What Does OKAY Do?

Total employees550
HeadquartersBrno
Founded1994

OKAY.cz is a prominent retail company specializing in consumer electronics, home appliances, and furniture, with a strong presence in the Czech Republic and Slovakia. Founded in 1994, OKAY operates an extensive network of physical stores complemented by robust e-commerce platforms (okay.cz and okay.sk). They are known for offering a wide assortment of products, competitive pricing, and frequent promotional campaigns, aiming to make technology and home furnishings accessible to a broad customer base. The company focuses on providing value and convenience to its customers through both its brick-and-mortar and online channels.

Where Is OKAY's Headquarters?

HQ Function

Serves as the central hub for strategic planning, e-commerce operations, marketing, procurement, logistics coordination, and administrative support for all Czech and Slovak operations.

Notable Features:

Likely a modern office complex combined with or adjacent to significant warehousing and distribution facilities, optimized for efficient retail and e-commerce logistics.

Work Culture:

A dynamic and fast-paced retail environment, emphasizing customer satisfaction, sales performance, and adaptability to market trends in consumer electronics and furniture.

HQ Significance:

The headquarters is crucial for centralizing decision-making, managing the supply chain for a large network of stores and online sales, and driving the overall brand and market strategy for two countries.

Values Reflected in HQ: Efficiency, operational excellence, and a centralized approach to managing a large-scale retail business are reflected in its choice of a well-connected and functional headquarters.

Location:

OKAY's primary operational focus is within Central Europe, specifically the Czech Republic and Slovakia. While they source products globally to offer a diverse range of electronics and furniture, their customer-facing operations, including retail stores and dedicated e-commerce platforms (okay.cz and okay.sk), are concentrated in these two countries. Their global activities are mainly related to procurement and supply chain management to support their regional retail and online sales.

Street Address:

Kšírova 658/25a, Horní Heršpice

City:

Brno

State/Province:

Jihomoravský kraj (South Moravian Region)

Country:

Czech Republic

Where Else Does OKAY Operate Around the World?

Bratislava, Slovakia

Address: OKAY Slovakia, spol. s r.o., Einsteinova 11/3163, 851 01 Bratislava

To cater specifically to the Slovak market, ensuring localized product offerings, customer support, and adherence to Slovak business regulations. It acts as the primary operational base for OKAY in Slovakia.

Buying Intent Signals for OKAY

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading OKAY? Meet the Executive Team

As of April 2025, OKAY' leadership includes:

Jindřich Životský - Founder & Owner

Who's Investing in OKAY?

OKAY has been backed by several prominent investors over the years, including:

Privately Held/Founder Owned (Jindřich Životský)

What Leadership Changes Has OKAY Seen Recently?

Hire0
Exits0

As a privately held company, OKAY does not frequently publicize executive team changes. No major executive hires or exits have been widely reported in the mainstream business press over the last 12 months.

What Technology (Tech Stack) Is Used byOKAY?

Discover the tools OKAY uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

OKAY Email Formats and Examples

OKAY, like many corporations, likely uses standardized email formats for its employees. While the exact internal format isn't publicly disclosed, common structures include [first_initial][last] or [first].[last] @ companydomain.

[first_initial][last]@okay.cz

Format

jnovak@okay.cz

Example

75%

Success rate

What's the Latest News About OKAY?

Mediaguru.czNovember 20, 2023

OKAY.cz Launches Christmas Campaign with the Slogan 'Gifts of All Flavors'

OKAY.cz launched its Christmas advertising campaign focusing on the wide variety of gifts available, from electronics to household goods. The campaign, themed 'Dárky všech chutí' (Gifts of all flavors), aims to position OKAY as a one-stop shop for diverse Christmas shopping needs, utilizing TV spots, online advertising, and in-store promotions....more

CzechCrunch.czSeptember 5, 2023

OKAY among retailers gearing up for Black Friday sales events

CzechCrunch reported on retailers, including OKAY.cz, preparing for the upcoming Black Friday sales period. OKAY is known for participating actively in such discount events, offering significant price reductions on electronics and home appliances to attract customers....more

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