What Does RealD Do?

Total employees116
HeadquartersBeverly Hills
Founded

RealD Inc. is a leading global licensor of 3D and other visual technologies. Its extensive intellectual property portfolio is used in applications that enable a premium viewing experience in cinemas, at home, and on personal devices. RealD's core business involves licensing its RealD Cinema Systems to motion picture exhibitors and its visual enhancement technologies to consumer electronics manufacturers, content producers, and other industries. The company is renowned for its state-of-the-art 3D projection technology, which is widely adopted by cinemas worldwide, offering audiences bright, crisp, and immersive 3D experiences.

Where Is RealD's Headquarters?

HQ Function

Serves as the global corporate headquarters, overseeing strategic direction, research and development, global sales and marketing, finance, and administrative functions for RealD's visual technology operations.

Notable Features:

Located in a prestigious commercial area of Beverly Hills, known for housing prominent entertainment and technology companies. The office itself is a modern corporate facility, though specific internal architectural highlights are not publicly detailed.

Work Culture:

The work culture at RealD's headquarters is likely dynamic and innovative, reflecting its position at the intersection of technology and entertainment. It probably fosters collaboration, technical excellence, and creativity, driven by the demands of the fast-paced visual technology market.

HQ Significance:

The Beverly Hills headquarters is strategically important due to its proximity to the heart of the global entertainment industry in Hollywood, facilitating key partnerships with studios, content creators, and exhibitors. It's the central hub for RealD's global operations and decision-making.

Values Reflected in HQ: The choice of a Beverly Hills location reflects RealD's commitment to leadership and quality within the premium entertainment technology sector, emphasizing innovation and strong industry relationships.

Location:

RealD maintains a significant global presence with key operational hubs in North America, Europe, and Asia. The company supports a wide range of functions internationally, including technology licensing, research and development, engineering, sales and marketing, customer support for cinema exhibitors, and managing relationships with content creators and consumer electronics partners. This extensive network enables RealD to effectively deploy its 3D and visual enhancement technologies and serve its diverse client base across the globe.

Street Address:

100 N. Crescent Drive, Suite 200

City:

Beverly Hills

State/Province:

CA

Country:

USA

Where Else Does RealD Operate Around the World?

Boulder, CO, USA

Address: 6550 Gunpark Drive, Suite 100, Boulder, CO 80301, USA

Serves as a key R&D and engineering hub, contributing to the innovation and development of RealD's next-generation visual technologies.

London, UK

Address: RealD Europe Ltd., Chiswick Park, Building 11, 566 Chiswick High Road, London W4 5YS, United Kingdom

Provides a strategic base for serving the European cinema market and engaging with technology partners across the EMEA region.

Beijing, China

Address: RealD Asia Pacific, Inc., Unit 01-03, 35F, Tower A, Dawangjing International Business Center, No.8 Wangjing Street, Chaoyang District, Beijing, 100102, P.R. China

Serves as a critical center for managing RealD's interests in the significant and rapidly growing Chinese and Asia Pacific cinema and technology markets.

Shanghai, China

Address: RealD Display Technology (Shanghai) Co., Ltd., Room 1003, Building 1, No. 399, Shengxia Road, Pudong New Area, Shanghai 201210, P.R. China

Supports RealD's technology integration, manufacturing liaison, and business development in one of China's primary commercial and technological hubs.

Tokyo, Japan

Address: RealD Asia Pacific, Inc., Japan Branch, 8F, Yusen Building, 2-3-2 Marunouchi, Chiyoda-ku, Tokyo 100-0005, Japan

Facilitates RealD's presence and partnerships within Japan's advanced entertainment technology landscape and sophisticated consumer market.

Buying Intent Signals for RealD

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading RealD? Meet the Executive Team

As of April 2025, RealD' leadership includes:

Michael V. Lewis - Founder, Chairman and CEO
Travis Reid - President, Worldwide Cinema
Hummel Vine - Chief Financial Officer
Anthony Marcoly - Chief Technology Officer

Who's Investing in RealD?

RealD has been backed by several prominent investors over the years, including:

Rizvi Traverse Management

What Leadership Changes Has RealD Seen Recently?

Hire0
Exits0

As a privately held company, RealD does not frequently publicize executive team changes. No major executive new hires or departures have been widely announced in the public domain over the last 12 months. Leadership continuity has been a feature since its privatization.

What Technology (Tech Stack) Is Used byRealD?

Discover the tools RealD uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

RealD Email Formats and Examples

RealD commonly uses the email format combining an employee's first initial with their full last name. While other formats may exist within the organization, this is the most frequently observed pattern.

[first_initial][last]@reald.com

Format

jdoe@reald.com

Example

75%

Success rate

What's the Latest News About RealD?

PRNewswire • May 8, 2024

RealD news title: See 'Kingdom of the Planet of the Apes' in RealD 3D Opening This Weekend

RealD promoted the theatrical release of 'Kingdom of the Planet of the Apes' in its immersive RealD 3D format, emphasizing the enhanced viewing experience for moviegoers....more

Boxoffice Pro • March 13, 2024

RealD news title: CJ 4DPLEX and RealD Announce Integration Partnership

CJ 4DPLEX, provider of 4DX and ScreenX immersive cinema solutions, and RealD Inc. announced a new partnership to integrate RealD’s 3D technology with CJ 4DPLEX’s 4DX screens, aiming to deliver a superior, combined immersive experience....more

Variety • December 7, 2023

RealD news title: RealD and Meta Developing High-End Cinema Headset With Lightfield Technology

RealD is collaborating with Meta to develop a new generation of high-end cinema headsets incorporating advanced lightfield technology, with the goal of creating a 'glasses-free lightfield cinema viewing experience'....more

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