HQ Function

Serves as the primary administrative and operational command center, overseeing corporate strategy, national operations management, technological innovation, financial operations, and key customer support leadership.

Notable Features:

A modern, purpose-built office facility designed to support a large workforce and manage a complex national service network. It incorporates advanced technology for real-time coordination of breakdown services and customer interactions.

Work Culture:

RAC fosters a professional, customer-centric, and dynamic work environment. Emphasis is placed on reliability, innovation in motoring solutions, and collaboration. The culture blends a long-standing heritage of service with a forward-looking approach to technology and member needs.

HQ Significance:

The Walsall headquarters is pivotal for coordinating RAC's nationwide breakdown and recovery services, managing its patrol network, and housing central decision-making functions that impact millions of UK motorists daily.

Values Reflected in HQ: The headquarters' design and operational focus reflect RAC's core values of service excellence, efficiency, technological advancement, and reliability in supporting UK motorists.

Location:

RAC's primary operations and market focus are concentrated within the United Kingdom, where it serves millions of individual and business members. While its core breakdown assistance and insurance services are UK-centric, RAC offers European breakdown cover options for its members travelling abroad, typically facilitated through established partnerships with counterpart motoring organizations in other European countries. Its direct international office footprint is minimal, with its strategic strength lying in its comprehensive and dense UK network.

Street Address:

RAC House, Brockhurst Crescent

City:

Walsall

State/Province:

West Midlands

Country:

United Kingdom