Multithread effectively and personalize outreach to convert deals faster
Elevate social presence and drive business growth from social media
Identify and prioritize high-intent leads, and improve sales effectiveness
Find and connect with ICP attendees, and improve event outcomes
PRA Business Events is a leading global destination management company (DMC) renowned for creating exceptional experiences and events for corporations and associations. With an extensive network of local experts across key destinations and a profound commitment to innovative event design, PRA empowers clients to achieve their strategic objectives through impactful meetings, incentive travel programs, conferences, and special events. They are dedicated to delivering seamless execution, measurable results, and transforming ordinary events into extraordinary, memorable experiences by leveraging deep local knowledge and creative solutions.
The Global Support Center acts as the nerve center for PRA's worldwide operations. It provides strategic leadership, marketing, sales support, technology infrastructure, financial oversight, and administrative services to its numerous destination offices, ensuring consistent quality and operational excellence.
Located on the prestigious Magnificent Mile, the office likely features a modern design focused on collaboration and global connectivity, potentially offering views of the Chicago River or Lake Michigan. The building itself is a landmark in a vibrant commercial district.
The HQ work culture is likely dynamic, fast-paced, and highly collaborative, reflecting the nature of the events industry. It would foster creativity, meticulous planning, strong communication, and a client-centric approach to support global event execution.
The Chicago Global Support Center is pivotal for standardizing PRA's high service levels across all destinations, driving global strategy, fostering innovation in event management, and consolidating key business functions for efficiency and growth.
PRA Business Events directly operates an extensive network of offices across North America, covering major cities and resort destinations. Their global reach is significantly amplified through their strategic partnership within the DMC Network, allowing them to seamlessly support client event needs in numerous key business and incentive destinations across Europe, Asia-Pacific, Latin America, and other regions. Globally supported functions include comprehensive event design and production, venue sourcing, transportation logistics, tours and activities, entertainment, staffing, and on-site management, all delivered with local expertise and cultural understanding through trusted network partners.
401 N. Michigan Avenue, Suite 2925
Chicago
IL
USA
Address: 100 Pine Street, Suite 1250, San Francisco, CA 94111 (Servicing Northern California)
To provide premier destination management services for clients hosting events in key Northern California locales, offering creative event design and logistical expertise for conferences, incentive trips, and special events.
Address: 52 Vanderbilt Avenue, Suite 510, New York, NY 10017
To serve as the expert local partner for companies executing impactful events in the multifaceted New York City market, providing innovative event strategies and flawless operational delivery.
Address: 200 SW 1st Avenue, Suite 960, Fort Lauderdale, FL 33301 (Servicing South Florida)
To deliver creative and flawlessly executed events that harness South Florida's vibrant culture, beautiful settings, and world-class facilities for a diverse corporate and association clientele.
Address: 7025 E. Greenway Parkway, Suite 120, Scottsdale, AZ 85254 (Servicing Arizona)
To create memorable and effective event experiences for clients in Arizona, focusing on unique venue sourcing, local activities, and seamless program management in Phoenix, Scottsdale, Tucson, and Sedona.
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
As of April 2025, PRA Business Events' leadership includes:
PRA Business Events has been backed by several prominent investors over the years, including:
In the last 12 months, a significant development for PRA Business Events was its acquisition by CI Capital Partners in August 2023, which generally leads to strategic reviews. However, specific C-suite executive hires or departures directly within this immediate 12-month window (e.g., mid-2023 to mid-2024) have not been widely publicized, suggesting a phase of integration and leadership continuity. Key appointments shaping the current executive team, such as the CFO (March 2023) and CMO (January 2023), occurred just prior to this period.
Discover the tools PRA Business Events uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
PRA Business Events typically uses standard professional email formats for its employees. The most common structures involve combinations of an employee's first and last name, followed by the company domain '@pra.com'. While variations may exist, these formats are generally reliable for reaching PRA personnel.
Common formats include [first].[last]@pra.com or [first_initial][last]@pra.com.
Format
jane.doe@pra.com
Example
85%
Success rate
PRA Website News • March 12, 2024
PRA Northern California was honored with a Crystal Award from the Society for Incentive Travel Excellence (SITE) in the 'Excellence in Incentive Travel: North America' category. The award celebrated their exceptional execution of a technology client's President's Club incentive program....more
PRA Website News / Special Events Magazine • February 20, 2024
PRA Business Events has been named to Special Events magazine's prestigious list of the Top 25 Destination Management Companies (DMCs) globally for 2024. This recognition underscores PRA's consistent excellence in event planning, creative solutions, and client satisfaction within the business events sector....more
PR Newswire / CI Capital Partners • August 1, 2023
CI Capital Partners, a New York-based private equity firm, announced that it has acquired a majority interest in PRA Business Events from EagleTree Capital. The partnership aims to support PRA's continued growth, expand its capabilities, and enhance its position as a leader in the business events industry. EagleTree Capital will retain a minority stake....more
See where a company’s workforce is located, by country or region.
View past and recent funding rounds with amounts and investors.
Understand company revenue estimates and financial scale.
Track active roles and hiring trends to spot growth signals.
Discover what a company offers—products, platforms, and solutions.
Get the company’s official SIC and NAICS classifications.
Analyze visitor volume, engagement, and top traffic sources.
Explore LinkedIn, Twitter, and other active social profiles.
Identify top competitors based on similar business traits.
Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.
Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.
Thousands of companies, including PRA Business Events, are just a search away.