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Park Lane Jewelry is a family-owned and operated direct sales company specializing in high-fashion jewelry. Founded in 1955 by Shirley and Arthur LeVin in Chicago, the company offers a wide range of affordable, quality jewelry through an extensive network of independent stylists worldwide. Park Lane is renowned for its generous customer and hostess reward programs, its unconditional guarantee, and its enduring commitment to empowering individuals, primarily women, to build their own businesses and achieve financial independence. The company prides itself on staying current with fashion trends while maintaining a classic appeal.
The headquarters serves as the central command for all global operations, including product design and development, marketing strategy, inventory management, global distribution, sales support for its network of stylists, and corporate administrative functions.
A modern facility likely equipped with extensive warehousing for jewelry, advanced logistics capabilities, corporate offices, design studios, and possibly training and event spaces for stylists. The specific architectural details are not widely publicized, but it's built to support a large-scale direct sales operation.
The work culture at Park Lane HQ is often described as family-oriented, supportive, and entrepreneurial. There's a strong focus on collaboration, empowering their sales field, and celebrating success. As a long-standing family business, these values permeate the corporate environment.
The Schaumburg headquarters is pivotal to Park Lane's operations, acting as the heart of its global network. It's where strategic decisions are made, new jewelry lines are conceived, and support systems for thousands of stylists are managed, ensuring consistent brand messaging and operational efficiency worldwide.
Park Lane Jewelry boasts a significant global presence, with a network of independent stylists and customers in countries including the United States, Canada, Mexico, the United Kingdom, Germany, Austria, Switzerland, Australia, and New Zealand. Their global functions primarily revolve around empowering and supporting this international sales force. This includes localized marketing campaigns, multi-language support materials, international product shipping and logistics, region-specific training programs, and ensuring compliance with diverse international trade and direct selling regulations. The company aims to provide a consistent brand experience while adapting to local cultures and market demands.
100 E. Victoria Lane
Schaumburg
Illinois
USA
Address: Specific corporate office address not publicly listed; operations primarily coordinated with US HQ and supported by local leadership and distribution.
To grow Park Lane's brand footprint and stylist base across Canada, adapting marketing strategies and product appeal to Canadian consumer preferences and fashion trends.
Address: Specific corporate office address not publicly listed; operations primarily coordinated with US HQ and supported by local leadership and distribution.
To expand Park Lane's market share in Australia by empowering local entrepreneurs with a flexible business opportunity and offering fashionable jewelry collections suited to the Australian lifestyle.
Address: Specific corporate office address not publicly listed; operations primarily coordinated with US HQ and supported by local leadership and distribution.
To establish and grow Park Lane's presence in the United Kingdom, offering its jewelry and business opportunities to consumers and aspiring entrepreneurs in the region.
Address: Specific corporate office address not publicly listed; operations primarily coordinated with US HQ and supported by local leadership and distribution.
To develop and expand Park Lane's business within Mexico, catering to local tastes and providing entrepreneurial avenues for Mexican stylists.
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As of April 2025, Park Lane Jewelry' leadership includes:
Park Lane Jewelry has been backed by several prominent investors over the years, including:
The most significant recent executive change was the passing of Chairman Arthur LeVin Jr. in May 2023. As a private, family-run company, Park Lane Jewelry's leadership is generally long-standing, primarily within the LeVin family. Other specific executive hires or departures are not typically publicized extensively.
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Park Lane Jewelry's corporate email format typically combines the employee's name with the parklanejewelry.com domain. Based on available information and common industry practices, the most prevalent format is the first initial followed by the last name.
flast@parklanejewelry.com (e.g. jdoe@parklanejewelry.com)
Format
slevin@parklanejewelry.com
Example
70%
Success rate
Direct Selling News • October 13, 2023
Park Lane Jewelry announced its 68th anniversary, reflecting on its long history in the direct selling industry since its founding in 1955. The company emphasized its continued dedication to offering fashionable jewelry and providing entrepreneurial opportunities globally....more
Direct Selling News • May 12, 2023
The direct selling community paid tribute to Arthur LeVin Jr., Chairman of Park Lane Jewelry, who passed away. He was recognized for his significant contributions to the company's success and his leadership in the industry....more
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