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Paynetics is an EU-licensed e-money institution (EMI) headquartered in Sofia, Bulgaria, with a significant presence across Europe. The company specializes in providing comprehensive end-to-end payment solutions and Banking-as-a-Service (BaaS) to businesses of all sizes. Paynetics empowers corporates, fintechs, and marketplaces to integrate financial services seamlessly into their offerings. Their core services include physical and virtual card issuing (Visa and Mastercard), payment acquiring, IBAN accounts, e-wallets, and advanced embedded finance solutions. By focusing on flexibility, scalability, and regulatory compliance, Paynetics enables clients to innovate rapidly, enhance customer experiences, and expand their market reach in the evolving digital economy.
The Sofia headquarters is the nerve center for Paynetics's global operations. It houses the executive leadership, core product development teams, technology infrastructure management, compliance, legal, and strategic planning functions.
While specific architectural details are not widely publicized, Paynetics's HQ is expected to feature modern office amenities, collaborative workspaces, and advanced technology infrastructure conducive to a fintech company's operational needs.
The work culture at Paynetics HQ is characterized by innovation, agility, and a strong customer focus. Employees experience a dynamic fintech environment that encourages collaboration, problem-solving, and continuous learning to drive the future of payments.
The Sofia headquarters is crucial as it anchors Paynetics's European operations, leveraging Bulgaria's skilled tech talent and strategic geographical position. It serves as the primary base for developing and deploying its advanced payment solutions across the EEA and beyond.
Paynetics has a strong operational presence across Europe, with its e-money license passported throughout the European Economic Area (EEA). They support businesses globally by offering multi-currency IBANs, international card issuing (physical and virtual), and cross-border payment acquiring services. Key functions supported globally include enabling companies to launch and manage their own financial products, process payments efficiently, and expand their services internationally through a comprehensive suite of Banking-as-a-Service and embedded finance solutions.
76A James Bourchier Blvd, Ground Floor
Sofia
Sofia City Province
Bulgaria
Address: 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom
To expand Paynetics's presence in the highly competitive UK financial market, offer tailored BaaS and payment solutions to UK businesses, and leverage London's status as a global financial center.
Address: Via Timavo, 34, 20124 Milan MI, Italy
To strengthen Paynetics's foothold in Southern Europe, addressing the unique payment needs of Italian enterprises and fostering innovation within the local financial ecosystem.
Address: Paseo de la Castellana 95, Planta 15, Edificio Torre Europa, 28046 Madrid, Spain
To cater to the expanding Spanish market, offer innovative payment infrastructure to local businesses, and enhance Paynetics's service delivery capabilities in Southwestern Europe.
Address: Avenue Louise 54, Room S52, 1050 Brussels, Belgium
To facilitate dialogue with EU institutions, ensure alignment with European regulatory frameworks, and support clients and partners in Belgium, Netherlands, and Luxembourg.
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As of April 2025, Paynetics' leadership includes:
Paynetics has been backed by several prominent investors over the years, including:
Paynetics continues to strengthen its leadership team across its group to support ongoing expansion and innovation. In the last 12 months, key appointments have been made within its group companies, such as the new CEO for phyre. The core C-suite leadership at Paynetics AD has maintained stability, focusing on strategic growth initiatives.
Discover the tools Paynetics uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Paynetics typically uses standard professional email address formats for its employees. The most common format is likely [first].[last]@paynetics.digital. Variations such as [first_initial][last]@paynetics.digital might also be in use.
[first].[last]@paynetics.digital
Format
john.doe@paynetics.digital
Example
85%
Success rate
Finextra • March 26, 2024
Paynetics announced the strategic appointment of Ian Clowes as the new Chief Executive Officer of phyre, its B2C digital payments solution. Clowes brings extensive experience in the payments industry and is tasked with leading phyre's next phase of growth and innovation....more
Paynetics Official Website News • September 26, 2023
Paynetics formed a strategic partnership with Weavr, an embedded finance platform, to enable UK businesses to more easily integrate financial services directly into their existing products and customer journeys. This collaboration aims to make sophisticated embedded finance solutions more accessible....more
The Paypers • July 11, 2023
Paynetics announced a collaboration with Mastercard to enhance its card issuing capabilities. This partnership empowers corporate clients to launch and manage their own branded card programmes with greater efficiency, flexibility, and control over their payment solutions....more
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