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Point Inside
What Does Point Inside Do?
PointInside, acquired by SES-imagotag in July 2018, was a U.S.-based technology company renowned for its innovative indoor mapping, navigation, and location-based services tailored for the retail industry. Their platform enabled shoppers to easily locate products within stores, helped retailers optimize store layouts, and delivered contextual, real-time information and promotions to enhance the shopping experience. Post-acquisition, PointInside's technology and expertise have been integrated into SES-imagotag's comprehensive suite of digital solutions for physical retail, contributing to improved in-store shopper engagement and operational efficiencies for retailers globally.
Where Is Point Inside's Headquarters?
HQ Function
Served as the primary center for PointInside's research, development, product management, and business operations for its indoor location and retail analytics platform prior to its acquisition by SES-imagotag.
Notable Features:
Located in Bellevue's prominent technology and business district, the office likely offered a modern, collaborative workspace typical of tech companies, designed to foster innovation and agile development.
Work Culture:
As a technology-focused company, PointInside likely fostered an innovative, fast-paced, and collaborative work environment. The culture would have emphasized problem-solving, software development excellence, and a customer-centric approach to serving the retail sector.
HQ Significance:
The Bellevue headquarters was instrumental in establishing PointInside as a key innovator in indoor location-based services and shopper analytics, attracting talent and investment, and ultimately leading to its strategic acquisition by SES-imagotag.
Values Reflected in HQ: The headquarters likely reflected values of technological innovation, customer-centric solutions for the retail industry, data-driven decision-making, and entrepreneurial spirit.
Location:
As an independent company, PointInside's primary market focus was North America, particularly the United States, where it deployed its indoor mapping and shopper engagement solutions for major retailers. While its technology had global applicability, its operational and sales presence was predominantly domestic. Following its acquisition, PointInside's technology now contributes to SES-imagotag's extensive global footprint, supporting retail operations worldwide through SES-imagotag's international network and client base.
Street Address:
10900 NE 8th St, Suite 900
City:
Bellevue
State/Province:
Washington
Country:
United States
Where Else Does Point Inside Operate Around the World?
Ann Arbor, Michigan, United States
Address: [Specific street address not widely publicized; likely a smaller office or co-working space]
This location might have aimed to tap into a diverse talent pool in the Midwest, particularly for specialized engineering roles, or to support specific R&D initiatives complementary to the main Bellevue operations.
Buying Intent Signals for Point Inside
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading Point Inside? Meet the Executive Team
As of April 2025, Point Inside' leadership includes:
Who's Investing in Point Inside?
Point Inside has been backed by several prominent investors over the years, including:
What Leadership Changes Has Point Inside Seen Recently?
PointInside was acquired by SES-imagotag in July 2018 and no longer operates as an independent entity. Therefore, there have been no executive hires or exits directly attributable to 'PointInside' as a standalone company in the last 12 months. Any leadership changes involving former PointInside personnel would occur within the SES-imagotag corporate structure.
What Technology (Tech Stack) Is Used byPoint Inside?
Discover the tools Point Inside uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Point Inside Email Formats and Examples
Prior to its acquisition by SES-imagotag in 2018, PointInside likely used common corporate email formats such as [first_initial][last]@pointinside.com or [first].[last]@pointinside.com. These email addresses are no longer active, as the company's communication systems would have been integrated or decommissioned post-acquisition.
[first_initial][last]@pointinside.com (e.g., jdoe@pointinside.com)
Format
jdoe@pointinside.com
Example
0%
Success rate
What's the Latest News About Point Inside?
PR Newswire • July 24, 2018
SES-imagotag Acquires PointInside to Bolster In-Store Shopper Engagement
SES-imagotag announced its acquisition of PointInside, a US-based leader in location-based services for in-store shopper engagement. The strategic move aimed to integrate PointInside's advanced indoor mapping, geolocation, and product search capabilities into SES-imagotag's VUSION Retail IoT platform, enhancing digital solutions for physical retailers....more
GeekWire • February 6, 2018
PointInside Raises $3.5M to Help Shoppers Find Items in Brick-and-Mortar Stores
PointInside, a Bellevue-based startup, secured $3.5 million in a funding round. The company planned to use the investment to further develop its indoor mapping and product finder technology, designed to improve the shopping experience by making it easier for customers to locate items within physical retail stores....more
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