Openfit
Openfit's Overview
Openfit was a digital health and wellness platform offering a wide range of live and on-demand fitness classes, personalized nutrition plans, and community support. Launched in 2019 by Beachbody (now The Beachbody Company/BODi), Openfit aimed to make healthy living accessible and engaging with unique features like live trainer feedback and small group classes. In 2023, Openfit's services, technology, and content were fully integrated into Beachbody On Demand Interactive (BODi), the flagship platform of The Beachbody Company. While the standalone Openfit brand and app have been phased out, its innovative approach to interactive fitness and nutrition continues to influence and enhance BODi's offerings, providing users a comprehensive health and wellness experience.
Where is Openfit's Headquarters?
HQ Function
Serves as the central hub for The Beachbody Company's (BODi) corporate strategy, product development for its fitness and nutrition brands (including the technology and content legacy of Openfit), marketing, content creation, and global operations.
Notable Features:
The El Segundo headquarters likely features modern office facilities designed to support a dynamic tech and media-focused workforce, potentially including spaces for digital content production and employee wellness initiatives, aligned with the company's fitness mission.
Work Culture:
As part of The Beachbody Company (BODi), the work culture is expected to emphasize health, fitness, innovation, collaboration, and a results-oriented approach. It fosters a passion for helping people achieve their health and wellness goals through its digital platforms.
HQ Significance:
This location is key to The Beachbody Company's (BODi) operations, driving the innovation and management of its digital fitness and nutrition platforms, including the integrated features and services originally developed under the Openfit brand.
Values Reflected in HQ: The headquarters aims to reflect The Beachbody Company's core values: commitment to helping people achieve their goals and enjoy healthy, fulfilling lives, innovation in fitness and nutrition technology, and building a supportive community.
Location:
As a digital fitness and nutrition platform, Openfit's services (now fully integrated into The Beachbody Company's BODi platform) are accessible to users globally where internet access is available and the service is marketed. The Beachbody Company (BODi) supports its international user base primarily through its digital infrastructure, online customer support, and localized content and marketing efforts in key markets such as North America (USA, Canada), the United Kingdom, and France.
Street Address:
400 Continental Blvd., Suite 400
City:
El Segundo
State/Province:
California
Country:
USA
Openfit's Global Presence
N/A - Operations centralized under parent company
Address: N/A
N/A. The Beachbody Company (BODi) does have international reach, particularly in the UK and Canada, supported from its main US operations and potentially localized remote teams or small administrative offices.
Buying Intent Signals for Openfit
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Executive Team of Openfit
As of April 2025, Openfit' leadership includes:
Investors of Openfit
Openfit has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
The Beachbody Company (BODi) has seen significant leadership transitions in the past 12-18 months, particularly within its financial and operational executive roles, as it continues to adapt its strategy in the dynamic digital fitness market.
Departures
New Appointments:
Technology (Tech Stack) used by Openfit
Discover the tools Openfit uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Openfit Email Formats and Examples
Email formats for The Beachbody Company (BODi), the parent company that integrated Openfit, generally follow standard corporate structures. While the exact format can vary by department or individual, common patterns involve combinations of the employee's first name, last name, or initial. These formats are typically used for official company communications.
Common professional formats include [first].[last]@[companydomain].com or [first_initial][last]@[companydomain].com. For The Beachbody Company, the domain would be @beachbody.com or @bodi.com.
Format
example: carl.daikeler@bodi.com
Example
70%
Success rate
News and media
The Beachbody Company Investor Relations • November 9, 2023
The Beachbody Company Highlights BODi Platform Consolidation in Q3 2023 Results
In its third-quarter 2023 financial results, The Beachbody Company emphasized its ongoing strategy to consolidate its digital fitness offerings, including the full integration of Openfit's features and content, onto its primary BODi platform. This move aims to streamline operations, enhance user experience, and support the company's path to profitability....more
Connect the Watts • March 1, 2023
Beachbody Announces Sunsetting of Openfit App, Integrates Trainers and Content into BODi Platform
The Beachbody Company confirmed its decision to sunset the standalone Openfit application. Popular trainers, classes, and unique features from Openfit were migrated to the Beachbody On Demand Interactive (BODi) platform, aiming to provide a unified and comprehensive digital fitness experience for all subscribers under the BODi brand....more
The Beachbody Company Investor Relations • November 6, 2023
The Beachbody Company Appoints Kiel Fitzgerald as Chief Financial Officer
The Beachbody Company announced the appointment of Kiel Fitzgerald as its new Chief Financial Officer, effective November 27, 2023. Mr. Fitzgerald took over the role to lead the company's financial strategy and operations during its ongoing business transformation....more
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