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ReserveBar's Overview

Total employees70
HeadquartersStamford
Founded2013

ReserveBar is the established leader in e-commerce for premium and luxury spirits, wine, and champagne. It provides a sophisticated online shopping experience, enabling consumers to discover and purchase a curated selection of high-end alcoholic beverages for personal enjoyment, gifting, and special occasions. ReserveBar partners with licensed retailers across the United States to offer convenient delivery to homes and offices, alongside exclusive products, limited editions, and personalization options like custom engraving. The platform aims to elevate the spirits purchasing experience through technology, rich content, and exceptional customer service.

Where is ReserveBar's Headquarters?

HQ Function

The headquarters serves as the central hub for executive leadership, strategic planning, technology development, marketing, operations, and partnership management.

Notable Features:

The office is likely a modern workspace designed to foster collaboration and innovation, typical for a technology and e-commerce driven company.

Work Culture:

ReserveBar promotes a dynamic, fast-paced work environment focused on innovation in the beverage alcohol e-commerce sector. The culture emphasizes customer centricity, premium brand experiences, and leveraging technology to disrupt traditional retail.

HQ Significance:

This location is crucial for coordinating a national network of retail partners, managing sophisticated logistical operations, and driving the company's growth in the competitive online spirits market.

Values Reflected in HQ: The choice of a modern, accessible headquarters reflects ReserveBar's values of professionalism, efficiency, technological advancement, and commitment to serving a premium market.

Location:

ReserveBar's primary operational focus and customer base are within the United States. It facilitates e-commerce sales and delivery through a network of licensed U.S. retail partners. While it features many international brands on its platform, its direct e-commerce services are currently U.S.-centric. Global functions would primarily relate to sourcing, brand relations with international distilleries and wineries for U.S. distribution, and potentially exploring future market expansions.

Street Address:

42 W Broad St, Ste 400

City:

Stamford

State/Province:

CT

Country:

USA

ReserveBar's Global Presence

New York, NY/USA

Address: Specific address not publicly listed; presence likely through co-working spaces or remote teams focused on the NYC market.

To foster relationships with major beverage alcohol brands, marketing agencies, and access a diverse talent pool for specific roles within the company.

Buying Intent Signals for ReserveBar

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of ReserveBar

As of April 2025, ReserveBar' leadership includes:

Seth Kaufman - Chief Executive Officer
Derek Correia - President
Kate Shapira Latts - Chief Marketing Officer
Joseph Giallanella - Chief Technology Officer
Jaymee Kent - Chief Financial Officer

Investors of ReserveBar

ReserveBar has been backed by several prominent investors over the years, including:

General Catalyst
Silver Lake Waterman
Imaginary Ventures
Demeter Group
Fenwick Brands
Wheels Up

Executive New Hires/Exits in the Last 12 Months

Hire2
Exits1

ReserveBar experienced a significant leadership transition with the appointment of Seth Kaufman as CEO in late 2023, succeeding an interim period. Jaymee Kent also joined as CFO in early 2024, strengthening the financial leadership.

Departures

Robert M. S. Nersesian, Robert M. S. Nersesian transitioned from Interim CEO role after permanent CEO appointment.

New Appointments:

Seth Kaufman, Seth Kaufman appointed as new Chief Executive Officer.
Jaymee Kent, Jaymee Kent joined ReserveBar as the new Chief Financial Officer.

Technology (Tech Stack) used by ReserveBar

Discover the tools ReserveBar uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

ReserveBar Email Formats and Examples

ReserveBar likely utilizes standard corporate email formats. Common patterns include [first_initial][last]@reservebar.com or [first].[last]@reservebar.com. For precise communication, verifying the specific format is advisable.

[first_initial][last]@reservebar.com

Format

skaufman@reservebar.com

Example

80%

Success rate

News and media

BevNET.comFebruary 15, 2024

ReserveBar Names Jaymee Kent as Chief Financial Officer

ReserveBar announced the appointment of Jaymee Kent as its new Chief Financial Officer. Kent brings over 20 years of experience in finance and operations leadership to the e-commerce platform for premium spirits....more

PR NewswireNovember 14, 2023

ReserveBar Appoints Seth Kaufman as New CEO

ReserveBar announced the appointment of Seth Kaufman as its new Chief Executive Officer. Kaufman, an industry veteran with experience from Moët Hennessy and PepsiCo, is set to lead ReserveBar into its next phase of growth and innovation in the digital spirits marketplace....more

Yahoo FinanceMarch 29, 2023

ReserveBar Announces Interim CEO Robert M. S. Nersesian and Strategic Partnership with General Catalyst

ReserveBar, the #1 e-commerce platform for spirits, today announced that Robert M. S. Nersesian, an Operating Partner at General Catalyst, has been appointed as interim CEO. This leadership change comes as ReserveBar also announces a strategic partnership with General Catalyst to fuel its next chapter of growth....more

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