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Red Nose's Overview

Total employees108
HeadquartersRichmond
Founded1977

Red Nose is a prominent Australian non-profit organization committed to saving the lives of babies and children during pregnancy, infancy, and childhood, and providing crucial support to families affected by the death of a child. Originally founded as SIDS and Kids in 1977, the organization rebranded to Red Nose in 2016 to encompass its broader mission. It is widely recognized for its pioneering research into sudden infant death syndrome (SIDS), safe sleeping education programs, and comprehensive bereavement support services. Red Nose also runs the iconic 'Red Nose Day' fundraising campaign, a major event in Australia that raises funds and awareness for their vital work.

Where is Red Nose's Headquarters?

HQ Function

The National Support Office coordinates Red Nose's national strategies, research initiatives, educational programs, advocacy efforts, fundraising campaigns, and bereavement support services across Australia.

Notable Features:

The headquarters is likely a functional and accessible office space, designed to efficiently support the organization's diverse operations and collaborative work, rather than an architecturally extravagant structure. Emphasis is placed on creating a supportive environment for staff and volunteers dedicated to sensitive work.

Work Culture:

The work culture at Red Nose is characterized by passion, empathy, and a strong mission-driven approach. Staff and volunteers are deeply committed to child safety, research, and providing compassionate support to bereaved families, fostering a collaborative and impactful environment.

HQ Significance:

As the nerve center of a national charity, the Richmond headquarters is crucial for the effective planning, coordination, and delivery of Red Nose's life-saving and support programs throughout Australia, ensuring a unified approach to tackling SIDS and supporting affected families.

Values Reflected in HQ: The headquarters embodies Red Nose's core values of care, compassion, integrity, and evidence-based practice, providing a professional and supportive setting for its critical work in research, education, and family support.

Location:

While Red Nose's primary operational focus is within Australia, its impact extends globally through collaborations with international research institutions and child health organizations. The organization actively participates in the global dialogue on SIDS, stillbirth, and safe infant care, contributing Australian research findings and adopting international best practices. Red Nose is part of a worldwide network of organizations dedicated to reducing infant and child mortality and supporting bereaved families.

Street Address:

Building 20, 658 Church Street

City:

Richmond

State/Province:

VIC

Country:

Australia

Red Nose's Global Presence

Eight Mile Plains, QLD, Australia

Address: Suite 2, Ground Floor, 2728 Logan Road, Eight Mile Plains QLD 4113

To extend Red Nose's mission and services effectively across Queensland, ensuring accessibility and tailored support for the local community needs related to infant safety and grief support.

Adelaide, SA, Australia

Address: Level 1, 50 Flinders Street, Adelaide SA 5000

To provide dedicated support and resources to families and communities in South Australia, furthering Red Nose's objectives in infant mortality reduction and bereavement care.

Joondalup, WA, Australia

Address: Unit 1, 192 Winton Road, Joondalup WA 6027

To ensure that Red Nose's vital services are accessible to the Western Australian population, addressing regional needs and fostering a supportive community network.

Hobart, TAS, Australia

Address: Level 1, 175 Collins Street, Hobart TAS 7000

To deliver specialized support and educational resources within Tasmania, helping to reduce infant deaths and support those affected by child loss in the state.

Buying Intent Signals for Red Nose

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Red Nose

As of April 2025, Red Nose' leadership includes:

Keren Ludski - Chief Executive Officer
Jane Wiggill - National Manager, Health & Advocacy
Karen Passey - National Manager, Fundraising and Partnerships
Heidi Grentell - National Manager, Finance and Operations

Investors of Red Nose

Red Nose has been backed by several prominent investors over the years, including:

Australian Government Department of Health
Various State Government Health Departments
WINC
VTech
Baby Bunting
Sheridan
Priceline Pharmacy
Numerous Philanthropic Trusts and Foundations
Individual and Community Donors

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Based on publicly available information, Red Nose Australia has maintained stability within its core executive leadership team over the past 12 months, with no major high-profile appointments or departures announced. The organization continues to focus on its strategic objectives under the current leadership.

Technology (Tech Stack) used by Red Nose

Discover the tools Red Nose uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Red Nose Email Formats and Examples

Red Nose likely employs standard professional email address formats for its staff. While specific internal patterns are not publicly disclosed, common formats for organizations of its type include variations of first name, last name, and initials. For example, [firstinitial][lastname]@[domain] or [firstname].[lastname]@[domain].

A commonly used format is `firstinitiallastname@rednose.org.au` (e.g., jdoe@rednose.org.au)

Format

kludski@rednose.org.au (example based on common format for CEO Keren Ludski)

Example

75%

Success rate

News and media

Red Nose AustraliaMarch 4, 2024

Red Nose Australia News: Safer Sleep Week 2024 - Red Nose calls on parents to share life-saving advice

Red Nose Australia launched Safer Sleep Week 2024, urging parents and caregivers to share and follow crucial safe sleeping advice to help reduce the risk of sudden unexpected death in infancy (SUDI)....more

Red Nose AustraliaFebruary 15, 2024

Red Nose Australia News: Funding stillbirth research: pathways to impact

Red Nose Australia highlighted its commitment to funding impactful stillbirth research, discussing pathways to translate research findings into tangible outcomes for families and healthcare....more

Fundraising & Philanthropy Australasia MagazineAugust 15, 2023

Red Nose Australia News: Red Nose Day raises over $700k for bereaved families

The annual Red Nose Day campaign in 2023 successfully raised over $700,000, which will be directed towards supporting families grieving the loss of a child and funding critical research into stillbirth, SIDS, and safe sleeping practices....more

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