What Does REXTON - Hearing aids you can rely on. Do?

Total employees32
HeadquartersLynge
Founded1956

Rexton has been a trusted name in hearing aid technology for over 60 years, offering a range of robust and reliable hearing solutions designed for active lifestyles. As a key brand under WS Audiology, Rexton benefits from world-class research and development, delivering practical, easy-to-use hearing aids that empower users to hear clearly in various environments. Rexton focuses on providing durable, high-performing devices with features tailored to meet the everyday needs of individuals with hearing loss, ensuring they can connect with the world around them.

Where Is REXTON - Hearing aids you can rely on.'s Headquarters?

HQ Function

Serves as the global corporate headquarters, housing key functions such as research and development, global strategy, marketing, finance, and executive leadership for WS Audiology, the parent company of Rexton.

Notable Features:

The WS Audiology headquarters in Lynge, also known as 'Innovation Smedjen' (The Innovation Forge), is a modern facility designed to foster collaboration and innovation in hearing healthcare. It features state-of-the-art R&D labs and sustainable design elements.

Work Culture:

The work culture at WS Audiology's headquarters emphasizes innovation, collaboration, a strong focus on improving the lives of people with hearing loss, and a global mindset, bringing together diverse talents in audiology, engineering, and business.

HQ Significance:

The Lynge headquarters is significant as a central hub for one of the world's largest hearing aid manufacturers, driving advancements in hearing technology that benefit Rexton and other WSA brands globally.

Values Reflected in HQ: Innovation, quality, customer-centricity, and sustainability are reflected in the design, operations, and collaborative environment of the headquarters.

Location:

Rexton hearing aids, through its parent company WS Audiology, are available in more than 130 countries worldwide. WS Audiology supports this global reach with a network of research and development centers, manufacturing facilities, sales offices, and distribution partners across North America, Europe, Asia-Pacific, and other regions. Key global functions include R&D for audiological innovation, advanced manufacturing, global marketing and sales strategy, customer support infrastructure, and supply chain management to ensure Rexton products effectively reach end-users and hearing care professionals.

Street Address:

Nymøllevej 6

City:

Lynge

State/Province:

Region Hovedstaden

Country:

Denmark

Where Else Does REXTON - Hearing aids you can rely on. Operate Around the World?

Singapore, Singapore

Address: 18 Tai Seng Street, #07-01/06, Singapore 539775

Key operational hub for Asia-Pacific and supports global functions, leveraging Singapore's strategic location and talent pool for advanced manufacturing, research, and business services.

Piscataway, New Jersey, USA

Address: 10 Constitution Avenue, Piscataway, NJ 08854, USA

Manages and supports the company's operations and market presence across North America, a key market for hearing aid solutions and audiological care.

Buying Intent Signals for REXTON - Hearing aids you can rely on.

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading REXTON - Hearing aids you can rely on.? Meet the Executive Team

As of April 2025, REXTON - Hearing aids you can rely on.' leadership includes:

Jan Makela - President & CEO
Marianne Wiinblad Kjær - Chief Financial Officer
Christian Wendler - Chief R&D Officer
Sonova Lund - Chief Operating Officer
Katrine Kjøller - Chief Human Resources Officer
Michael Porsbo - President Americas
Carsten Buhl - President EMEA & Global Marketing
Søren Hvidberg Nielsen - Chief Strategy & Business Development Officer

Who's Investing in REXTON - Hearing aids you can rely on.?

REXTON - Hearing aids you can rely on. has been backed by several prominent investors over the years, including:

EQT (Private Equity Firm)
Tøpholm family (Co-founders of Widex)
Westermann family (Co-founders of Widex)
Strüngmann family (Co-investors)

What Leadership Changes Has REXTON - Hearing aids you can rely on. Seen Recently?

Hire3
Exits1

WS Audiology has made key executive appointments in the last 12 months, notably strengthening its finance, Americas leadership, and strategy & business development teams, reflecting its focus on strategic growth and market presence. This includes a new CFO, a new President for the Americas region, and a new Chief Strategy & Business Development Officer.

Departures

Michael Tyroller, Michael Tyroller departed his role as CFO at WS Audiology.

New Appointments:

Marianne Wiinblad Kjær, Marianne Wiinblad Kjær appointed as new Chief Financial Officer.
Michael Porsbo, Michael Porsbo appointed as new President for the Americas region.
Søren Hvidberg Nielsen, Søren Hvidberg Nielsen appointed as new Chief Strategy & Business Development Officer.

What Technology (Tech Stack) Is Used byREXTON - Hearing aids you can rely on.?

Discover the tools REXTON - Hearing aids you can rely on. uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

REXTON - Hearing aids you can rely on. Email Formats and Examples

WS Audiology, the parent company of Rexton, commonly uses standard corporate email formats. The most widely observed pattern is [firstname].[lastname]@wsa.com. Other variations might exist but this is the primary format.

[first].[last]@wsa.com

Format

firstname.lastname@wsa.com

Example

80%

Success rate

What's the Latest News About REXTON - Hearing aids you can rely on.?

HearingTrackerFebruary 13, 2024

Rexton Launches New Reach Hearing Aid Platform with Enhanced Speech Clarity

Rexton unveiled its latest hearing aid platform, Rexton Reach, designed to provide wearers with improved speech understanding in noisy environments and seamless connectivity. The new line emphasizes robust performance and reliability for active users....more

WS Audiology NewsMay 15, 2024

WS Audiology (Rexton's Parent Company) Delivers Strong Organic Growth and Continued Profitability Improvement in Q2 2023/24

WS Audiology reported strong financial results for the second quarter of 2023/24, with 8% organic revenue growth and significant improvement in normalized EBITDA margin. The company highlighted growth across all regions and the success of its product platforms, including those that benefit the Rexton brand....more

WS Audiology NewsApril 2, 2024

WS Audiology (Rexton's Parent Company) Appoints Søren Hvidberg Nielsen as Chief Strategy & Business Development Officer

WS Audiology announced the appointment of Søren Hvidberg Nielsen as Chief Strategy & Business Development Officer and member of the Executive Board, effective April 1, 2024, to further strengthen its strategic focus and growth initiatives....more

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