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Optus Sport is an Australian sports streaming service owned by Optus. Launched in 2016, it has become a major destination for football (soccer) fans, holding exclusive rights to the Premier League, LaLiga, UEFA European Championships, FIFA Women's World Cup, and other significant international and domestic competitions. Beyond football, Optus Sport also offers fitness content, making it a versatile entertainment platform for sports enthusiasts. It aims to provide high-quality sports coverage, accessible across various devices, to its subscribers.
The Optus Campus in Macquarie Park houses key functions for Optus Sport, including broadcasting operations, content acquisition and management, marketing, technology development, and customer support for the streaming service.
The Optus Campus is a modern, purpose-built facility known for its campus-style environment with multiple buildings, green spaces, and employee amenities. It likely includes state-of-the-art broadcast studios and production facilities utilized by Optus Sport.
The work culture within Optus Sport, situated within the broader Optus environment, is likely dynamic, fast-paced, and collaborative, reflecting the nature of sports media and live broadcasting. A strong emphasis on innovation and customer experience is expected.
This location is significant as it centralizes Optus's operations, allowing Optus Sport to leverage the parent company's technological infrastructure, corporate support, and strategic direction. It's the nerve center for delivering premium sports content to Australian audiences.
Optus Sport primarily serves the Australian market, providing live and on-demand streaming of international sports content. Its global presence is characterized by the acquisition of broadcasting rights for major international sports leagues and tournaments (e.g., English Premier League, LaLiga, UEFA competitions, FIFA World Cup). While the service is geo-restricted to Australia, its operations involve extensive global partnerships for content sourcing and production. It allows Australian subscribers to access world-class sports wherever they are in Australia, and potentially when travelling abroad, subject to rights.
1 Lyonpark Road
Macquarie Park
NSW
Australia
Address: Optus Melbourne Office, 367 Collins Street, Melbourne VIC 3000 (Optus's main Melbourne office, specific Optus Sport presence unconfirmed but likely co-located)
Serves as a key hub for Optus in Victoria, supporting a large customer base and business operations. For Optus Sport, it could facilitate local marketing initiatives and stakeholder engagement.
Address: Optus Brisbane Office, 15 Green Square Close, Fortitude Valley QLD 4006 (Optus's main Brisbane office)
Key operational site for Optus in Queensland, managing services and customer relations in the region.
Address: Optus Perth Office, Level 7, 226 Adelaide Terrace, Perth WA 6000 (Optus's main Perth office)
Primary hub for Optus in WA, ensuring service delivery and market presence in the western region.
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As of April 2025, Optus Sport' leadership includes:
Optus Sport has been backed by several prominent investors over the years, including:
The past 12 months have seen significant leadership changes at Optus, the parent company of Optus Sport, most notably the resignation of the CEO and the appointment of an interim and subsequently a new permanent CEO.
Discover the tools Optus Sport uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Optus, the parent company of Optus Sport, commonly uses email formats that combine employee names with the company domain. The most prevalent format is typically 'firstname.lastname@optus.com.au'. Other variations might exist but are less common.
firstname.lastname@optus.com.au
Format
john.doe@optus.com.au
Example
85%
Success rate
Mediaweek • 2024-05-23
Optus Sport announced its comprehensive coverage plans for UEFA EURO 2024, including its team of hosts, experts, and commentators. All 51 matches will be streamed live and exclusively on Optus Sport in Australia....more
Optus Newsroom • 2024-04-10
Optus announced the appointment of Peter Kaliaropoulos as its new Chief Executive Officer, effective 22 July 2024. This appointment follows the resignation of former CEO Kelly Bayer Rosmarin....more
ABC News • 2023-11-20
Optus CEO Kelly Bayer Rosmarin resigned in the wake of a massive nationwide outage that affected millions of customers and criticism over the company's handling of a major data breach in the previous year....more
Optus Sport • 2023-07-20
Optus Sport detailed its broadcast plans for the FIFA Women's World Cup 2023™, offering all 64 matches live and on-demand, highlighting its commitment to women's football....more
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