What Does Roberts Beauty Do?

Total employees120
HeadquartersEl Paso
Founded1975

Roberts Beauty is a well-established supplier of professional beauty products, salon equipment, and related accessories, primarily serving Texas and New Mexico. Catering to both beauty professionals and retail customers since 1975, the company offers a diverse inventory of haircare, skincare, nail care, and barber supplies from leading brands. They aim to provide quality products and knowledgeable service to support the success of salons and beauty practitioners, as well as individuals seeking professional-grade beauty items through their physical stores and online presence at Beautyetcstore.com.

Where Is Roberts Beauty's Headquarters?

HQ Function

Serves as a primary retail location and likely the central hub for administrative operations, regional inventory management, strategic planning, and customer support for Roberts Beauty's operations.

Notable Features:

The headquarters is co-located with one of their key retail stores, allowing for direct interaction with customers and professionals. It likely includes administrative offices and local warehousing capabilities.

Work Culture:

A customer-centric environment focused on product knowledge and personalized service. As a long-standing business, it likely fosters a close-knit team atmosphere dedicated to the beauty industry.

HQ Significance:

Strategically located in El Paso, the headquarters supports Roberts Beauty's strong regional presence in West Texas and Southern New Mexico, anchoring its distribution and retail network.

Values Reflected in HQ: The headquarters' function as both an administrative center and active retail store reflects a commitment to accessibility, customer service, and direct engagement with the professional beauty community.

Location:

Roberts Beauty primarily operates within the Southwestern United States, with a strong focus on its retail stores and distribution network in Texas and New Mexico. While it sources products from international brands, its direct operational presence, including offices and stores, is concentrated within this U.S. region. Its e-commerce site, Beautyetcstore.com, allows for a broader customer reach within the United States.

Street Address:

7124 N Mesa St

City:

El Paso

State/Province:

Texas

Country:

USA

Where Else Does Roberts Beauty Operate Around the World?

El Paso, Texas, USA

Address: 11330 Montwood Dr, El Paso, TX 79936

Serving the beauty needs of the Montwood area and East El Paso, offering convenient access to professional brands and expert advice.

El Paso, Texas, USA

Address: 1831 N Zaragoza Rd #101, El Paso, TX 79938

Supports the Zaragoza and Far East El Paso beauty community by providing localized product availability and customer service.

Las Cruces, New Mexico, USA

Address: 2300 E Lohman Ave # C, Las Cruces, NM 88001

Serves as a key supplier for beauty professionals and enthusiasts in Las Cruces and surrounding areas in New Mexico.

Buying Intent Signals for Roberts Beauty

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Roberts Beauty? Meet the Executive Team

As of April 2025, Roberts Beauty' leadership includes:

Mark J. Lieberman - President

Who's Investing in Roberts Beauty?

Roberts Beauty has been backed by several prominent investors over the years, including:

Roberts Beauty is a privately held company, likely family-owned, and does not publicly disclose investor information.

What Leadership Changes Has Roberts Beauty Seen Recently?

Hire0
Exits0

There is no publicly available information regarding significant executive new hires or exits at Roberts Beauty in the last 12 months. As a privately held regional company, such changes are typically not widely publicized.

Departures

N/A, No publicly disclosed executive departures in the last 12 months.

New Appointments:

N/A, No publicly disclosed new executive appointments in the last 12 months.

What Technology (Tech Stack) Is Used byRoberts Beauty?

Discover the tools Roberts Beauty uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Roberts Beauty Email Formats and Examples

While Roberts Beauty's specific corporate email formats are not publicly listed, companies of its nature often use common patterns such as [firstinitial][last]@[companydomain.com] or [first].[last]@[companydomain.com]. The primary domain is robertsbeauty.com, though customer service for online sales might be through beautyetcstore.com.

[firstinitial][last]@robertsbeauty.com or [first].[last]@robertsbeauty.com

Format

jdoe@robertsbeauty.com or jane.doe@robertsbeauty.com

Example

60%

Success rate

What's the Latest News About Roberts Beauty?

Beauty Etc Store Blog • April 5, 2024

Roberts Beauty Highlights Brazilian Blowout Products on Beauty Etc Store

Roberts Beauty, via its online platform Beautyetcstore.com, featured an article detailing the benefits and range of Brazilian Blowout products, showcasing their commitment to offering popular professional haircare solutions....more

Beauty Etc Store Blog • March 20, 2024

Roberts Beauty Celebrates National Fragrance Day with Top Picks

Beauty Etc Store, the online retail arm of Roberts Beauty, celebrated National Fragrance Day by highlighting a selection of popular fragrances available to customers, engaging with current beauty trends and observances....more

Roberts Beauty Social Media • Ongoing

Roberts Beauty Engages Community with Product Updates and Promotions

Roberts Beauty actively uses its social media channels, particularly Facebook, to announce new product arrivals, special offers, and engage with its customer base in El Paso, Las Cruces, and beyond....more

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