What Does Proud Mary Coffee Do?

Total employees180
HeadquartersCollingwood
Founded2009

Proud Mary Coffee is an esteemed independent coffee roastery, café operator, and wholesaler, celebrated for its unwavering commitment to exceptional quality, sustainability through direct trade, and creating unique coffee experiences. Originally founded in Melbourne, Australia, by Nolan Hirte, Proud Mary has successfully exported its distinct café culture, meticulous roasting practices, and passion for ethically sourced beans to key international markets, including Portland, Oregon, and Austin, Texas, in the USA. They are recognized for their innovative brunch menus, comprehensive coffee offerings, and dedication to fostering genuine relationships with coffee producers worldwide.

Where Is Proud Mary Coffee's Headquarters?

HQ Function

Original flagship café, primary Australian roastery, wholesale distribution hub for Australia and Asia-Pacific, center for coffee innovation, barista training, and brand origin.

Notable Features:

Iconic Melbourne café ambiance, on-site coffee roasting facility visible to patrons, renowned and inventive brunch menu, extensive coffee brewing methods offered, strong local community following.

Work Culture:

A passionate and energetic environment driven by a love for coffee. Emphasis on quality, craftsmanship, continuous learning, customer engagement, and a collaborative team spirit. Fast-paced due to its popularity.

HQ Significance:

The birthplace of the Proud Mary Coffee brand, setting the precedent for its high standards in coffee sourcing, roasting, café experience, and ethical practices. It acts as the foundational hub from which the company's values and operational style have expanded globally.

Values Reflected in HQ: Commitment to supreme quality, ethical sourcing and sustainability (direct trade), innovation in coffee and culinary offerings, community building, and a deep-seated passion for the art and science of coffee.

Location:

Proud Mary Coffee operates with an international scope, centered around its key operational hubs in Melbourne, Australia, and Portland, Oregon, USA, alongside its café in Austin, Texas. Core global functions include: direct sourcing of green coffee beans from esteemed producers across Africa, South and Central America, and Asia; specialty coffee roasting in both Australia and the USA to serve respective markets; management of their internationally recognized cafes; wholesale distribution of coffee beans to partner businesses; international e-commerce sales of coffee and merchandise; and global brand development and marketing initiatives. They actively maintain and build relationships with coffee farmers worldwide to ensure quality and ethical practices.

Street Address:

172 Oxford St

City:

Collingwood

State/Province:

VIC

Country:

Australia

Where Else Does Proud Mary Coffee Operate Around the World?

Portland, Oregon, USA

Address: 2012 NE Alberta St, Portland, OR 97211, USA

Establish and expand Proud Mary's unique coffee and brunch experience in the United States, cater to a discerning coffee audience, and manage direct trade relationships and wholesale partnerships in North America.

Austin, Texas, USA

Address: 2043 S Lamar Blvd, Austin, TX 78704, USA

Grow brand visibility and market share in a significant Southern U.S. city, tap into Austin's vibrant culinary and coffee culture, and serve as another touchpoint for the brand in the U.S.

Buying Intent Signals for Proud Mary Coffee

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
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Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Proud Mary Coffee? Meet the Executive Team

As of April 2025, Proud Mary Coffee' leadership includes:

Nolan Hirte - Founder & Owner
Shari Hirte - Co-Owner & Director

Who's Investing in Proud Mary Coffee?

Proud Mary Coffee has been backed by several prominent investors over the years, including:

Proud Mary Coffee is a privately owned company, primarily established and funded by its founders.

What Leadership Changes Has Proud Mary Coffee Seen Recently?

Hire0
Exits0

As a privately owned company, Proud Mary Coffee does not typically publicize executive team changes. No major executive hires or exits have been publicly announced in the last 12 months.

What Technology (Tech Stack) Is Used byProud Mary Coffee?

Discover the tools Proud Mary Coffee uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Proud Mary Coffee Email Formats and Examples

Proud Mary Coffee likely utilizes common professional email formats. For general inquiries, they use role-based emails like hello@ and wholesale@. For individual staff, formats such as [first]@proudmarycoffee.com or [first].[last]@proudmarycoffee.com are common in the industry. The specific domain may vary based on region (.com or .com.au).

[first]@proudmarycoffee.com

Format

nolan@proudmarycoffee.com

Example

75%

Success rate

What's the Latest News About Proud Mary Coffee?

LinkedIn / B Corp • November 20, 2023

Proud Mary Coffee USA Achieves B Corp Certification

Proud Mary Coffee USA announced its official certification as a B Corporation, underscoring its commitment to high standards of social and environmental performance, accountability, and transparency. This certification reflects their dedication to using business as a force for good....more

Visit Melbourne Official Guide • February 7, 2024

Proud Mary Coffee Featured as Top Melbourne Cafe

Proud Mary continues to be recognized as a leading cafe in Melbourne, praised for its exceptional coffee, innovative menu, and vibrant atmosphere. It's highlighted as a must-visit destination for coffee enthusiasts in the city....more

Portland Monthly • October 5, 2023

Proud Mary Portland Recognized for Best Brunch

Proud Mary's Portland location was featured in Portland Monthly's list of best brunch spots, celebrated for its unique Australian-inspired dishes and world-class coffee, making it a standout in the city's competitive brunch scene....more

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