HQ Function

Serves as the brand's flagship retail location and the central hub for design, merchandising, marketing, sales, and administrative operations.

Notable Features:

The SoHo flagship store, which also houses key operations, is known for its distinctive interior design reflecting the brand's aesthetic, and often hosts community events and collection presentations.

Work Culture:

The work culture is likely creative, collaborative, and fast-paced, typical of an independent fashion label, with a strong emphasis on design innovation, quality craftsmanship, and brand integrity.

HQ Significance:

Being headquartered in New York City, specifically in a vibrant area like SoHo, provides Rachel Comey with direct access to the fashion industry's ecosystem, including trends, talent, media, and a discerning customer base.

Values Reflected in HQ: The headquarters' location and design reflect the brand's commitment to artistry, sophisticated urban style, and community engagement within the creative sphere.

Location:

Rachel Comey supports its global functions through a centralized team in New York that manages international wholesale accounts, global e-commerce operations (including international shipping and customer service), and brand marketing that reaches an international audience. The brand achieves its international reach primarily through its e-commerce platform, which ships globally, and by partnering with a curated network of high-end boutiques and department stores in major cities across North America, Europe, Asia, and Australia. They may also collaborate with international showrooms and PR agencies in key markets to support regional efforts and brand positioning.

Street Address:

95 Crosby Street

City:

New York

State/Province:

NY

Country:

USA