfare, improve farm efficiency, and deliver superior performance for livestock producers. Their product range includes feeding systems, drinking systems, nesting solutions, and heating systems, all engineered to meet the demanding needs of modern agriculture. Roxell is committed to continuous improvement and customer satisfaction, supporting farmers worldwide with reliable products and expert service.

Where Is Roxell's Headquarters?

HQ Function

The Maldegem headquarters serves as the central hub for research and development, global sales and marketing, manufacturing oversight, and corporate administration.

Notable Features:

The facility includes advanced manufacturing units, a dedicated R&D center focused on innovation in livestock systems, and modern office spaces.

Work Culture:

Roxell fosters a work environment centered on innovation, quality, and customer focus. Employees often highlight the international character of the company and the collaborative approach to developing solutions for the agricultural sector.

HQ Significance:

This location is pivotal for Roxell's global strategy, product innovation pipeline, and maintaining its leadership in the agricultural technology market. Its European location also facilitates access to key markets and suppliers.

Values Reflected in HQ: The headquarters embodies Roxell's commitment to innovation, quality manufacturing, and operational excellence in serving the global livestock industry.

Location:

Roxell operates globally, with its headquarters in Belgium and regional offices in the USA, Malaysia, and Russia. Its products are distributed in over 100 countries through an extensive network of independent distributors and dealers. This global network ensures that Roxell can provide sales, technical support, and after-sales service to farmers worldwide, supporting functions like international sales, localized product adaptation, supply chain management, and customer service across diverse agricultural landscapes.

Street Address:

Industrielaan 13

City:

Maldegem

State/Province:

East Flanders

Country:

Belgium

Where Else Does Roxell Operate Around the World?

Anderson, Missouri, USA

Address: 3917 South Main Street, Anderson, MO 64831, USA

To provide localized support, faster product delivery, and tailored solutions for the specific needs of North American livestock producers.

Klang, Selangor, Malaysia

Address: Lot 5857, Lorong Sungai Puloh 13/KU6, Kawasan Perindustrian Sungai Puloh, 42100 Klang, Selangor, Malaysia

To support the rapidly growing livestock sector in Asia with efficient systems and local expertise, adapting solutions to regional farming practices.

Sergiyev Posad District, Moscow Region, Russia

Address: Shemetovo village, Novaya street, building 100, 141327 Sergiyev Posad District, Moscow Region, Russia

To address the specific requirements of the Russian and CIS agricultural markets, providing robust solutions suited for local conditions.

Buying Intent Signals for Roxell

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Roxell? Meet the Executive Team

As of April 2025, Roxell' leadership includes:

Gino Van Landuyt - Managing Director
Frank Hartmann - Marketing Manager
Ludo Bosschaerts - R&D Manager

Who's Investing in Roxell?

Roxell has been backed by several prominent investors over the years, including:

CTB, Inc. (A Berkshire Hathaway Company)

What Leadership Changes Has Roxell Seen Recently?

Hire0
Exits0

No major publicly announced executive hires or exits at Roxell's top leadership level (e.g., Managing Director) have been widely reported in the last 12 months. The company appears to maintain stability in its core executive team. Changes at director or senior manager level below the top executive tier may occur but are not always publicly detailed.

What Technology (Tech Stack) Is Used byRoxell?

Discover the tools Roxell uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Roxell Email Formats and Examples

Roxell likely uses standard corporate email formats. The most common patterns observed for companies of similar structure are [first].[last]@roxell.com or [first_initial][last]@roxell.com. For example, Gino Van Landuyt, the Managing Director, might be reachable via an address following one of these patterns.

[first].[last]@roxell.com

Format

gino.vanlanduyt@roxell.com

Example

80%

Success rate

What's the Latest News About Roxell?

Roxell News • September 1, 2023

Roxell launches Titan™ XL, an extra-large feeder pan for heavy turkeys

Roxell announced the launch of Titan XL, a new extra-large feeder pan specifically designed for heavy turkeys. This innovation aims to improve feed access and reduce feed spillage for larger birds, enhancing animal welfare and farm profitability....more

World Poultry • July 6, 2023

Roxell expands management team for growth

Roxell is strengthening its management team to support its growth ambitions. The company is focusing on expanding its global presence and investing in new product development. (Note: Specific names for this expansion were not detailed in the article summary, implying operational management rather than top executive changes)....more

Roxell News • June 20, 2023

Roxell showcases its Natural Beak Smoothing concept at VIV Asia

Roxell presented its innovative Natural Beak Smoothing concept at VIV Asia 2023. This system allows broilers and turkeys to naturally smooth their beaks by pecking at rough surfaces in the feeder pan, improving animal welfare....more

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