What Does Optus Sport Do?

Total employees104
HeadquartersMacquarie Park
Founded2016

Optus Sport is an Australian sports streaming service owned by Optus. Launched in 2016, it has become a major destination for football (soccer) fans, holding exclusive rights to the Premier League, LaLiga, UEFA European Championships, FIFA Women's World Cup, and other significant international and domestic competitions. Beyond football, Optus Sport also offers fitness content, making it a versatile entertainment platform for sports enthusiasts. It aims to provide high-quality sports coverage, accessible across various devices, to its subscribers.

Where Is Optus Sport's Headquarters?

HQ Function

The Optus Campus in Macquarie Park houses key functions for Optus Sport, including broadcasting operations, content acquisition and management, marketing, technology development, and customer support for the streaming service.

Notable Features:

The Optus Campus is a modern, purpose-built facility known for its campus-style environment with multiple buildings, green spaces, and employee amenities. It likely includes state-of-the-art broadcast studios and production facilities utilized by Optus Sport.

Work Culture:

The work culture within Optus Sport, situated within the broader Optus environment, is likely dynamic, fast-paced, and collaborative, reflecting the nature of sports media and live broadcasting. A strong emphasis on innovation and customer experience is expected.

HQ Significance:

This location is significant as it centralizes Optus's operations, allowing Optus Sport to leverage the parent company's technological infrastructure, corporate support, and strategic direction. It's the nerve center for delivering premium sports content to Australian audiences.

Values Reflected in HQ: The headquarters likely reflects Optus's corporate values such as customer focus, innovation, teamwork, and a commitment to providing leading telecommunications and entertainment services. The modern design and facilities often aim to foster collaboration and employee well-being.

Location:

Optus Sport primarily serves the Australian market, providing live and on-demand streaming of international sports content. Its global presence is characterized by the acquisition of broadcasting rights for major international sports leagues and tournaments (e.g., English Premier League, LaLiga, UEFA competitions, FIFA World Cup). While the service is geo-restricted to Australia, its operations involve extensive global partnerships for content sourcing and production. It allows Australian subscribers to access world-class sports wherever they are in Australia, and potentially when travelling abroad, subject to rights.

Street Address:

1 Lyonpark Road

City:

Macquarie Park

State/Province:

NSW

Country:

Australia

Where Else Does Optus Sport Operate Around the World?

Melbourne, VIC/Australia

Address: Optus Melbourne Office, 367 Collins Street, Melbourne VIC 3000 (Optus's main Melbourne office, specific Optus Sport presence unconfirmed but likely co-located)

Serves as a key hub for Optus in Victoria, supporting a large customer base and business operations. For Optus Sport, it could facilitate local marketing initiatives and stakeholder engagement.

Brisbane, QLD/Australia

Address: Optus Brisbane Office, 15 Green Square Close, Fortitude Valley QLD 4006 (Optus's main Brisbane office)

Key operational site for Optus in Queensland, managing services and customer relations in the region.

Perth, WA/Australia

Address: Optus Perth Office, Level 7, 226 Adelaide Terrace, Perth WA 6000 (Optus's main Perth office)

Primary hub for Optus in WA, ensuring service delivery and market presence in the western region.

Buying Intent Signals for Optus Sport

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Optus Sport? Meet the Executive Team

As of April 2025, Optus Sport' leadership includes:

Michael Venter - Interim Chief Executive Officer & Chief Financial Officer, Optus
Peter Kaliaropoulos - Incoming Chief Executive Officer, Optus (effective July 2024)
Howard Rees - VP, Optus Sport
Matt Williams - Managing Director, Customer Solutions, Optus (Oversees marketing and revenue)

Who's Investing in Optus Sport?

Optus Sport has been backed by several prominent investors over the years, including:

Singtel (Singapore Telecommunications Limited) - Optus Sport is part of Optus, which is a wholly-owned subsidiary of Singtel.

What Leadership Changes Has Optus Sport Seen Recently?

Hire1
Exits1

The past 12 months have seen significant leadership changes at Optus, the parent company of Optus Sport, most notably the resignation of the CEO and the appointment of an interim and subsequently a new permanent CEO.

Departures

Kelly Bayer Rosmarin, Kelly Bayer Rosmarin resigned as CEO of Optus.

New Appointments:

Michael Venter, Michael Venter appointed as Interim CEO of Optus, in addition to his role as CFO.
Peter Kaliaropoulos, Peter Kaliaropoulos appointed as the new CEO of Optus.

What Technology (Tech Stack) Is Used byOptus Sport?

Discover the tools Optus Sport uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Optus Sport Email Formats and Examples

Optus, the parent company of Optus Sport, commonly uses email formats that combine employee names with the company domain. The most prevalent format is typically 'firstname.lastname@optus.com.au'. Other variations might exist but are less common.

firstname.lastname@optus.com.au

Format

john.doe@optus.com.au

Example

85%

Success rate

What's the Latest News About Optus Sport?

Mediaweek2024-05-23

Optus Sport reveals UEFA EURO 2024 coverage details and talent lineup

Optus Sport announced its comprehensive coverage plans for UEFA EURO 2024, including its team of hosts, experts, and commentators. All 51 matches will be streamed live and exclusively on Optus Sport in Australia....more

Optus Newsroom2024-04-10

Optus appoints Peter Kaliaropoulos as CEO

Optus announced the appointment of Peter Kaliaropoulos as its new Chief Executive Officer, effective 22 July 2024. This appointment follows the resignation of former CEO Kelly Bayer Rosmarin....more

ABC News2023-11-20

Optus CEO Kelly Bayer Rosmarin resigns weeks after nationwide outage

Optus CEO Kelly Bayer Rosmarin resigned in the wake of a massive nationwide outage that affected millions of customers and criticism over the company's handling of a major data breach in the previous year....more

Optus Sport2023-07-20

FIFA Women's World Cup 2023™: How to watch every match LIVE on Optus Sport

Optus Sport detailed its broadcast plans for the FIFA Women's World Cup 2023™, offering all 64 matches live and on-demand, highlighting its commitment to women's football....more

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