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Performance Bicycle's Overview

Total employees235
HeadquartersChico
Founded1982

Performance Bicycle, a well-known name in the cycling community for decades, offered a wide range of bicycles, apparel, parts, and accessories through its numerous retail stores and online platform. After facing financial difficulties, the company filed for bankruptcy in 2018. In 2019, the brand and its e-commerce assets were acquired by AMain Hobbies, which has since revitalized PerformanceBicycle.com as a primarily online retailer. Today, Performance Bicycle continues to serve cycling enthusiasts by providing a comprehensive selection of road bikes, mountain bikes, electric bikes, cycling clothing, helmets, tools, and accessories from leading brands, leveraging AMain Hobbies' e-commerce expertise and customer service focus.

Where is Performance Bicycle's Headquarters?

HQ Function

Serves as the primary operational center for AMain Hobbies, including the management, e-commerce operations, warehousing, and customer support for the Performance Bicycle brand.

Notable Features:

Modern office and warehouse facility optimized for e-commerce fulfillment, inventory management, and customer service operations for various hobbyist brands including cycling.

Work Culture:

As part of AMain Hobbies, the culture likely emphasizes a passion for hobbies (including cycling), customer satisfaction, e-commerce innovation, and a collaborative, fast-paced environment.

HQ Significance:

This headquarters is crucial for the continued operation and online presence of the Performance Bicycle brand, ensuring product availability, order fulfillment, and customer engagement under AMain Hobbies' stewardship.

Values Reflected in HQ: Efficiency in logistics, dedication to customer service, and a deep understanding of enthusiast markets, reflecting AMain Hobbies' core business principles.

Location:

Performance Bicycle, under AMain Hobbies, primarily focuses its e-commerce operations on serving customers within the United States. While international shipping to select countries may be available for some products, its core market and logistical infrastructure are geared towards domestic U.S. consumers. Global brand recognition exists due to its long history, but active operational presence is U.S.-centric.

Street Address:

424 Otterson Dr

City:

Chico

State/Province:

CA

Country:

USA

Performance Bicycle's Global Presence

Centralized Operations in Chico, CA

Address: N/A - Operations consolidated post-acquisition.

Focus is on nationwide e-commerce fulfillment from centralized AMain Hobbies locations rather than regional offices for the Performance Bicycle brand.

Buying Intent Signals for Performance Bicycle

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of Performance Bicycle

As of April 2025, Performance Bicycle' leadership includes:

Kendall Bennett - Founder & CEO, AMain Hobbies
Kelly Bennett - Co-Founder & Vice President, AMain Hobbies

Investors of Performance Bicycle

Performance Bicycle has been backed by several prominent investors over the years, including:

AMain Hobbies, the parent company of Performance Bicycle, is privately held.

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

As AMain Hobbies is a privately held company, detailed information on executive team changes is not always publicly disclosed or widely reported. No major executive hires or exits specifically tied to the leadership overseeing the Performance Bicycle brand within AMain Hobbies have been prominent in public news over the last 12 months.

Technology (Tech Stack) used by Performance Bicycle

Discover the tools Performance Bicycle uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Performance Bicycle Email Formats and Examples

Email communications for Performance Bicycle are handled through AMain Hobbies. While exact internal formats aren't publicly detailed, customer service and general inquiries typically use dedicated addresses. Common corporate email patterns often involve [first_initial][last] or [first].[last]@[companydomain].com.

customerservice@performancebike.com (for support); a likely corporate format at AMain Hobbies could be [first_initial][last]@amain.com or [first_initial][last]@amainhobbies.com

Format

kbennett@amain.com

Example

70%

Success rate

News and media

Bicycle Retailer and Industry NewsFebruary 6, 2019

AMain Hobbies acquires Performance Bicycle and Nashbar e-commerce assets

AMain Hobbies announced it had acquired the online retail assets of Performance Bicycle and Nashbar from Advanced Sports Enterprises, which was in bankruptcy. AMain planned to relaunch the websites and continue the brands' online presence....more

Bicycle Retailer and Industry NewsMay 15, 2019

Performancebike.com is back online under new ownership

Performancebike.com was officially relaunched under the ownership of AMain Hobbies, approximately three months after AMain acquired the e-commerce assets. The site featured a new design and product selection managed by AMain....more

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