What Does Primal Pet Foods Do?

Total employees129
HeadquartersFairfield
Founded2001

Primal Pet Foods is a leading provider of raw and natural pet foods, dedicated to enhancing pet health through species-appropriate nutrition. Founded in 2001 by Matt Koss, the company focuses on using high-quality, human-grade ingredients, including responsibly sourced proteins, certified organic produce, and unrefined supplements. Primal offers a variety of product forms such as raw frozen, freeze-dried, gently cooked, treats, and hydrators, aiming to make raw feeding convenient and accessible for pet owners. They emphasize transparency in sourcing and production, operating their own manufacturing facilities in the USA to ensure quality and safety.

Where Is Primal Pet Foods's Headquarters?

HQ Function

Serves as the central hub for corporate strategy, product development, marketing, sales operations, and administrative functions for Primal Pet Foods.

Notable Features:

Modern office and R&D facility designed to foster innovation in pet nutrition. While specific architectural details are not widely publicized, it likely includes collaborative workspaces and potentially pet-friendly amenities reflecting the company's focus.

Work Culture:

A passionate, collaborative, and pet-centric environment. Employees are typically driven by a shared commitment to animal health, natural nutrition, and product quality. The culture likely encourages innovation and a hands-on approach.

HQ Significance:

The Fairfield headquarters is the nerve center for Primal Pet Foods, driving its mission to elevate pet health through superior nutrition. It's key for strategic decision-making, brand management, and pioneering new products in the raw and natural pet food categories.

Values Reflected in HQ: The headquarters likely embodies Primal's core values of quality, transparency, and commitment to pet well-being, possibly through sustainable operational practices, an emphasis on a healthy work environment, and a culture that embraces pets.

Location:

Primal Pet Foods primarily focuses its operations, including sales, marketing, and distribution, within North America (USA and Canada). Their products are available through a network of independent pet retailers across these countries. While direct global operations beyond North America are not prominent, they may engage in international partnerships or exports to select markets.

Street Address:

2050 Cessna Dr

City:

Fairfield

State/Province:

CA

Country:

USA

Where Else Does Primal Pet Foods Operate Around the World?

Abilene, Texas, USA

Address: 5601 US Highway 277 S, Abilene, TX 79606 (Prairie Dog Pet Products facility)

Serves as a major production and distribution hub, enhancing Primal's manufacturing capacity and reach, particularly for products from the acquired Prairie Dog Pet Products line, supporting the broader US market.

Buying Intent Signals for Primal Pet Foods

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Primal Pet Foods? Meet the Executive Team

As of April 2025, Primal Pet Foods' leadership includes:

Travis Tisher - Chief Executive Officer
Matt Koss - Founder & Chief Product Officer
Mark Happe - Chief Financial Officer
Tim Simcoe - Chief Growth Officer
Jeff Camosci - Chief Operating Officer

Who's Investing in Primal Pet Foods?

Primal Pet Foods has been backed by several prominent investors over the years, including:

Kinderhook Industries

What Leadership Changes Has Primal Pet Foods Seen Recently?

Hire1
Exits0

In the past 12 months, Primal Pet Foods has focused on strengthening its executive leadership, notably with the appointment of a new Chief Financial Officer. This move signals a continued commitment to strategic growth and financial stewardship within the competitive pet food market. No major C-suite departures have been publicly announced during this specific period.

New Appointments:

Mark Happe, Mark Happe joined Primal Pet Foods as Chief Financial Officer to lead the company's financial strategy and operations.

What Technology (Tech Stack) Is Used byPrimal Pet Foods?

Discover the tools Primal Pet Foods uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Primal Pet Foods Email Formats and Examples

Primal Pet Foods likely utilizes common corporate email patterns. Based on industry standards and available data, one of the most probable formats involves a combination of the employee's first initial and last name.

[first_initial][last]@primalpetfoods.com

Format

jdoe@primalpetfoods.com

Example

85%

Success rate

What's the Latest News About Primal Pet Foods?

Pet Food Processing • October 26, 2023

Primal Pet Foods unveils new look, packaging

Primal Pet Foods announced a brand refresh including new packaging designs for its raw and gently cooked pet food lines, aiming to better communicate product benefits and appeal to modern pet owners....more

Pet Product News • September 7, 2023

Primal Pet Foods Names Mark Happe Chief Financial Officer

Primal Pet Foods appointed Mark Happe as its new Chief Financial Officer. Happe brings over 20 years of financial leadership experience to the role, previously serving in executive positions at other consumer goods companies....more

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