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Rally Health is a consumer-centric digital health company that develops innovative solutions to help individuals improve their health and navigate the complexities of the healthcare system. Partnering with health plans, employers, and care providers, Rally's platform offers personalized recommendations, incentives, and tools to encourage healthier lifestyles and better health decisions. Rally Health is part of Optum, a UnitedHealth Group company, leveraging its extensive resources and data analytics capabilities to drive engagement and outcomes.
Serves as the central hub for Rally Health's corporate strategy, product management, business development, and key operational functions, guiding the company's mission in the digital health space.
Modern office space located in a prominent downtown D.C. building, designed to foster collaboration and innovation. Its location provides proximity to healthcare policy discussions and institutions.
Characterized by a dynamic, innovative, and mission-driven environment. Emphasizes agile methodologies, user-centric design, and a collaborative approach to developing health technology solutions.
The D.C. headquarters is significant for its access to a rich talent pool, proximity to national healthcare policymakers and organizations, and its role in anchoring Rally's presence as a leader in digital health innovation.
Rally Health's platform primarily serves users in the United States through partnerships with U.S.-based health plans and employers. While Rally Health itself is U.S.-focused, its parent company, Optum (and UnitedHealth Group), has a significant global presence, which may provide avenues for future international expansion or integration of Rally's technologies into global health solutions offered by Optum.
1101 K St NW, Suite 500
Washington
D.C.
USA
Address: 150 N Riverside Plaza, Suite 2300, Chicago, IL 60606
Leverages Chicago's robust tech talent ecosystem and central U.S. location to drive platform development and support nationwide health plan and employer partners.
Address: 505 Howard St, San Francisco, CA 94105
Serves as a West Coast innovation center, fostering partnerships and staying at the forefront of digital health trends to enhance user engagement and platform capabilities.
Address: Optum Campus (various buildings), Eden Prairie/Minneapolis Area, MN (Rally teams integrated with Optum's Minnesota presence)
Aligns with the broader Optum and UnitedHealth Group strategy, benefiting from proximity to parent company leadership, shared services, and a large healthcare technology talent pool.
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
As of April 2025, Rally Health' leadership includes:
Rally Health has been backed by several prominent investors over the years, including:
In the past 12-18 months, a key leadership transition involved the departure of the CEO. Rally Health's leadership is increasingly integrated with Optum's structure following its acquisition.
Discover the tools Rally Health uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Rally Health primarily uses the first_name.last_name email format. Variations might exist but this is the most common pattern.
first.last@rallyhealth.com
Format
jane.doe@rallyhealth.com
Example
90%
Success rate
Fierce Healthcare • October 12, 2023
Optum launched a new enterprise-wide digital health platform combining its numerous virtual care and digital health assets, including Rally Health and AbleTo. The platform aims to create a more cohesive, personalized health and wellness experience for consumers....more
Fierce Healthcare • July 12, 2023
Stephen Shulman, who became CEO of Rally Health in 2021, left the company on June 30, 2023. UnitedHealth Group confirmed Shulman’s departure, indicating an ongoing integration of Rally into the broader Optum digital strategy....more
GlobeNewswire • February 22, 2023
Rally Health announced the launch of its Digital Health Formulary, a curated list of third-party digital therapeutic solutions. This initiative aims to simplify the selection and deployment of effective digital health tools for employers and health plans, integrating them into the Rally platform....more
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