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Qubit
Qubit's Overview
Qubit Digital Ltd. was a company specializing in AI-driven personalization technology, offering solutions like A/B testing, omnichannel personalization, and product recommendations, primarily for e-commerce businesses and online retailers. Their platform aimed to help brands understand customer behavior in real-time and deliver tailored digital experiences to increase conversion rates and customer loyalty. In October 2021, Qubit was acquired by Coveo, an AI-powered relevance platform, to enhance Coveo's capabilities in commerce and digital experience personalization. Qubit's technology and expertise have since been integrated into Coveo's offerings.
Where is Qubit's Headquarters?
HQ Function
Served as the central hub for Qubit's global operations, including product development, engineering, sales, marketing, and administrative functions before the Coveo acquisition.
Notable Features:
Likely a modern office space in a tech-centric area of London, designed to foster collaboration and innovation among its teams. Specific architectural details are not widely publicized.
Work Culture:
Qubit was known for a fast-paced, innovative, and data-driven work environment, typical of a scale-up technology company in the competitive AI and personalization sector. Emphasis was placed on engineering excellence and customer success.
HQ Significance:
The London HQ was pivotal for Qubit's growth, product strategy, and expansion into European and North American markets. It was the heart of their innovation in personalization technology.
Values Reflected in HQ: The HQ environment likely reflected values such as innovation, customer focus, data-driven insights, and collaborative problem-solving.
Location:
Prior to its acquisition by Coveo, Qubit had a notable global presence, primarily serving clients in North America and Europe. Its personalization platform was utilized by e-commerce businesses internationally, with dedicated offices and teams in key markets to support sales, customer success, and engineering efforts. The technology itself was cloud-based, allowing for global accessibility.
Street Address:
115 Shaftesbury Avenue (Previous Address)
City:
London
State/Province:
England
Country:
United Kingdom
Qubit's Global Presence
New York City, NY/USA
Address: Specific street address not readily available (General area: Manhattan)
To establish and grow Qubit's presence in the large North American retail and e-commerce market, providing local support and expertise.
Paris, France
Address: Specific street address not readily available
To cater to the specific needs of the French e-commerce market and expand Qubit's footprint in mainland Europe.
Hamburg, Germany
Address: Specific street address not readily available
To expand market share and provide localized services within the significant German-speaking European economies.
Buying Intent Signals for Qubit
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of Qubit
As of April 2025, Qubit' leadership includes:
Investors of Qubit
Qubit has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
As Qubit was acquired by Coveo in October 2021, major executive changes since then would fall under Coveo's structure. Information specific to Qubit's standalone executive hires/exits in its final 12 months as an independent entity is limited and historical. The most significant 'news' was the transition of leadership and teams post-acquisition.
Departures
Technology (Tech Stack) used by Qubit
Discover the tools Qubit uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Qubit Email Formats and Examples
Historically, Qubit likely used common corporate email formats. The most prevalent format for tech companies is [first].[last]@company.com or [first_initial][last]@company.com. These emails are no longer active for Qubit as an independent entity.
[first].[last]@qubit.com (e.g., jane.doe@qubit.com) or [first_initial][last]@qubit.com (e.g. jdoe@qubit.com). This is now historical.
Format
graham.cooke@qubit.com (historical example for former CEO)
Example
0 (as qubit.com emails are no longer active for the original company post-acquisition)%
Success rate
News and media
Coveo Press Release • October 27, 2021
Coveo Acquires Qubit, an AI-Powered Personalization Platform for Merchandising Teams
Coveo announced its acquisition of Qubit, a UK-based leader in AI-powered personalization technology. The acquisition aims to expand Coveo's capabilities in commerce, providing AI-powered merchandising and product discovery solutions....more
TechCrunch • October 27, 2021
Coveo acquires Qubit, the AI-powered personalization platform, for $23.4M (this figure was later clarified as a net cash consideration related to Qubit's debt)
TechCrunch reported on Coveo's acquisition of Qubit. The article detailed Qubit's history, its focus on e-commerce personalization, and the strategic fit with Coveo's AI relevance platform....more
TechCrunch • May 7, 2019
Qubit raises another $13.5M to double down on AI personalisation for e-commerce
Qubit announced a $13.5 million funding round led by existing investors, aimed at further developing its AI-driven personalization platform and expanding its market reach....more
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