What Does Rally Health Do?

Total employees268
HeadquartersWashington
Founded2010

Rally Health is a consumer-centric digital health company that develops innovative solutions to help individuals improve their health and navigate the complexities of the healthcare system. Partnering with health plans, employers, and care providers, Rally's platform offers personalized recommendations, incentives, and tools to encourage healthier lifestyles and better health decisions. Rally Health is part of Optum, a UnitedHealth Group company, leveraging its extensive resources and data analytics capabilities to drive engagement and outcomes.

Where Is Rally Health's Headquarters?

HQ Function

Serves as the central hub for Rally Health's corporate strategy, product management, business development, and key operational functions, guiding the company's mission in the digital health space.

Notable Features:

Modern office space located in a prominent downtown D.C. building, designed to foster collaboration and innovation. Its location provides proximity to healthcare policy discussions and institutions.

Work Culture:

Characterized by a dynamic, innovative, and mission-driven environment. Emphasizes agile methodologies, user-centric design, and a collaborative approach to developing health technology solutions.

HQ Significance:

The D.C. headquarters is significant for its access to a rich talent pool, proximity to national healthcare policymakers and organizations, and its role in anchoring Rally's presence as a leader in digital health innovation.

Values Reflected in HQ: The headquarters' environment aims to reflect Rally's core values of innovation, collaboration, user empowerment, and a commitment to improving health and wellness.

Location:

Rally Health's platform primarily serves users in the United States through partnerships with U.S.-based health plans and employers. While Rally Health itself is U.S.-focused, its parent company, Optum (and UnitedHealth Group), has a significant global presence, which may provide avenues for future international expansion or integration of Rally's technologies into global health solutions offered by Optum.

Street Address:

1101 K St NW, Suite 500

City:

Washington

State/Province:

D.C.

Country:

USA

Where Else Does Rally Health Operate Around the World?

Chicago, IL, USA

Address: 150 N Riverside Plaza, Suite 2300, Chicago, IL 60606

Leverages Chicago's robust tech talent ecosystem and central U.S. location to drive platform development and support nationwide health plan and employer partners.

San Francisco, CA, USA

Address: 505 Howard St, San Francisco, CA 94105

Serves as a West Coast innovation center, fostering partnerships and staying at the forefront of digital health trends to enhance user engagement and platform capabilities.

Minneapolis, MN, USA

Address: Optum Campus (various buildings), Eden Prairie/Minneapolis Area, MN (Rally teams integrated with Optum's Minnesota presence)

Aligns with the broader Optum and UnitedHealth Group strategy, benefiting from proximity to parent company leadership, shared services, and a large healthcare technology talent pool.

Buying Intent Signals for Rally Health

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Rally Health? Meet the Executive Team

As of April 2025, Rally Health' leadership includes:

Grant Verstandig - Founder, Rally Health & Chief Digital Officer, UnitedHealth Group
Rhett Woods - Chief Creative Officer, Rally Health
Lisa Fahey - SVP, Product, Rally Health

Who's Investing in Rally Health?

Rally Health has been backed by several prominent investors over the years, including:

UnitedHealth Group (Optum) (Current Parent Company)
Venrock (Historical)
Greylock Partners (Historical)
Subtraction Capital (Historical)
QED Investors (Historical)
California Health Care Foundation (Historical)

What Leadership Changes Has Rally Health Seen Recently?

Hire0
Exits1

In the past 12-18 months, a key leadership transition involved the departure of the CEO. Rally Health's leadership is increasingly integrated with Optum's structure following its acquisition.

Departures

Stephen R. Shulman, Stephen R. Shulman stepped down as CEO of Rally Health.

What Technology (Tech Stack) Is Used byRally Health?

Discover the tools Rally Health uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Rally Health Email Formats and Examples

Rally Health primarily uses the first_name.last_name email format. Variations might exist but this is the most common pattern.

first.last@rallyhealth.com

Format

jane.doe@rallyhealth.com

Example

90%

Success rate

What's the Latest News About Rally Health?

Fierce HealthcareOctober 12, 2023

Optum targets whole-person health with new digital platform that integrates Rally, AbleTo

Optum launched a new enterprise-wide digital health platform combining its numerous virtual care and digital health assets, including Rally Health and AbleTo. The platform aims to create a more cohesive, personalized health and wellness experience for consumers....more

Fierce HealthcareJuly 12, 2023

Rally Health CEO Stephen Shulman departs company

Stephen Shulman, who became CEO of Rally Health in 2021, left the company on June 30, 2023. UnitedHealth Group confirmed Shulman’s departure, indicating an ongoing integration of Rally into the broader Optum digital strategy....more

GlobeNewswireFebruary 22, 2023

Rally Health Launches New Digital Health Formulary to Help Employers and Health Plans Improve Access to High-Quality Digital Therapeutics

Rally Health announced the launch of its Digital Health Formulary, a curated list of third-party digital therapeutic solutions. This initiative aims to simplify the selection and deployment of effective digital health tools for employers and health plans, integrating them into the Rally platform....more

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