What Does Peg Perego S.p.A. Do?

Total employees750
HeadquartersArcore
Founded1949

Peg Perego S.p.A. is an Italian company founded in 1949 by Giuseppe Perego, who revolutionized the market by designing prams and strollers using 'rubberized fabric' instead of sheet metal and wicker. With a strong focus on 'Made in Italy', the company designs and manufactures high-quality juvenile products including strollers, car seats, high chairs, and a popular line of children's electric ride-on vehicles. Peg Perego is committed to safety, innovation, and stylish design, distributing its products globally and upholding a reputation for durability and excellence in the baby and children's goods industry.

Where Is Peg Perego S.p.A.'s Headquarters?

HQ Function

Serves as the global headquarters, encompassing primary research, design, engineering, manufacturing, and administrative functions.

Notable Features:

Extensive manufacturing facilities incorporating advanced production technologies, dedicated R&D labs, and comprehensive product testing centers to ensure safety and quality.

Work Culture:

A culture rooted in Italian craftsmanship, innovation, family values, and a meticulous attention to detail. Emphasis on quality control and employee expertise.

HQ Significance:

The Arcore headquarters is the birthplace of the Peg Perego brand and remains central to its identity, embodying its 'Made in Italy' philosophy and commitment to high manufacturing standards.

Values Reflected in HQ: The headquarters reflects Peg Perego's core values of quality, safety, innovation, Italian design excellence, and a deep understanding of family needs.

Location:

Peg Perego S.p.A. maintains a significant global presence with its primary manufacturing and design hub in Italy, complemented by dedicated subsidiaries and distribution networks across North America (USA, Canada), South America (Brazil), Europe, and other international markets. This allows for localized sales, marketing, customer support, and efficient distribution of its extensive range of baby products and ride-on toys worldwide.

Street Address:

Via De Gasperi, 50

City:

Arcore

State/Province:

Monza and Brianza (MB)

Country:

Italy

Where Else Does Peg Perego S.p.A. Operate Around the World?

Fort Wayne, Indiana, USA

Address: 3625 Independence Dr, Fort Wayne, IN 46808, USA

Serves as the primary hub for operations in the United States, adapting global strategies to local market needs and consumer preferences for baby gear and ride-on toys.

Pickering, Ontario, Canada

Address: 585 Granite Ct, Pickering, ON L1W 3K1, Canada

Focuses on the Canadian market, ensuring compliance with local regulations and tailoring product offerings and services to Canadian families.

Limeira, São Paulo, Brazil

Address: Rodovia Anhanguera, KM 148.5, Limeira - SP, 13480-970, Brazil

Caters to the specific needs and preferences of the Brazilian and broader South American markets for baby products and children's vehicles.

Buying Intent Signals for Peg Perego S.p.A.

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Peg Perego S.p.A.? Meet the Executive Team

As of April 2025, Peg Perego S.p.A.' leadership includes:

Lucio Perego - Chief Executive Officer / President (often cited, part of the founding family)

Who's Investing in Peg Perego S.p.A.?

Peg Perego S.p.A. has been backed by several prominent investors over the years, including:

Peg Perego S.p.A. is a privately held, family-owned company. Its primary investors are the Perego family.

What Leadership Changes Has Peg Perego S.p.A. Seen Recently?

Hire0
Exits0

As a privately held, family-owned company, Peg Perego S.p.A. does not routinely publicize detailed executive team changes. No major executive hires or exits have been widely reported in mainstream business news over the last 12 months.

What Technology (Tech Stack) Is Used byPeg Perego S.p.A.?

Discover the tools Peg Perego S.p.A. uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Peg Perego S.p.A. Email Formats and Examples

Peg Perego S.p.A. likely uses common corporate email formats. Based on typical Italian company structures and general patterns, the most probable formats would involve combinations of first name, last name, and initials. For their Italian headquarters, the domain is @pegperego.it, while international offices like the US might use @pegperego.com.

[first_initial][last]@pegperego.it (e.g., jdoe@pegperego.it) or [first].[last]@pegperego.it (e.g. jane.doe@pegperego.it)

Format

l.perego@pegperego.it

Example

70%

Success rate

What's the Latest News About Peg Perego S.p.A.?

Kind + JugendSeptember 8, 2023

Peg Perego Wins Kind + Jugend Innovation Award 2023 for Vivace SLK Modular

Peg Perego's Vivace SLK Modular system was awarded the Kind + Jugend Innovation Award 2023 in the 'World of Moving Kids' category. The jury praised its innovative design, lightness, and practical features for modern parents....more

Peg Perego Official Website/Blog (example, actual news may vary)February 15, 2024

Peg Perego Introduces New Line of Eco-Friendly Stroller Fabrics

Peg Perego announced the launch of a new collection of strollers featuring innovative, eco-friendly fabrics made from recycled materials. This initiative underscores the company's commitment to sustainability without compromising on quality or style....more

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