What Does Rokenbok Toy Company Do?

Total employees15
HeadquartersSan Diego
Founded1995

Rokenbok Toy Company, established in 1995 by Paul E. Hertz, is celebrated for its unique and engaging construction toy system that integrates radio-controlled vehicles with modular building components. This patented system has garnered numerous awards for its ability to foster creativity, problem-solving, and engineering skills in children. In 2014, the Rokenbok brand and its assets were acquired by Kid Spark Education, a 501(c)(3) nonprofit organization. Kid Spark Education now stewards the Rokenbok legacy, utilizing its components within comprehensive STEM education programs designed for Pre-K through 8th-grade students. Rokenbok products are known for their durability, educational value, and the way they adapt to a child's developing abilities, encouraging long-term engagement and learning.

Where Is Rokenbok Toy Company's Headquarters?

HQ Function

Serves as the primary office for Kid Spark Education, overseeing all aspects of the Rokenbok brand including product development, curriculum creation for STEM education, distribution, and non-profit operations.

Notable Features:

As the office of a non-profit educational organization, the space is likely designed to be functional for administrative, curriculum development, and operational tasks, fostering a collaborative environment.

Work Culture:

The work culture at Kid Spark Education, and by extension for Rokenbok operations, is likely driven by its non-profit mission, emphasizing innovation in STEM education, collaboration, and a commitment to impacting children's learning.

HQ Significance:

This headquarters is significant as it represents the continuation and evolution of the Rokenbok brand under Kid Spark Education, focusing on integrating fun, hands-on toys with robust STEM learning objectives.

Values Reflected in HQ: The headquarters operations reflect values of education, innovation, community engagement, and making STEM accessible, aligning with Kid Spark Education's core mission.

Location:

Rokenbok products are available for purchase online and can be shipped internationally to many countries. The primary operational and educational program focus of Kid Spark Education, which manages Rokenbok, is concentrated within the United States. Global outreach is primarily achieved through e-commerce sales of Rokenbok systems and partnerships that support STEM education initiatives.

Street Address:

4901 Morena Blvd, Suite 207

City:

San Diego

State/Province:

CA

Country:

USA

Where Else Does Rokenbok Toy Company Operate Around the World?

No additional office locations available.

Buying Intent Signals for Rokenbok Toy Company

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Rokenbok Toy Company? Meet the Executive Team

As of April 2025, Rokenbok Toy Company' leadership includes:

Paul E. Hertz - Founder & Chairman (Kid Spark Education), Inventor of Rokenbok
JP Wulffson - Chief Executive Officer
Jenelle Krishnamoorthy - Chief Program Officer

Who's Investing in Rokenbok Toy Company?

Rokenbok Toy Company has been backed by several prominent investors over the years, including:

Kid Spark Education, which operates Rokenbok, is a 501(c)(3) non-profit organization. Its funding comes from donations, grants, and revenue from its educational programs, rather than traditional equity investors. The original Rokenbok Toy Company was privately held prior to its acquisition.

What Leadership Changes Has Rokenbok Toy Company Seen Recently?

Hire0
Exits0

As a relatively small non-profit organization, specific executive movements at Kid Spark Education are not frequently publicized. No major executive hires or departures have been publicly announced in the last 12 months.

What Technology (Tech Stack) Is Used byRokenbok Toy Company?

Discover the tools Rokenbok Toy Company uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Rokenbok Toy Company Email Formats and Examples

Kid Spark Education, the non-profit that manages Rokenbok, likely uses standard professional email formats. Common formats for such organizations include [first_initial][last_name]@[domain] or [first_name]@[domain].

[first_initial][last_name]@kidsparkeducation.org

Format

phertz@kidsparkeducation.org

Example

70%

Success rate

What's the Latest News About Rokenbok Toy Company?

Kid Spark Education Official Website • October 19, 2023

Kid Spark Education (Operators of Rokenbok) Awarded $1.77 Million U.S. Department of Education Grant

Kid Spark Education, the non-profit steward of the Rokenbok system, has received a significant $1.77 million Education Innovation and Research (EIR) grant from the U.S. Department of Education. This funding will support the expansion of its K-8 STEM education programs, aiming to reach more students in high-need communities with hands-on learning experiences....more

Kid Spark Education Official Website • August 2, 2023

Kid Spark Education (Rokenbok) Announces Partnership with California State Parks for STEM Initiatives

Kid Spark Education has partnered with California State Parks to integrate its hands-on STEM programs, which utilize versatile Rokenbok building components, into educational offerings at various state parks. This collaboration aims to provide engaging and enriching learning experiences for young visitors, connecting STEM concepts with the natural and historical contexts of the parks....more

Kid Spark Education Official Website • February 21, 2023

Kid Spark Education (Rokenbok) Releases New Reports on STEM Program Impact

Kid Spark Education released new research reports detailing the positive impact of its STEM programs on elementary and middle school students. The findings highlight improvements in students' problem-solving skills, engagement in STEM subjects, and understanding of engineering principles, largely through the use of Rokenbok-based learning tools....more

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