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The Red Angus Association of America (RAAA), founded in 1954, is the national breed organization serving breeders and enthusiasts of Red Angus cattle. Headquartered in Commerce City, Colorado, the RAAA is dedicated to enhancing the profitability and sustainability of cattle operations through the promotion and genetic improvement of the Red Angus breed. Key services include pedigree registration, performance data collection via its comprehensive Total Herd Reporting (THR) system, cutting-edge genetic evaluations (including a suite of EPDs and selection indexes), marketing support for members, and youth development programs. The association champions the Red Angus breed's strong maternal traits, desirable carcass quality, docility, and adaptability to diverse environments, positioning it as a leading choice for commercial cattlemen seeking to improve their herds.
The headquarters serves as the primary administrative and operational center for the RAAA. It manages member services, breed registration, genetic evaluation data, marketing and communication efforts, financial operations, and strategic planning for the association.
A modern office facility strategically located in the Denver metropolitan area, designed to efficiently support the association's staff and accommodate meetings for its board of directors and various committees.
The RAAA fosters a professional, member-centric work environment focused on data integrity, innovation in animal genetics, and providing excellent service to Red Angus breeders. The culture values collaboration, expertise in the beef cattle industry, and a commitment to advancing the Red Angus breed.
As the nerve center for the Red Angus breed in the U.S., the headquarters plays a crucial role in setting breed standards, driving genetic progress, facilitating commerce for Red Angus cattle, and providing essential resources and leadership to its thousands of members nationwide.
While its primary membership and operations are focused within the United States, the Red Angus Association of America has a significant international influence. It collaborates with Red Angus societies in other countries, including Canada, Australia, New Zealand, and nations in South America and Europe, to promote the breed and maintain consistent genetic evaluation standards. RAAA genetics (semen and embryos) are exported globally, and its genetic evaluations are utilized by international breeders seeking to improve their Red Angus herds. The association also participates in international beef cattle forums and events.
18335 E. 103rd Ave., Suite 202
Commerce City
CO
USA
Address: N/A
Field staff provide localized support, assist with educational programs, represent RAAA at regional events, and facilitate member engagement without operating from fixed secondary office locations.
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As of April 2025, Red Angus Association of America' leadership includes:
Red Angus Association of America has been backed by several prominent investors over the years, including:
No major executive hires or departures at the senior director level or above have been widely publicized for the Red Angus Association of America in the last 12 months. Leadership team stability is generally maintained, with changes typically announced through official member communications or the association's website. Current CEO Tom Brink has served since 2016.
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The Red Angus Association of America primarily uses the [first_name]@redangus.org email format for its staff. This direct format is common across their team.
[first_name]@redangus.org
Format
tom@redangus.org
Example
90%
Success rate
Red Angus Association of America Official Website • May 22, 2024
Red Angus genetics showcased impressive performance at the 2024 Beef Empire Days in Garden City, Kansas. Steers and heifers sired by Red Angus bulls secured top placings in both live evaluation and carcass competitions, highlighting the breed's strengths in meat quality and overall profitability for producers....more
Red Angus Association of America Official Website • April 10, 2024
The Red Angus Association of America, through the Red Angus Foundation, Inc. (RAFI), proudly announced the recipients of its 2024 scholarships. These awards support outstanding young individuals involved with the Red Angus breed in their academic endeavors and future careers within the agriculture and beef industries....more
Red Angus Association of America Official Website • January 17, 2024
Following elections at the National Red Angus Convention, the Red Angus Association of America announced its newly elected board members and the slate of officers who will lead the organization. These individuals will guide the association's strategic direction and serve the interests of its membership....more
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