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Passage AI is an innovative conversational AI platform designed to automate and enhance customer service interactions. Founded in 2016, Passage AI leverages Natural Language Understanding (NLU) and deep learning to power intelligent virtual assistants and chatbots across various channels. Its core mission was to help businesses provide instant, personalized support, answer customer queries, and resolve issues effectively. In December 2020, Passage AI was acquired by ServicePower, a leading provider of field service management software. This strategic acquisition integrated Passage AI's advanced AI capabilities into ServicePower's offerings, aiming to further improve customer engagement, operational efficiency, and provide smarter service experiences. The Passage AI technology continues to be a key component in enhancing ServicePower's suite of solutions.
Served as the primary center for research, development, product management, and operations for the Passage AI platform. It was the hub for innovation in conversational AI.
As a startup, the headquarters likely prioritized a functional, agile, and collaborative workspace conducive to rapid innovation and development, rather than significant architectural highlights.
Characterized by a typical Silicon Valley startup culture: fast-paced, innovative, engineering-focused, and collaborative. Strong emphasis on technological advancement and solving complex AI challenges for customer service.
The Sunnyvale location in Silicon Valley provided crucial access to a rich talent pool, technological ecosystem, venture capital, and a network of other innovative companies, fostering Passage AI's growth.
While Passage AI originated as a US-based startup, its acquisition by ServicePower significantly expanded its global reach. Passage AI's technology now underpins solutions used by ServicePower's international clientele. ServicePower operates and serves customers globally, enabling the Passage AI capabilities to support customer service and field operations in North America, Europe, Asia-Pacific, and other regions, reflecting a truly global operational footprint for its AI-driven services.
815 Hermosa Ave
Sunnyvale
California
USA
Address: N/A (Multiple ServicePower Locations, e.g., McLean, VA, USA; Stockport, UK)
To support ServicePower's global client base by leveraging Passage AI's capabilities in field service management and customer engagement solutions across various regions, including North America, Europe, and APAC.
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As of April 2025, Passage AI' leadership includes:
Passage AI has been backed by several prominent investors over the years, including:
Following the acquisition by ServicePower in December 2020, the original leadership of Passage AI transitioned. Some founders took on roles within ServicePower, while others moved to new ventures. There are no recent 'new hires' or 'exits' for a standalone Passage AI executive team, as it is now integrated.
Discover the tools Passage AI uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Prior to its acquisition by ServicePower, Passage AI likely used common startup email formats. Post-acquisition, communications would typically use ServicePower's email conventions (e.g., name@servicepower.com). For historical reference or attempts to reach individuals associated with Passage AI, understanding typical startup patterns can be useful.
Common startup formats: [first]@[companydomain].com (e.g., firstname@passage.ai) or [first].[last]@[companydomain].com
Format
example: mitul@passage.ai (hypothetical, based on common [first]@domain format)
Example
65%
Success rate
PR Newswire (ServicePower) • December 15, 2020
ServicePower announced its acquisition of Passage AI, a California-based conversational AI platform. The acquisition aimed to integrate Passage AI's NLU and chatbot capabilities into ServicePower's field service management solutions, thereby improving customer experiences and operational efficiencies....more
TechCrunch • June 18, 2019
Passage AI, a startup developing AI-powered tools for customer service automation, secured a $3.5 million seed extension round. The funding was led by Engineering Capital, Storm Ventures, Correlation Ventures, and SAP.io, bringing its total funding at the time to $4.5 million to expand its NLU platform....more
Passage AI Blog (archived) • February 12, 2019
An example of Passage AI's thought leadership, explaining the distinctions and relationship between NLU and NLP, key technologies underpinning their conversational AI platform. This highlights their expertise in the AI space....more
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