What Does ROTOR Bike Components Do?

Total employees75
HeadquartersMadrid
Founded1994

ROTOR Bike Components is a Spanish company specializing in the design and manufacture of high-performance bicycle components. Known for innovation in drivetrain technology, ROTOR offers a range of products including oval Q RINGS®, lightweight cranks (ALDHU®, VEGAST®, KAPIC™), advanced power meters (INpower®, 2INpower®, INspider®), bottom brackets, and chainrings. Their products are popular among professional cyclists and enthusiasts seeking to optimize performance and efficiency. ROTOR is committed to engineering excellence and manufacturing quality, with a strong focus on research and development based in Madrid, Spain.

Where Is ROTOR Bike Components's Headquarters?

HQ Function

The Madrid headquarters serves as the global hub for research and development, product design, engineering, global marketing, sales operations, and corporate management.

Notable Features:

Modern office spaces housing advanced R&D labs, product design studios, and state-of-the-art testing facilities for bicycle components. It likely includes a showroom displaying their innovative product lines like Q RINGS® and INpower® systems.

Work Culture:

A performance-driven and innovative environment, deeply rooted in a passion for cycling and engineering excellence. The culture likely fosters collaboration, precision, and continuous improvement, attracting individuals dedicated to pushing the boundaries of bicycle component technology.

HQ Significance:

The Madrid HQ is pivotal as it's the birthplace of ROTOR's innovative technologies and the control center for its global operations, reinforcing its 'Engineered in Spain' identity and commitment to quality.

Values Reflected in HQ: The headquarters likely reflects ROTOR's core values of innovation, precision engineering, quality, performance, and a deep connection to the cycling community.

Location:

ROTOR Bike Components supports its global customer base through an extensive network of international distributors and dealers in over 60 countries. While core research, development, and manufacturing oversight are centralized in Spain, the company ensures worldwide product availability, sales, marketing, and customer support through these regional partners and its dedicated North American office (ROTOR America LLC). This strategy allows ROTOR to effectively serve cyclists across Europe, North America, Asia, Oceania, and other key cycling markets worldwide.

Street Address:

Calle Vía de los Poblados 1, Edificio B - Planta 2B

City:

Madrid

State/Province:

Madrid

Country:

Spain

Where Else Does ROTOR Bike Components Operate Around the World?

Goleta, California, USA

Address: 6860 Cortona Dr, Unit B, Goleta, CA 93117, USA

To strengthen ROTOR's presence in the significant North American cycling market, providing localized service, technical support, and faster distribution to dealers and consumers.

Buying Intent Signals for ROTOR Bike Components

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading ROTOR Bike Components? Meet the Executive Team

As of April 2025, ROTOR Bike Components' leadership includes:

José Manuel Banqueri - Chief Executive Officer (CEO)
Irene Albacete - Chief Financial Officer (CFO)
David Martínez Fuzalla - Global Sales Director
Gustavo Anaya - Marketing Director

Who's Investing in ROTOR Bike Components?

ROTOR Bike Components has been backed by several prominent investors over the years, including:

ProA Capital

What Leadership Changes Has ROTOR Bike Components Seen Recently?

Hire0
Exits0

No major publicly announced executive hires or exits have been identified for ROTOR Bike Components in the last 12 months. The leadership team appears to be stable.

What Technology (Tech Stack) Is Used byROTOR Bike Components?

Discover the tools ROTOR Bike Components uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

ROTOR Bike Components Email Formats and Examples

While specific email formats for ROTOR Bike Components are not publicly confirmed, companies of similar size and structure commonly use patterns based on employee names. The most probable formats would involve the first name, last name, or initials combined with the @rotorbike.com domain.

[first_initial][last]@rotorbike.com (e.g., jsmith@rotorbike.com) or [first].[last]@rotorbike.com (e.g., john.smith@rotorbike.com)

Format

example: jdoe@rotorbike.com

Example

65%

Success rate

What's the Latest News About ROTOR Bike Components?

BikerumorDecember 12, 2023

ROTOR ALDHU & VEGAST Modular Cranks Get Lighter For 2024

ROTOR has updated its popular ALDHU and VEGAST modular road cranksets for 2024, achieving significant weight reductions through refined manufacturing processes while maintaining stiffness and modularity for performance-oriented cyclists....more

esmtb.comSeptember 26, 2023

ROTOR presents its new ergonomic Q RINGS cranks with INspider power meter

ROTOR has launched its latest generation of ergonomic Q RINGS, now fully compatible with their versatile INspider power meter, offering cyclists enhanced performance data and pedaling efficiency through optimized chainring design and power measurement....more

BikerumorMay 18, 2023

ROTOR KAPIC Carbon cranks get lighter, stiffer for XC & trail mountain bikes

ROTOR introduced an updated KAPIC Carbon crankset, enhancing its lightweight and stiff characteristics for demanding cross-country and trail mountain biking applications, continuing their focus on high-performance components....more

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