What Does Pursuit Boats Do?

Total employees157
HeadquartersFort Pierce
FoundedN/A

Pursuit Boats is a renowned American manufacturer of high-quality, luxury offshore fishing and cruising powerboats. Established in 1977 and headquartered in Fort Pierce, Florida, the company is celebrated for its meticulous craftsmanship, innovative designs, and superior performance. Pursuit offers a diverse range of models including center consoles, dual consoles, sport, and offshore cabin boats, catering to discerning boaters who value both serious angling capabilities and comfortable family cruising. Acquired by Malibu Boats, Inc. in 2018, Pursuit continues its legacy of building premium vessels with a strong focus on customer satisfaction and durability.

Where Is Pursuit Boats's Headquarters?

HQ Function

Primary manufacturing facility, engineering, design, sales, marketing, and corporate administration for the Pursuit Boats brand.

Notable Features:

State-of-the-art boat manufacturing plant with advanced lamination, assembly lines, paint facilities, and on-site water access for testing and sea trials. The facility spans a significant acreage dedicated to boat production.

Work Culture:

The work culture at Pursuit Boats likely emphasizes precision, craftsmanship, quality control, and a passion for the marine lifestyle. Teamwork and dedication to producing high-end products are central, fostering an environment of skilled artisans and marine professionals.

HQ Significance:

The Fort Pierce headquarters is the heart of Pursuit's operations, where all boats are designed, engineered, and built. Its location in Florida, a major boating hub, provides strategic advantages for sourcing, talent, and market access.

Values Reflected in HQ: The headquarters reflects Pursuit's commitment to American manufacturing, quality, innovation, and customer satisfaction. The scale and sophistication of the facility underscore their position as a premium boat builder.

Location:

Pursuit Boats manufactures its vessels in Fort Pierce, Florida, USA. Their global presence is primarily achieved through an extensive network of authorized dealers and service centers located across the United States, Canada, Europe, Australia, and other international markets. These dealerships handle sales, marketing, customer service, and after-sales support in their respective regions, ensuring a global reach for the Pursuit brand.

Street Address:

3901 St. Lucie Boulevard

City:

Fort Pierce

State/Province:

Florida

Country:

USA

Where Else Does Pursuit Boats Operate Around the World?

Loudon, Tennessee, USA (Parent Company HQ)

Address: 5075 Kimberly Way, Loudon, TN 37774

Serves as the central corporate hub for all brands under Malibu Boats, Inc., including Malibu, Axis, Cobalt, Pursuit, and Maverick Boat Group.

Buying Intent Signals for Pursuit Boats

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Pursuit Boats? Meet the Executive Team

As of April 2025, Pursuit Boats' leadership includes:

Jack Springer - Chief Executive Officer, Malibu Boats, Inc.
Wayne R. Wilson - Chief Financial Officer, Malibu Boats, Inc.
Ritchie Anderson - Chief Operating Officer, Malibu Boats, Inc.
Mark W. Lanigan - President, Pursuit Boats (Appointed March 2024)

Who's Investing in Pursuit Boats?

Pursuit Boats has been backed by several prominent investors over the years, including:

Malibu Boats, Inc. (NASDAQ: MBUU) - Parent Company
The Vanguard Group, Inc.
BlackRock Inc.
Dimensional Fund Advisors LP
State Street Corporation

What Leadership Changes Has Pursuit Boats Seen Recently?

Hire1
Exits0

Malibu Boats, Inc., the parent company of Pursuit Boats, announced a key leadership change for the Pursuit brand.

New Appointments:

Mark W. Lanigan, Mark W. Lanigan appointed as President of Pursuit Boats. He previously served as Vice President of Operations at Pursuit.

What Technology (Tech Stack) Is Used byPursuit Boats?

Discover the tools Pursuit Boats uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Pursuit Boats Email Formats and Examples

Pursuit Boats, as part of Malibu Boats, Inc., likely uses email formats common within the parent company or standard corporate structures. The most common formats are variations of first name, last name, and initials.

[first_initial][last]@pursuitboats.com (e.g., jdoe@pursuitboats.com) or [first].[last]@pursuitboats.com (e.g., jane.doe@pursuitboats.com). Emails may also route through @malibuboats.com for corporate functions.

Format

mlanigan@pursuitboats.com

Example

80%

Success rate

What's the Latest News About Pursuit Boats?

Boating IndustryMarch 7, 2024

Malibu Boats, Inc. announces leadership transition at Pursuit Boats

Malibu Boats, Inc. announced that Mark W. Lanigan has been appointed President of Pursuit Boats, effective March 4, 2024. Lanigan succeeds Bruce L. Thompson, who retired from the company. Lanigan previously served as Vice President of Operations at Pursuit....more

Trade Only TodayOctober 25, 2023

Pursuit to Debut S 358 at FLIBS

Pursuit Boats announced it will debut its S 358 Sport center console at the Fort Lauderdale International Boat Show. The S 358 is designed with a new hull and deck, offering enhanced performance and features for fishing and cruising....more

Boating IndustryJuly 20, 2023

Pursuit Boats honored with three 2023 Customer Satisfaction Index Awards

The National Marine Manufacturers Association (NMMA) recognized Pursuit Boats with three 2023 Marine Industry Customer Satisfaction Index (CSI) Awards for excellence in customer satisfaction across different boat categories....more

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