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People Tree is an internationally recognized pioneer in sustainable and Fair Trade fashion. Founded in 1991 by Safia Minney, the company is committed to ethical practices, environmental protection, and creating positive social impact throughout its supply chain. People Tree offers contemporary and stylish apparel and accessories for women, crafted from organic, natural, and recycled materials by artisans and producers in developing countries. They adhere to the principles of the World Fair Trade Organization (WFTO), ensuring fair wages, safe working conditions, and support for community development projects. People Tree's mission is to prove that fashion can be both beautiful and ethical, empowering consumers to make conscious choices.
Serves as the global headquarters (excluding Japan operations), overseeing design, product development, marketing, e-commerce, and ethical sourcing coordination with Fair Trade partners worldwide.
Situated in the Kennington Park Business Centre, offering modern office facilities and good transport links. The focus is on a functional, collaborative workspace rather than iconic architecture, aligning with the brand's practical, mission-driven ethos.
A mission-driven and collaborative environment, deeply rooted in ethical principles and sustainability. Employees are passionate about Fair Trade and making a positive impact through fashion. The culture emphasizes transparency, respect, and a commitment to the company's social and environmental goals.
The London HQ is significant as the nerve center for one of the world's earliest and most prominent Fair Trade fashion brands, driving innovation in sustainable practices and ethical consumerism.
People Tree supports Fair Trade producer partners across multiple countries in Asia, Africa, and Latin America. Its commercial operations, design, and marketing are primarily managed from its London (UK) headquarters and its Tokyo (Japan) office. The company sells its products globally through its e-commerce platform and select retail partners, championing ethical and sustainable fashion worldwide.
Office 5.01, Canterbury Court, Kennington Park, 1-3 Brixton Road
London
Greater London
United Kingdom
Address: 3F Asahido Bldg., 2-6-10 Jiyugaoka, Meguro-ku, Tokyo 152-0035, Japan
To promote and sell People Tree's Fair Trade and sustainable fashion in Japan, catering to the specific needs and preferences of the Japanese market, and to foster the Fair Trade movement within the region.
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As of April 2025, People Tree' leadership includes:
People Tree has been backed by several prominent investors over the years, including:
There have been no major C-suite executive hires or exits publicly announced by People Tree in the last 12 months (as of mid-2024). The most recent significant leadership appointment was Melanie Grünbaum as CEO in late 2022.
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People Tree primarily uses the [first].[last]@peopletree.co.uk email format for its employees. This is a common structure for professional communication within the company.
[first].[last]@peopletree.co.uk
Format
jane.doe@peopletree.co.uk
Example
90%
Success rate
People Tree Blog • May 9, 2024
In a blog post, People Tree detailed its commitment to Fair Trade principles and shared what World Fair Trade Day signifies for the brand and its global artisan partners, emphasizing business for a fairer world....more
People Tree Blog • February 1, 2024
People Tree announced the arrival of its Spring/Summer 2024 collection, highlighting new styles crafted with sustainable materials like organic cotton and TENCEL™ Lyocell, and made by their Fair Trade partners....more
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