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Preen by Thornton Bregazzi, founded in 1996 by Justin Thornton and Thea Bregazzi, is a celebrated London-based fashion house. Initially starting as a small boutique on Portobello Road, the brand quickly gained acclaim for its unique aesthetic, which masterfully blends romantic, Victoriana-inspired elements with a modern, punk-infused edge. Known for their intricate floral prints, asymmetric cuts, and a 'darkly romantic' sensibility, Preen has been a consistent presence at London Fashion Week since their 2001 debut. The brand offers ready-to-wear collections, a diffusion line 'Preen Line,' and has dressed numerous high-profile celebrities, solidifying its status as a significant voice in contemporary British fashion.
Serves as the central design studio, administrative office, and operational hub for all brand activities, from collection development to global strategy.
A creative studio space tailored for fashion design, pattern cutting, sample creation, and potentially an in-house showroom for press and buyers.
A dynamic, creative, and collaborative environment driven by the vision of its founders. The culture likely emphasizes innovation, craftsmanship, and a fast-paced approach typical of the fashion industry.
The birthplace of all Preen collections and the core of the brand's identity and business operations. Its London location places it within a key global fashion capital.
Preen by Thornton Bregazzi supports its global presence primarily through a network of prestigious international stockists and retailers across North America, Europe, Asia, and the Middle East. The brand showcases its collections at London Fashion Week, reaching a global audience of buyers, press, and fashion enthusiasts. While its core operations are centralized in London, its designs are accessible worldwide through high-end department stores, boutiques, and online luxury platforms.
100A Balls Pond Road
London
Greater London
United Kingdom
No additional office locations available.
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As of April 2025, Preen by Thornton Bregazzi' leadership includes:
Preen by Thornton Bregazzi has been backed by several prominent investors over the years, including:
There is no publicly available information regarding significant executive new hires or exits at Preen by Thornton Bregazzi in the last 12 months. As a founder-led company, key leadership roles are typically stable.
Discover the tools Preen by Thornton Bregazzi uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Preen by Thornton Bregazzi likely utilizes common professional email formats for its business communications. While specific internal formats are not publicly disclosed, patterns such as 'firstname@preenbythorntonbregazzi.com' or role-based emails like 'press@preenbythorntonbregazzi.com' (which is publicly listed) are common in the industry.
firstname@preenbythorntonbregazzi.com
Format
example@preenbythorntonbregazzi.com
Example
75%
Success rate
Vogue Runway • February 18, 2024
A review and gallery of Preen by Thornton Bregazzi's Fall 2024 ready-to-wear collection, showcased during London Fashion Week, highlighting the design duo's continued exploration of romanticism with edgy undertones, featuring signature florals, draping, and innovative textures....more
WWD (Women's Wear Daily) • February 18, 2024
WWD's review of Preen by Thornton Bregazzi's Fall 2024 collection at London Fashion Week, noting the designers' inspiration from nature and historical references, translated into contemporary pieces with a focus on sustainable materials and craftsmanship....more
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