What Does Platinum Asset Management Do?

Total employees106
HeadquartersSydney
Founded1994

Platinum Asset Management is an Australian-based fund manager specializing in international equities. Founded in 1994 by Kerr Neilson, Andrew Clifford, and others, the firm is known for its contrarian, value-oriented, and index-unaware investment approach, seeking out undervalued companies globally. They offer a range of managed funds and listed investment companies (LICs) to retail and institutional investors, aiming to provide long-term capital growth through active management of portfolios of companies listed on international and Australian stock exchanges.

Where Is Platinum Asset Management's Headquarters?

HQ Function

Serves as the central hub for all global operations, including investment management, research, portfolio construction, client services, marketing, compliance, finance, and corporate functions.

Notable Features:

Modern office facilities within a prime commercial building in Sydney's CBD, designed to support a high-performance investment team. The location offers panoramic views and proximity to key financial institutions.

Work Culture:

Characterized by a rigorous, research-intensive, and intellectually stimulating environment. Platinum fosters independent thought, deep fundamental analysis, and a long-term investment perspective. The culture is collaborative yet demands high performance and conviction.

HQ Significance:

The Sydney headquarters is paramount as it is the birthplace of the company and the primary center for its core investment decision-making processes, housing its key talent and intellectual capital.

Values Reflected in HQ: The choice of a central, prestigious Sydney CBD location reflects professionalism, stability, and a commitment to being at the heart of Australia's financial industry. The internal environment likely prioritizes focus, analytical rigor, and open debate, aligning with their research-driven investment philosophy.

Location:

While headquartered and primarily operating from Sydney, Australia, Platinum Asset Management serves a global client base. Their investment mandate is global, with dedicated research teams covering diverse international markets and investments spanning developed and emerging economies worldwide. They provide access to their international equity strategies to investors in Australia, New Zealand, and through distribution partners and regulated entities in other regions, including the UK and Europe.

Street Address:

Level 8, 7 Macquarie Place

City:

Sydney

State/Province:

NSW

Country:

Australia

Where Else Does Platinum Asset Management Operate Around the World?

London, United Kingdom

Address: c/o Vistra Fund Services (UK) Ltd, 3rd Floor, 11-12 St James's Square, London, SW1Y 4LB, United Kingdom

To support the distribution of Platinum's investment products, provide a regulated presence within the United Kingdom, and cater to UK and European-based clients and financial advisors.

Buying Intent Signals for Platinum Asset Management

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Platinum Asset Management? Meet the Executive Team

As of April 2025, Platinum Asset Management' leadership includes:

Andrew Clifford - Co-Founder, Chief Executive Officer & Co-Chief Investment Officer
Clay Smolinski - Co-Chief Investment Officer
Joanne Jefferies - Chief Financial Officer & Company Secretary
Elizabeth Norman - Chief Operating Officer
Julian McCormack - Head of LICS & Listed Products

Who's Investing in Platinum Asset Management?

Platinum Asset Management has been backed by several prominent investors over the years, including:

Judith Neilson and associated entities
Kerr Neilson and associated entities
State Street Corporation and its subsidiaries
The Vanguard Group, Inc and its controlled entities

What Leadership Changes Has Platinum Asset Management Seen Recently?

Hire1
Exits1

Over the past 12-18 months, Platinum Asset Management has focused on reinforcing its leadership team, particularly in finance and operations, to navigate a dynamic market environment and steer the company's strategic objectives. These appointments underscore a commitment to strong governance and operational excellence.

Departures

Andrew Stannard, Andrew Stannard departed as Head of Finance/CFO, succeeded by Joanne Jefferies.

New Appointments:

Joanne Jefferies, Joanne Jefferies appointed as new Chief Financial Officer and Company Secretary.

What Technology (Tech Stack) Is Used byPlatinum Asset Management?

Discover the tools Platinum Asset Management uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Platinum Asset Management Email Formats and Examples

Platinum Asset Management commonly utilizes a standard corporate email format, typically combining the employee's first initial followed by their last name. Variations may exist for common names or specific departments.

[first_initial][last]@platinum.com.au

Format

jdoe@platinum.com.au

Example

75%

Success rate

What's the Latest News About Platinum Asset Management?

The Australian Financial ReviewMay 3, 2024

Platinum Asset Management's patience game just got a whole lot harder

The article discusses ongoing challenges for Platinum Asset Management, including continued outflows from its funds under management (FUM) and pressure on its investment performance, highlighting the difficulties for its value-contrarian style in current markets....more

Financial StandardApril 16, 2024

Platinum Asset Management FUM dips further in March

Reports on Platinum's funds under management (FUM) update for March 2024, which showed a net outflow of $212 million and a total FUM of $14.8 billion, reflecting continued challenges in retaining and attracting investor capital....more

Livewire Markets (reporting on ASX announcement)February 22, 2024

Platinum Asset Management's profit plunges as outflows continue (H1 FY24 Results)

Platinum Asset Management announced its half-year financial results for FY24, revealing a significant drop in net profit after tax due to lower average funds under management, reduced performance fees, and ongoing net outflows....more

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