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Purple Strategies is a corporate reputation and strategy firm that helps leading organizations address their most significant challenges and opportunities. They combine the message discipline and rapid-response capabilities of political campaigns with the analytical rigor of management consulting and the creative insights of brand strategy. Their work focuses on shaping beliefs and behaviors of critical stakeholders to achieve specific business outcomes, particularly in high-stakes situations, crises, and transformations.
The Alexandria headquarters serves as the primary hub for strategic planning, client engagement, research and insights, creative development, and overall operational management for the firm.
Modern office space designed to foster collaboration and innovation, featuring open-plan work areas, private meeting rooms, and advanced technology infrastructure to support dynamic campaign development and client interactions.
Purple Strategies fosters a fast-paced, intellectually stimulating, and collaborative work environment. The culture emphasizes strategic thinking, creativity, and a commitment to delivering impactful results for clients, often involving integrated teams tackling complex, high-stakes challenges.
Its location in the Washington D.C. metropolitan area provides strategic proximity to key policymakers, industry associations, and media outlets, which is crucial for their public affairs, crisis communications, and reputation management work for national and international clients.
While Purple Strategies' physical offices are based in the United States (Alexandria, VA, and Chicago, IL), the firm serves a range of multinational corporations and organizations, advising them on complex reputation and communications challenges that often have global implications. Their work involves understanding and navigating diverse international stakeholder landscapes, policy environments, and media ecosystems to provide strategic counsel that supports their clients' objectives worldwide.
225 Reinekers Lane, Suite 200
Alexandria
VA
USA
Address: 350 North Orleans St, Suite 9000N, Chicago, IL 60654
This location enables Purple Strategies to effectively serve its client base in the Midwest, leveraging Chicago's position as a major economic and business center to engage with corporations and organizations facing complex communications and reputational challenges in the region.
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As of April 2025, Purple Strategies' leadership includes:
Purple Strategies has been backed by several prominent investors over the years, including:
Over the past 12 months, Purple Strategies has actively strengthened its senior leadership by appointing several new Managing Directors and promoting internal talent to Managing Director roles. These moves have enhanced the firm's capabilities in strategic communications, public affairs, and client service.
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Purple Strategies commonly uses the email format combining the first initial and last name of an employee. This is a prevalent structure in many professional organizations.
[first_initial][last]@purplestrategies.com
Format
jdoe@purplestrategies.com
Example
90%
Success rate
Purple Strategies News • December 5, 2023
Purple Strategies announced the well-deserved promotions of Ashley Gibaldi, Jordan Davis, and Diana Lee to Managing Director. These promotions recognize their exceptional contributions, leadership, and commitment to delivering impactful results for clients and the firm....more
Purple Strategies News • October 10, 2023
Purple Strategies announced that Rebecca Ballard has joined the firm as a Managing Director. Ballard brings a wealth of experience in corporate communications, reputation management, and public affairs, further strengthening Purple’s senior team....more
Purple Strategies News • June 27, 2023
Purple Strategies announced the addition of two new Managing Directors, Christie Giera and Matt Conarty. Their arrivals bring significant expertise in public affairs, corporate strategy, and crisis communications, enhancing the firm's capabilities....more
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