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Rappi's Overview

Total employees12983
HeadquartersBogotá
Founded2015

Rappi is a Latin American super-app headquartered in Bogotá, Colombia. Founded in 2015, it has rapidly grown to become one of the most prominent technology companies in the region, operating in 9 countries and over 250 cities. Rappi provides a wide array of on-demand services, including restaurant food delivery, grocery and pharmacy shopping, courier services, and e-commerce. It has also expanded into financial services with RappiPay and the RappiCard, as well as entertainment through RappiGames and live events. The platform aims to be an all-in-one solution for urban dwellers, connecting users with a vast network of local businesses and independent couriers known as 'Rappitenderos'. Rappi is known for its aggressive expansion, technological innovation, and its 'Turbo' service offering deliveries in as little as 10 minutes.

Where is Rappi's Headquarters?

HQ Function

Serves as the primary hub for strategic decision-making, global operations management, core technology development, finance, marketing leadership, and corporate governance.

Notable Features:

Modern office spaces designed to foster collaboration and innovation, equipped with state-of-the-art technology infrastructure to support its vast digital operations. Features agile workspaces and amenities typical of a leading tech company.

Work Culture:

Characterized by a fast-paced, entrepreneurial, and highly dynamic environment. Emphasizes innovation, data-driven decision-making, customer-centricity, and a relentless pursuit of growth and market leadership in the competitive tech landscape of Latin America.

HQ Significance:

The Bogotá headquarters is not just an office but a symbol of Rappi's origin and meteoric rise as a Latin American 'unicorn'. It's the command center for its multi-country operations and the birthplace of many of its innovative services.

Values Reflected in HQ: The headquarters design and operations reflect Rappi's core values of ambition, speed, innovation, user-obsession, and a strong bias for action to 'make things happen'.

Location:

Rappi's operations are concentrated in Latin America, where it serves 9 countries: Colombia, Mexico, Brazil, Argentina, Chile, Peru, Ecuador, Uruguay, and Costa Rica. Globally, functions such as core technology platform development, overarching business strategy, investor relations, and major financial operations are centralized or coordinated from its main offices, while regional hubs manage country-specific operations, marketing, sales, and customer support to cater to local market needs.

Street Address:

Carrera 11b #99-33, Chicó Norte

City:

Bogotá

State/Province:

Distrito Capital

Country:

Colombia

Rappi's Global Presence

Mexico City, Mexico

Address: Lago Alberto 375, Anáhuac I Secc, Miguel Hidalgo, 11320 Ciudad de México, CDMX, Mexico

To spearhead Rappi's growth and service delivery in Mexico, adapting the super-app's offerings to local preferences and expanding its footprint within the country's highly competitive digital economy.

São Paulo, Brazil

Address: Alameda Santos, 1293 - Jardim Paulista, São Paulo - SP, 01419-904, Brazil

To consolidate and expand Rappi's presence in Brazil, driving user acquisition, service diversification (including fintech and q-commerce), and ensuring operational excellence in South America's largest economy.

Buenos Aires, Argentina

Address: Avenida del Libertador 6350, Belgrano, Buenos Aires, Argentina (Representative corporate area; specific Rappi office may vary)

To maintain and grow Rappi's market share in Argentina by offering value-driven services, fostering local economic opportunities, and innovating within the delivery and fintech sectors.

Buying Intent Signals for Rappi

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Rappi

As of April 2025, Rappi' leadership includes:

Simón Borrero - Co-Founder & Chief Executive Officer
Sebastián Mejía - Co-Founder & President
Felipe Villamarin - Co-Founder & Chief Technology Officer (early role, current role may vary)
Calvin Sribhiksorn - Chief Financial Officer
Ivonne Palacio - Global Head of Rappi Ads & Commerce
Guido Umpiérrez - General Manager Rappi Cono Sur (Argentina, Chile, Uruguay)

Investors of Rappi

Rappi has been backed by several prominent investors over the years, including:

SoftBank Vision Fund
Sequoia Capital
Andreessen Horowitz (a16z)
DST Global
Y Combinator
Delivery Hero
Tiger Global Management
T. Rowe Price
Octahedron Capital

Executive New Hires/Exits in the Last 12 Months

Hire3
Exits1

Rappi has seen key appointments in the last 12-18 months to strengthen its financial leadership and specialized business units, including a new CFO and heads for its advertising and regional operations.

Departures

Oscar Herrera, Oscar Herrera transitioned from the Chief Financial Officer role.

New Appointments:

Calvin Sribhiksorn, Calvin Sribhiksorn appointed as new Chief Financial Officer.
Ivonne Palacio, Ivonne Palacio appointed as Global Head of Rappi Ads & Commerce.
Guido Umpiérrez, Guido Umpiérrez appointed as General Manager for Rappi Cono Sur.

Technology (Tech Stack) used by Rappi

Discover the tools Rappi uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Rappi Email Formats and Examples

Rappi commonly uses a combination of first name and last name, or first initial and last name, for their corporate email addresses. The most prevalent domain is @rappi.com.

[first].[last]@rappi.com or [first_initial][last]@rappi.com

Format

simon.borrero@rappi.com

Example

75%

Success rate

News and media

Forbes PerúApril 10, 2024

Rappi Travel Projects Over 30% Growth in Peru This Year and Eyes New International Destinations

Rappi's travel vertical, Rappi Travel, anticipates significant growth in the Peruvian market, projecting an increase of over 30% in 2024, and plans to expand its offerings to include new international destinations for its users....more

ContxtoFebruary 28, 2024

Rappi and Jüsto Supermarkets Forge Alliance for Express Deliveries in Mexico

Rappi Mexico has partnered with online supermarket Jüsto to offer express delivery of Jüsto's grocery products through the Rappi app, expanding options for consumers and leveraging Rappi's logistics network....more

Bloomberg LíneaJanuary 22, 2024

Rappi Aims for Profitability in 2024 with Focus on Core Business and New Ventures

Rappi is intensifying its focus on achieving profitability in 2024 by optimizing its core delivery operations and strategically expanding into new, high-margin verticals like Rappi Ads and fintech services across Latin America....more

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