What Does Prime Trust Do?

Total employees64
HeadquartersLas Vegas
Founded2016

Primetrust was a financial technology company that provided critical infrastructure and APIs for fintech innovators, digital asset exchanges, and financial institutions. Their platform enabled businesses to seamlessly integrate services like custody for digital and traditional assets, payments, trading, settlement, and compliance into their offerings. From an end-user perspective, Primetrust empowered the apps and platforms used for managing digital assets, investing, and making payments, aiming to ensure security and regulatory adherence behind the scenes. In July 2023, Primetrust was placed into receivership by Nevada regulators due to a significant operational and financial deficit.

Where Is Prime Trust's Headquarters?

HQ Function

Formerly served as the central hub for Primetrust's executive leadership, product development, engineering, operations, and customer support teams, driving the company's mission to provide financial infrastructure for fintech and digital asset companies.

Notable Features:

The headquarters were situated in modern office facilities, likely designed to foster collaboration and innovation, typical of technology companies. Specific architectural details were not widely publicized.

Work Culture:

Prior to receivership, Primetrust aimed to cultivate a fast-paced, innovative, and collaborative work environment focused on solving complex financial technology challenges. The culture emphasized agility and technological advancement.

HQ Significance:

Its Nevada headquarters placed it in a state known for being business-friendly and an emerging hub for technology and cryptocurrency-related ventures. This location supported its operations across the US market.

Values Reflected in HQ: The choice of modern office facilities likely aimed to reflect Primetrust's focus on innovation, efficiency, and a forward-thinking approach, which were core to its fintech services.

Location:

While primarily headquartered and regulated in the US, Primetrust's API-driven financial infrastructure was designed to support fintechs and financial institutions that often catered to a global user base. Their services, such as custody and payment rails, could be integrated into applications serving customers internationally, contingent upon the client's own regulatory compliance in relevant jurisdictions. Primetrust's direct physical office presence was concentrated in the United States.

Street Address:

330 S. Rampart Blvd, Suite 260 (Last known primary address)

City:

Las Vegas

State/Province:

Nevada

Country:

USA

Where Else Does Prime Trust Operate Around the World?

Various (Primarily Remote/Distributed Teams)

Address: Not Applicable (Remote Workforce Model)

To tap into a broader talent pool, offer flexible working arrangements, and support operational scalability without extensive physical office infrastructure in multiple locations.

Buying Intent Signals for Prime Trust

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Prime Trust? Meet the Executive Team

As of April 2025, Prime Trust' leadership includes:

Jor Law - Former Interim CEO & Co-founder
Tom Pageler - Former CEO (until May 2023)
Scott Purcell - Founder & Former CEO
Rodrigo Vicuna - Former CFO (until April 2023)
Sara Xi - Former Chief Product Officer
Erin Lazar - Former Chief Compliance Officer

Who's Investing in Prime Trust?

Prime Trust has been backed by several prominent investors over the years, including:

Valar Ventures
Temasek
Mouro Capital
SoftBank Vision Fund 2
Commerce Ventures
Mercato Partners
Kraken Ventures
Pantera Capital
Framework Ventures
Binance
NAB Ventures
ABN AMRO Ventures
Financial Venture Studio
Seven Peaks Ventures
Gaingels
Decasonic

What Leadership Changes Has Prime Trust Seen Recently?

Hire0
Exits2

2023 was a year of significant turmoil for Primetrust, marked by key executive departures and culminating in the company being placed into permanent receivership by Nevada regulators in July. This effectively ended its normal operations and transferred control to a court-appointed receiver.

Departures

Rodrigo Vicuna, Rodrigo Vicuna departed his role as CFO.
Tom Pageler, Tom Pageler resigned as CEO amid increasing company challenges.

New Appointments:

Jor Law, Jor Law took on the role of Interim CEO following Tom Pageler's departure.
John Guedry, John Guedry was appointed by a Nevada court as the permanent receiver to oversee Primetrust's operations, assets, and eventual dissolution.

What Technology (Tech Stack) Is Used byPrime Trust?

Discover the tools Prime Trust uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Prime Trust Email Formats and Examples

Historically, Primetrust likely utilized common corporate email address formats. As the company is currently in receivership, direct email communication with former operational staff or general company addresses may not be effective or monitored. Official communications regarding Primetrust's affairs should be directed through the court-appointed receiver.

Common formats likely included [first_initial][last]@primetrust.com (e.g., jdoe@primetrust.com) or [first].[last]@primetrust.com (e.g., jane.doe@primetrust.com).

Format

example@primetrust.com (General example of the domain)

Example

5%

Success rate

What's the Latest News About Prime Trust?

CoinDeskJuly 14, 2023

Primetrust News: Crypto Custodian Prime Trust Placed Into Permanent Receivership by Nevada Regulator

Nevada's Financial Institutions Division has placed crypto custodian Prime Trust into permanent receivership, appointing John Guedry to take over the company's operations. This followed an order to cease operations due to a significant shortfall in customer funds and an unsafe financial condition....more

The BlockAugust 24, 2023

Primetrust News: Prime Trust owes clients more than $82 million in fiat: court filing

A court filing associated with the receivership revealed that Primetrust had a deficit of over $82 million in fiat currency owed to clients. The company also reported being unable to access certain crypto wallets, contributing to a shortfall of nearly $70 million in digital assets....more

DecryptJune 27, 2023

Primetrust News: Prime Trust Ordered to Shut Down by Nevada Regulator Over 'Critically Deficient' Finances

Nevada's financial regulator ordered Prime Trust to cease all activities after discovering the crypto custodian was in an unsafe financial condition and had materially breached its fiduciary duties, including being unable to honor customer withdrawals....more

ReutersJune 22, 2023

Primetrust News: Crypto firm BitGo terminates deal to buy Prime Trust

BitGo, a digital asset trust company, announced it was terminating its planned acquisition of Primetrust, citing Primetrust's financial condition and operational issues....more

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