What Does P.E Nation Do?

Total employees38
HeadquartersMarrickville
Founded2016

P.E Nation is an Australian activewear brand co-founded by Pip Edwards and Claire Tregoning in Sydney in 2016. The brand focuses on multi-faceted activewear designed for a fast-paced urban lifestyle, blending technical qualities with a distinct fashion-forward aesthetic. P.E Nation offers a range of products including leggings, sports bras, outerwear, sweats, and accessories, characterized by strong colour-blocking, retro-inspired designs, and bold branding. It has gained significant international recognition, appealing to consumers who seek versatile apparel that transitions seamlessly from studio to street. The brand emphasizes quality, fit, and functionality, often incorporating sustainable materials into its collections.

Where Is P.E Nation's Headquarters?

HQ Function

Serves as the global headquarters, housing design, marketing, operations, and strategic leadership for P.E Nation.

Notable Features:

Likely a modern, creatively designed space reflecting the brand's energetic and stylish aesthetic, possibly featuring showrooms and collaborative workspaces.

Work Culture:

Dynamic, fast-paced, and creative, fostering innovation in fashion and activewear. Emphasis on teamwork, brand passion, and a reflection of an active lifestyle.

HQ Significance:

The central hub for all brand development, global strategy, and design innovation, driving P.E Nation's distinct market presence.

Values Reflected in HQ: The headquarters likely embodies the brand's values of boldness, functionality, fashion-forward thinking, and an active, confident lifestyle.

Location:

P.E Nation supports its global customer base primarily through its direct-to-consumer e-commerce website and an extensive network of prestigious department stores, online fashion retailers, and boutiques across Australia, New Zealand, North America, Europe, the UK, and Asia. This allows the brand to maintain a strong international presence and accessibility to its fashion-conscious, active clientele worldwide.

Street Address:

Unit 39, 76B Edinburgh Road (Entry via Process Avenue)

City:

Marrickville

State/Province:

New South Wales

Country:

Australia

Where Else Does P.E Nation Operate Around the World?

Global (Online & Retail Partners)

Address: Not applicable (Distributed model)

To reach a global customer base through online sales channels and strategic wholesale partnerships with premium retailers worldwide.

Buying Intent Signals for P.E Nation

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading P.E Nation? Meet the Executive Team

As of April 2025, P.E Nation' leadership includes:

Pip Edwards - Co-founder & Creative Director
Claire Tregoning - Co-founder & Design Director

Who's Investing in P.E Nation?

P.E Nation has been backed by several prominent investors over the years, including:

Privately Held. Hotsprings (Acquired a majority stake in 2019, though this partnership ended in 2023, with founders reacquiring full ownership).

What Leadership Changes Has P.E Nation Seen Recently?

Hire0
Exits0

In late 2023, P.E Nation co-founders Pip Edwards and Claire Tregoning reacquired full ownership of the brand from TexgetRandom Pty Ltd (part of Hotsprings Group), which had held a majority stake since 2019. This marked a significant strategic shift back to founder-led control. No other major public executive hires or exits have been prominently reported in the last 12 months.

What Technology (Tech Stack) Is Used byP.E Nation?

Discover the tools P.E Nation uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

P.E Nation Email Formats and Examples

P.E Nation likely uses standard corporate email formats. For customer service, they provide specific email addresses. For direct corporate communication, common formats are often based on employee names.

[first]@pe-nation.com or [firstinitial][lastname]@pe-nation.com

Format

pip@pe-nation.com

Example

70%

Success rate

What's the Latest News About P.E Nation?

Ragtrader • November 9, 2023

P.E Nation founders Pip Edwards and Claire Tregoning buy back P.E Nation

P.E Nation co-founders Pip Edwards and Claire Tregoning have reacquired the business from TexgetRandom Pty Ltd, four years after it took a majority stake in the sports-fashion brand. The move signals a new chapter for the brand under its original leadership....more

P.E Nation Blog / Retail Gazette • August 1, 2023

P.E Nation Launches Rental Service with AsSeenBy

P.E Nation partnered with UK-based rental platform AsSeenBy to offer a selection of its activewear for rent, aiming to promote circular fashion and sustainability within its consumer base....more

Marie Claire Australia • May 15, 2024

P.E Nation Announces Major Warehouse Sale

P.E Nation advertised a significant warehouse sale event, offering past season collections and samples at discounted prices, a common promotional activity for fashion brands....more

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