Rove Concepts is a direct-to-consumer (DTC) furniture and home decor company founded with the vision of delivering high-quality, modern and mid-century inspired designs at accessible prices. By managing the entire process from design to manufacturing and delivery, they aim to eliminate traditional retail markups. Rove Concepts emphasizes craftsmanship, sustainable practices, and timeless aesthetics, offering a wide range of products including sofas, beds, dining sets, lighting, and outdoor furniture. They focus on providing a premium customer experience, blending online convenience with physical showrooms in select cities.
The Vancouver headquarters serves as the central hub for Rove Concepts' global operations, including product design and development, marketing, e-commerce management, customer service leadership, and overall strategic planning.
While specific architectural details are not widely publicized, it's likely a modern office space designed to foster creativity and collaboration, potentially showcasing Rove Concepts' own furniture to reflect their brand aesthetic.
Rove Concepts likely fosters a dynamic and innovative work culture focused on design excellence, customer satisfaction, and e-commerce growth. Employees may experience a fast-paced environment driven by the demands of a direct-to-consumer model, with an emphasis on teamwork and a passion for modern design.
The headquarters is significant as it's the birthplace of the brand's vision and the command center for its expansion in the competitive North American furniture market. Its Canadian base also allows it to serve both Canadian and US customers effectively.
Rove Concepts primarily operates in North America, with a strong e-commerce presence serving customers across the United States and Canada. Their physical presence is established through strategically located showrooms in major cities within these countries. While their customer-facing operations are North America-centric, their supply chain and manufacturing partnerships are likely global, sourcing materials and craftsmanship from various international locations to produce their unique furniture designs.
34 W 7th Ave
Vancouver
British Columbia
Canada
Address: 8070 Beverly Blvd, Los Angeles, CA 90048, USA
To enhance brand visibility, provide an experiential retail option, and drive sales in the Southern California region, a significant market for luxury and design-forward home furnishings.
Address: 433 Broadway, New York, NY 10013, USA
To capture the New York metropolitan market, offer a physical brand experience, and solidify Rove Concepts' reputation as a provider of premium modern furniture on the East Coast.
Address: Unit 100 - 3855 Henning Dr, Burnaby, BC V5C 6N3, Canada
To provide a showroom experience for the Greater Vancouver area and potentially act as a logistical hub for Canadian operations, streamlining distribution and inventory management.
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As of April 2025, Rove Concepts' leadership includes:
Rove Concepts has been backed by several prominent investors over the years, including:
No widely publicized major executive hires or departures at Rove Concepts have been noted in the last 12 months. The core leadership team appears to remain stable.
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Rove Concepts likely uses standard corporate email formats. Common patterns include [first].[last]@roveconcepts.com or [first_initial][last]@roveconcepts.com. For customer support, they use dedicated addresses like support@roveconcepts.com.
[first].[last]@roveconcepts.com
Format
jane.doe@roveconcepts.com
Example
70%
Success rate
Furniture Today • October 26, 2023
Rove Concepts has opened its newest showroom in Austin, Texas, marking its first physical location in the state and its seventh in North America. The 8,000-square-foot space is located in The Domain shopping district....more
Retail Insider • September 12, 2023
Vancouver-based luxury furniture brand, Rove Concepts, has opened a new showroom in Calgary, Alberta. This marks the company's third showroom in Canada, expanding its physical retail presence....more
Business in Vancouver • April 19, 2023
Rove Concepts, a Vancouver-based e-commerce furniture retailer, is expanding its physical presence with new showrooms. The company aims to blend online and offline shopping experiences for its customers....more
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