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Rokkan
What Does Rokkan Do?
Rokkan was a full-service digital agency renowned for its human-centered design, innovative technology solutions, and creative storytelling. Founded in 2000, it partnered with leading brands to create impactful digital experiences. In 2012, Rokkan was acquired by Publicis Groupe and was subsequently integrated into Razorfish (around 2019-2021), further combining its expertise within the larger customer experience transformation capabilities of Razorfish.
Where Is Rokkan's Headquarters?
HQ Function
Served as the central hub for Rokkan's operations, including strategy, creative design, technology development, client services, and overall agency management.
Notable Features:
Occupied modern office space within the iconic AT&T Long Lines Building at 32 Avenue of the Americas. The office itself was designed to foster collaboration and innovation.
Work Culture:
Rokkan was known for a dynamic, innovative, and collaborative work culture. It emphasized creative problem-solving, a passion for emerging digital trends, and a 'roll-up-your-sleeves' attitude.
HQ Significance:
The NYC headquarters was pivotal to Rokkan's growth, its ability to attract top talent, its relationships with major East Coast brands, and its reputation within the competitive digital advertising industry.
Values Reflected in HQ: The headquarters aimed to reflect Rokkan's core values of innovation, 'Human Experience' (HX) centricity, partnership, and relentless execution in its design and atmosphere.
Location:
While primarily US-based with key offices in New York and Los Angeles, Rokkan, particularly after its acquisition by Publicis Groupe in 2012, leveraged the Groupe's extensive global network to support international clients and projects. Its direct international office presence was limited, but its capabilities could be scaled globally through Publicis before its full integration into Razorfish, which has a significant global footprint.
Street Address:
32 Avenue of the Americas, 16th Floor
City:
New York
State/Province:
NY
Country:
USA
Where Else Does Rokkan Operate Around the World?
Los Angeles, CA, USA
Address: 9200 Sunset Blvd, Suite 420, West Hollywood, CA 90069 (Last known address)
To expand Rokkan's geographical footprint, tap into the talent pool in Southern California, and provide localized support for West Coast and national clients.
Buying Intent Signals for Rokkan
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading Rokkan? Meet the Executive Team
As of April 2025, Rokkan' leadership includes:
Who's Investing in Rokkan?
Rokkan has been backed by several prominent investors over the years, including:
What Leadership Changes Has Rokkan Seen Recently?
Rokkan was fully integrated into Razorfish and Publicis Groupe, with the Rokkan brand largely sunsetted as a standalone entity by 2021. Consequently, there have been no specific executive hires or exits attributable to 'Rokkan' in the last 12 months. Significant leadership transitions occurred during its acquisition by Publicis Groupe (2012) and its subsequent merger with Razorfish (primarily 2019-2021). Key personnel from Rokkan often transitioned into new roles within the broader Publicis network or pursued other ventures.
What Technology (Tech Stack) Is Used byRokkan?
Discover the tools Rokkan uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Rokkan Email Formats and Examples
Historically, Rokkan likely utilized common corporate email formats such as [first].[last]@rokkan.com or [first_initial][last]@rokkan.com. Since its integration into Razorfish and Publicis Groupe, any official communications involving former Rokkan projects or personnel would originate from Razorfish or Publicis Groupe email addresses. The rokkan.com email domain is no longer active for new communications.
[first].[last]@rokkan.com or [f][last]@rokkan.com
Format
john.doe@rokkan.com
Example
0%
Success rate
What's the Latest News About Rokkan?
Digiday • October 2, 2019
Rokkan Integrated into Razorfish as Publicis Groupe Streamlines Digital Agencies
Publicis Groupe initiated the process of folding Rokkan into Razorfish, a move aimed at consolidating its digital agency brands and creating a more unified customer experience offering. This integration combined Rokkan's strengths in creative technology and experience design with Razorfish's scale and broader digital transformation capabilities....more
Fast Company • August 2, 2016
Rokkan Develops Pantone Studio App, Bridging Physical and Digital Color
Rokkan collaborated with Pantone to design and develop the Pantone Studio mobile application. This innovative tool allowed users to capture colors from their environment, create and test palettes, and share them across design software, showcasing Rokkan's expertise in mobile app development and user experience design for major brands....more
AdAge • December 4, 2012
Rokkan Acquired by Publicis Groupe to Bolster Digital Capabilities
Publicis Groupe announced its acquisition of Rokkan, a U.S.-based digital agency with around 70 employees at the time, known for its work with clients such as JetBlue, Stoli, and Caesars Entertainment. The acquisition was part of Publicis Groupe's strategy to enhance its digital services and expand its footprint in the North American market....more
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