What Does Primrose Schools Do?

Total employees7500
HeadquartersAtlanta
Founded1982

Primrose Schools is a national system of accredited private preschools that provides a premier early education and care experience for children and families. With a proprietary Balanced Learning® approach, Primrose Schools offers curriculum for infants through kindergarten, focusing on character development, literacy, math, science, creative arts, and physical development. Founded in 1982, Primrose Schools has grown into a leading educational childcare franchisor with over 500 schools in more than 30 states.

Where Is Primrose Schools's Headquarters?

HQ Function

The headquarters, also known as the Primrose Schools Support Center, provides comprehensive support to its franchise owners, including curriculum development, operational guidance, marketing strategies, training, and technology resources.

Notable Features:

Located in a modern office park, the Support Center is designed to foster collaboration and innovation among its corporate team members supporting the nationwide school network.

Work Culture:

The work culture at Primrose Schools' headquarters is mission-driven, emphasizing a passion for early childhood education, collaboration, and support for franchisees to deliver high-quality learning experiences.

HQ Significance:

The headquarters is crucial for maintaining brand consistency, driving educational excellence through curriculum updates, and ensuring the operational success and growth of the entire Primrose Schools franchise system.

Values Reflected in HQ: The headquarters reflects Primrose's core values of integrity, service, and excellence by providing a supportive and resource-rich environment for its team dedicated to advancing early education.

Location:

Primrose Schools primarily operates within the United States, with a strong and expanding network of franchised schools across more than 30 states. While its educational philosophy and curriculum are highly regarded, the company's physical school presence is currently focused on the domestic U.S. market. Global support functions are centralized at their U.S. headquarters.

Street Address:

3200 Windy Hill Road SE, Suite 1200E

City:

Atlanta

State/Province:

GA

Country:

USA

Where Else Does Primrose Schools Operate Around the World?

Nationwide, USA (Over 500 locations)

Address: Varies by specific school location (Franchised Network)

To provide accessible, high-quality early learning experiences and childcare to families in local communities across the United States, upholding consistent brand standards and educational philosophies.

Buying Intent Signals for Primrose Schools

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Primrose Schools? Meet the Executive Team

As of April 2025, Primrose Schools' leadership includes:

Steve Clemente - Chief Executive Officer
Dr. Gloria Julius - Chief Academic Officer
Sarah Wood - Chief Financial Officer
Tim Roush - Chief Development Officer
Annette C. Heng - Chief School Excellence Officer
Nick Koros - Chief Operating Officer
Amy Jackson - Chief People Officer
Sean Feely - Chief Legal Officer & General Counsel

Who's Investing in Primrose Schools?

Primrose Schools has been backed by several prominent investors over the years, including:

Advent International (Current Majority Owner)

What Leadership Changes Has Primrose Schools Seen Recently?

Hire2
Exits2

Over the past year, Primrose Schools saw a significant leadership transition with the retirement of its long-serving CEO and the appointment of a new CEO from within the company. There was also a key promotion to a Chief Officer role and a departure in the marketing leadership.

Departures

Jo Kirchner, Jo Kirchner retired as Chief Executive Officer after leading Primrose Schools for over 20 years.
Megan Kavanagh, Megan Kavanagh departed from her role as Chief Marketing Officer to pursue other opportunities.

New Appointments:

Steve Clemente, Steve Clemente, formerly President, was appointed Chief Executive Officer.
Annette C. Heng, Annette C. Heng was promoted from Senior Vice President of School Excellence to Chief School Excellence Officer.

What Technology (Tech Stack) Is Used byPrimrose Schools?

Discover the tools Primrose Schools uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Primrose Schools Email Formats and Examples

Primrose Schools primarily utilizes the [first].[last]@primroseschools.com email format for its corporate employees. This is the most common pattern, although other formats might exist in rare cases.

[first].[last]@primroseschools.com

Format

jane.doe@primroseschools.com

Example

85%

Success rate

What's the Latest News About Primrose Schools?

PR NewswireFebruary 1, 2024

Primrose Schools Celebrates Substantial Growth and National Recognition in 2023

Primrose Schools announced a year of significant achievements in 2023, including opening 28 new schools, awarding 47 franchise agreements, and receiving multiple industry accolades. The company emphasized its commitment to expanding access to quality early education....more

Franchise TimesJanuary 9, 2024

Primrose Schools Names Steve Clemente CEO as Jo Kirchner Retires

Primrose Schools announced that Steve Clemente, formerly President, assumed the role of Chief Executive Officer, effective January 1, 2024. This transition follows the retirement of Jo Kirchner, who led the company for over two decades, significantly expanding its national footprint....more

Primrose Schools NewsroomNovember 2, 2023

Primrose Schools Honored as a Top Franchise for Veterans by Entrepreneur Magazine and Franchise Business Review

Primrose Schools received recognition from both Entrepreneur magazine and Franchise Business Review as a leading franchise opportunity for military veterans. This highlights the company's supportive programs and incentives designed for veteran franchisees....more

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