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OneSpot
What Does OneSpot Do?
OneSpot was a pioneering Content Sequencing® platform that empowered brands to automatically personalize content experiences across digital channels, thereby driving deeper engagement and revenue. Their technology focused on individualizing content delivery based on user interests and behavior, moving beyond traditional segmentation. In August 2021, OneSpot was acquired by System1, an omnichannel customer acquisition platform, with OneSpot's technology being integrated to enhance System1's content monetization and personalization capabilities.
Where Is OneSpot's Headquarters?
HQ Function
Served as the central hub for OneSpot's operations, including product development, engineering, sales, marketing, and administrative functions before its integration into System1.
Notable Features:
Located in downtown Austin, offering access to the city's vibrant tech ecosystem. Specific architectural details of their office suite are not widely publicized.
Work Culture:
OneSpot was characterized by a startup culture emphasizing innovation, collaboration, and data-driven strategies within the ad-tech and content personalization sectors. This was typical of many tech firms in Austin.
HQ Significance:
The Austin headquarters was significant for developing OneSpot's core content personalization technology and contributing to the 'Silicon Hills' tech community.
Values Reflected in HQ: The choice of Austin as a headquarters likely reflected values of innovation, access to a skilled tech talent pool, and a dynamic environment conducive to a growing technology company.
Location:
Prior to its acquisition by System1, OneSpot's primary market focus was North America, though its platform enabled brands to reach audiences globally through digital channels. Its direct operational presence was mainly concentrated in the USA. Post-acquisition, its technology contributes to System1's broader global operations and reach.
Street Address:
701 Brazos St, Suite 1600
City:
Austin
State/Province:
Texas
Country:
USA
Where Else Does OneSpot Operate Around the World?
New York, NY, USA
Address: Specific street address not widely publicized; likely a sales or business development office.
To establish and grow OneSpot's presence in the key East Coast market, connect with major brand advertisers, and build strategic partnerships.
Buying Intent Signals for OneSpot
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading OneSpot? Meet the Executive Team
As of April 2025, OneSpot' leadership includes:
Who's Investing in OneSpot?
OneSpot has been backed by several prominent investors over the years, including:
What Leadership Changes Has OneSpot Seen Recently?
As OneSpot was acquired by System1 in August 2021 and its operations fully integrated, there have been no publicly announced executive hires or exits specifically for 'OneSpot' as a standalone entity in the last 12 months. Leadership changes related to its former functions would occur within the System1 corporate structure.
What Technology (Tech Stack) Is Used byOneSpot?
Discover the tools OneSpot uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
OneSpot Email Formats and Examples
Prior to its acquisition, OneSpot likely used common corporate email formats. Standard patterns include [first].[last]@onespot.com or [first_initial][last]@onespot.com. The domain onespot.com now redirects to System1.
[first].[last]@onespot.com or [first_initial][last]@onespot.com (e.g., jdoe@onespot.com)
Format
jane.doe@onespot.com
Example
70%
Success rate
What's the Latest News About OneSpot?
PR Newswire • August 9, 2021
System1 to Acquire OneSpot, a Leading Content Personalization Platform
System1 announced its definitive agreement to acquire OneSpot, the Content Sequencing® platform. The acquisition aimed to enhance System1's omnichannel customer acquisition platform by integrating OneSpot's advanced AI-driven content personalization technology....more
TechCrunch • May 19, 2015
OneSpot Raises $13.5M Series B For Its ‘Content Sequencing’ Platform
OneSpot, a content marketing platform that personalizes web content for brands, announced it secured $13.5 million in Series B funding. The round was led by new investor GSV Capital, with participation from existing investors including Mohr Davidow Ventures and Silverton Partners....more
MarTech Series • April 4, 2017
OneSpot Launches Content Sequencing Partner Program
OneSpot announced the launch of its Content Sequencing Partner Program. This initiative was designed to help technology providers and service agencies leverage OneSpot's platform to deliver individualized content experiences and drive better marketing outcomes for their customers....more
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