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Planetary Group's Overview

Total employees20
HeadquartersLos Angeles
Founded1996

Planetary Group is a world-renowned artist development and music promotion company, founded in 1996. They specialize in radio promotion (AAA, Non-Commercial, College, Commercial Specialty, and Canadian radio), online music PR and marketing, and sync licensing. Planetary Group offers a comprehensive suite of services designed to help artists and labels navigate the complexities of the music industry, enhance their visibility, and achieve their career goals.

Where is Planetary Group's Headquarters?

HQ Function

Serves as the primary operational center for the company, coordinating artist campaigns, client relations, strategic partnerships, and overall business administration for their North American and international music promotion services.

Notable Features:

The office is situated in a vibrant part of Los Angeles, providing convenient access to music industry resources, studios, and venues. Internally, it likely features collaborative workspaces conducive to creative brainstorming and campaign management.

Work Culture:

Planetary Group fosters a passionate, dynamic, and artist-centric work culture. The team is known for its deep knowledge of diverse music genres and dedication to championing both emerging and established artists.

HQ Significance:

Its Los Angeles headquarters places Planetary Group at the heart of the US music industry, enabling direct engagement with key media, labels, and influencers, which is crucial for effective artist promotion.

Values Reflected in HQ: The LA headquarters reflects Planetary Group's commitment to professionalism, industry connectivity, and providing impactful, cutting-edge services to their diverse clientele in the music world.

Location:

While its physical offices are in Los Angeles and Boston, Planetary Group offers services with a global reach. They promote artists to radio stations across North America (USA and Canada) and run online PR campaigns that target international audiences. They work with artists from around the world seeking exposure in the North American market and can strategize for broader international impact.

Street Address:

180 S. Alvarado St. #200

City:

Los Angeles

State/Province:

CA

Country:

USA

Planetary Group's Global Presence

Cambridge, MA/USA

Address: 1286 Massachusetts Ave, #2, Cambridge, MA 02138

To provide specialized radio promotion and artist support for the Eastern United States, leveraging proximity to influential college radio stations, music venues, and industry contacts in the region. It complements the Los Angeles office by offering a bi-coastal presence.

Buying Intent Signals for Planetary Group

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Planetary Group

As of April 2025, Planetary Group' leadership includes:

Adam Lewis - Founder & President
Angelica Music - General Manager / Head of Publicity
Matt ارسال - Head of Radio Promotion
Desiree Vaniecia - Head of Sync Department

Investors of Planetary Group

Planetary Group has been backed by several prominent investors over the years, including:

Information on specific external investors is not publicly available. Planetary Group is a privately owned company.

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Based on publicly available information, there have been no prominent executive-level hires or departures announced at Planetary Group in the past 12 months. The core leadership team appears consistent.

Technology (Tech Stack) used by Planetary Group

Discover the tools Planetary Group uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Planetary Group Email Formats and Examples

Planetary Group most commonly uses the email format 'first name initial' + 'last name' @planetarygroup.com (e.g. jsmith@planetarygroup.com). Another frequently observed format is 'first name' @planetarygroup.com (e.g. john@planetarygroup.com).

first@planetarygroup.com or flast@planetarygroup.com

Format

adam@planetarygroup.com

Example

85%

Success rate

News and media

Planetary Group BlogApril 29, 2024

Planetary Group Artists Playing FOCUS Wales 2024

Planetary Group announced its roster of talented artists scheduled to perform at the FOCUS Wales 2024 festival, showcasing a diverse range of musical acts they represent and support on an international stage....more

Planetary Group BlogMarch 18, 2024

Planetary Group Artists Playing Treefort Music Fest 2024

Highlighting their commitment to artist exposure, Planetary Group shared the lineup of their artists performing at the Treefort Music Fest 2024, an important event for independent music....more

Planetary Group BlogMarch 4, 2024

Planetary Group Artists Playing SXSW 2024

Planetary Group featured the artists from their roster who performed at the influential SXSW 2024 music festival, underscoring their role in connecting talent with key industry showcases....more

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