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Pond5
What Does Pond5 Do?
Pond5 is the world's largest video-first content marketplace, offering millions of royalty-free stock videos, music tracks, sound effects, images, and other creative assets. Acquired by Shutterstock in May 2022, Pond5 continues its mission to connect content creators with a global community of artists, empowering them to bring their creative visions to life by providing diverse, high-quality media and powerful tools. It operates as a key brand within Shutterstock's portfolio, significantly enhancing its video and broader media offerings.
Where Is Pond5's Headquarters?
HQ Function
Serves as the central hub for strategic direction of the Pond5 brand, integration with Shutterstock's global operations, technology development oversight, and business development for Pond5's content marketplace, aligning with Shutterstock's broader mission.
Notable Features:
Located within the world-renowned Empire State Building. Shutterstock's offices boast state-of-the-art facilities, modern collaborative workspaces, and advanced technology infrastructure, supporting the creative and technical needs of its diverse brands, including Pond5.
Work Culture:
As part of Shutterstock, the work culture for teams associated with Pond5 likely emphasizes innovation, creativity, global collaboration, and a dynamic environment focused on the digital media and content industries. A continued focus on supporting the global artist community and customer satisfaction for the Pond5 brand is expected within the larger Shutterstock ecosystem.
HQ Significance:
The New York City headquarters places Pond5, through Shutterstock, at the epicentre of the global media, advertising, and creative industries. This prime location fosters strategic partnerships, talent acquisition, and responsiveness to evolving market trends in the stock media landscape.
Values Reflected in HQ: The headquarters environment likely reflects values such as global leadership, technological innovation, artistic creativity, customer-centricity, and operational excellence. These align with Shutterstock's corporate identity while encompassing Pond5's strong legacy in the video-first marketplace.
Location:
Pond5, as an integral part of Shutterstock, supports a vast global community of content contributors and customers spanning over 180 countries. Its platform provides worldwide, on-demand access to an extensive library of stock media. Key global functions, now integrated within Shutterstock's expansive operations, include multilingual customer support, international content acquisition and curation, localized marketing strategies, and robust global payment processing for both contributors and customers. Engineering and platform development efforts also cater to a worldwide user base.
Street Address:
350 Fifth Avenue, 21st Floor
City:
New York
State/Province:
NY
Country:
USA
Where Else Does Pond5 Operate Around the World?
Prague, Czech Republic
Address: Thámova 18A, KarlĂn, 186 00 Praha 8-KarlĂn, Czechia (Shutterstock Office)
Supports Shutterstock's European operations and talent acquisition within the Central and Eastern European tech ecosystem, contributing to platform innovation and service delivery for its global brands, leveraging the technical expertise historically associated with Pond5's Prague presence.
Buying Intent Signals for Pond5
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading Pond5? Meet the Executive Team
As of April 2025, Pond5' leadership includes:
Who's Investing in Pond5?
Pond5 has been backed by several prominent investors over the years, including:
What Leadership Changes Has Pond5 Seen Recently?
Following Pond5's acquisition by Shutterstock in May 2022, its leadership structure has been integrated into the broader Shutterstock organization. Tom Bennett continues to lead the Pond5 brand. Specific executive hires or exits solely for the Pond5 unit within the last 12 months are not typically publicized independently, as major leadership announcements are generally made at the Shutterstock corporate level. No distinct Pond5 unit executive changes have been publicly announced in the last year.
What Technology (Tech Stack) Is Used byPond5?
Discover the tools Pond5 uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Pond5 Email Formats and Examples
Historically, Pond5's email format commonly utilized combinations of employee names. The most frequently observed patterns were 'first.last@pond5.com' (e.g., jane.doe@pond5.com) and 'first@pond5.com' (e.g., jane@pond5.com). For employees now integrated into Shutterstock, Shutterstock's corporate email formats would apply. These historical Pond5 patterns are still relevant for contacting individuals who may have retained their @pond5.com addresses for a transition period or for archival purposes.
first.last@pond5.com or first@pond5.com
Format
jane.doe@pond5.com
Example
70%
Success rate
What's the Latest News About Pond5?
Shutterstock Investor Relations • February 13, 2024
Pond5 Acquisition Continues to Strengthen Shutterstock's Video and AI Capabilities
In its Q4 2023 earnings report and subsequent discussions, Shutterstock highlighted the ongoing strategic value of its Pond5 acquisition. Pond5's extensive video library is cited as a key factor in bolstering Shutterstock's market leadership in video content and providing diverse, high-quality data for training its AI-driven content generation tools, underscoring Pond5's importance in Shutterstock's long-term growth strategy....more
Shutterstock Press Releases • May 26, 2022
Shutterstock Completes Acquisition of Pond5, The World’s Largest Video-First Content Marketplace
Shutterstock, Inc. officially announced the completion of its acquisition of Pond5 for approximately $210 million in cash. This strategic acquisition significantly expands Shutterstock's stock video offerings and enhances its creative platform capabilities, integrating Pond5's vast collection and global contributor network....more
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