What Does OptimoRoute Do?

Total employees54
HeadquartersPalo Alto
Founded2012

OptimoRoute is a cloud-based route optimization and planning software designed for businesses of all sizes that manage mobile workforces, deliveries, or field services. The platform helps companies automate route planning, reduce mileage and fuel costs, balance workloads among drivers, improve customer satisfaction with accurate ETAs, and increase overall operational efficiency. It considers various constraints like vehicle capacities, driver schedules, time windows, skill matching, and service areas to generate the most efficient routes in seconds. OptimoRoute is used across diverse industries, including logistics, food delivery, retail, healthcare, pest control, HVAC, and more.

Where Is OptimoRoute's Headquarters?

HQ Function

Serves as the primary center for OptimoRoute's global operations, including strategic decision-making, product development leadership, marketing, sales, and administrative functions.

Notable Features:

Located in a prominent area of Palo Alto, offering a modern office environment conducive to innovation and collaboration within the Silicon Valley tech ecosystem.

Work Culture:

Characterized by a fast-paced, innovative, and customer-focused environment. Emphasizes teamwork, problem-solving, and continuous improvement in a supportive and agile setting.

HQ Significance:

The Palo Alto headquarters places OptimoRoute in the heart of Silicon Valley, providing access to top tech talent, investment opportunities, and a vibrant network of technology partners and innovators.

Values Reflected in HQ: The headquarters' location and setup reflect OptimoRoute's commitment to innovation, efficiency, and being at the forefront of technology in the logistics and route optimization space.

Location:

OptimoRoute serves a global customer base across North America, Europe, Australia, Asia, and other regions. While its physical offices are in Palo Alto, USA, and Zagreb, Croatia, its cloud-based software and remote support infrastructure enable it to support businesses worldwide in various languages and industries. Sales and customer success teams operate to cover multiple time zones, ensuring global reach and accessibility for its route optimization solutions.

Street Address:

156 University Ave

City:

Palo Alto

State/Province:

CA

Country:

USA

Where Else Does OptimoRoute Operate Around the World?

Zagreb, Croatia

Address: Ulica grada Vukovara 269D (or similar business center address in Zagreb, specific suite may vary)

Supports global product development and provides customer support, particularly catering to European clients and contributing to round-the-clock service capabilities.

Buying Intent Signals for OptimoRoute

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading OptimoRoute? Meet the Executive Team

As of April 2025, OptimoRoute' leadership includes:

Marin Šarić - Co-founder & CEO
Frane Tudić - Co-founder & CTO
Goran Rubčić - VP of Engineering
Ivan Lazibat - Head of Sales

Who's Investing in OptimoRoute?

OptimoRoute has been backed by several prominent investors over the years, including:

Index Ventures
LocalGlobe
Speedinvest

What Leadership Changes Has OptimoRoute Seen Recently?

Hire0
Exits0

Based on publicly available information, there have been no major C-suite executive hires or departures announced for OptimoRoute in the last 12 months. The leadership team appears to be stable, focusing on growth and product development.

What Technology (Tech Stack) Is Used byOptimoRoute?

Discover the tools OptimoRoute uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

OptimoRoute Email Formats and Examples

OptimoRoute commonly uses the [first].[last]@optimoroute.com and [first]@optimoroute.com email formats. The [first].[last] structure is prevalent for many employees.

first.last@optimoroute.com

Format

john.doe@optimoroute.com

Example

85%

Success rate

What's the Latest News About OptimoRoute?

OptimoRoute BlogMarch 20, 2024

OptimoRoute News: Revolutionizing Waste Management with Rubicon

OptimoRoute published a case study detailing its successful partnership with Rubicon, a leading digital marketplace for waste and recycling. The collaboration highlights how OptimoRoute's software helped Rubicon optimize collection routes, improve operational efficiency, and achieve significant cost savings....more

G2.com / OptimoRoute PressJanuary 10, 2024

OptimoRoute Recognized as Leader in G2 Winter 2024 Reports

OptimoRoute announced its recognition as a Leader and High Performer in multiple categories, including Route Planning and Fleet Management, in G2's Winter 2024 Grid Reports. This distinction is based on high customer satisfaction scores and market presence....more

OptimoRoute BlogOctober 12, 2023

OptimoRoute Enhances Customer Experience with Live ETA and Notifications

OptimoRoute introduced advanced features for Live ETA tracking and real-time customer notifications. This allows businesses to provide their customers with precise arrival times and proactive updates, significantly improving service transparency and satisfaction....more

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