ObservePoint
ObservePoint's Overview
ObservePoint is a leading technology company that provides an automated platform for web analytics and tag governance. Their solutions help enterprises ensure data quality, maintain compliance, and optimize digital experiences by continuously scanning websites and apps to validate marketing tags, analytics implementations, and customer experience technologies. By identifying data collection errors, inconsistencies, and privacy vulnerabilities, ObservePoint empowers organizations to trust their data, make informed decisions, and maximize the ROI of their digital marketing stack.
Where is ObservePoint's Headquarters?
HQ Function
The Lehi headquarters serves as the central hub for ObservePoint's executive leadership, product development, engineering, sales, marketing, customer success, and administrative operations.
Notable Features:
Located in the Thanksgiving Point business park, the office offers modern amenities and a collaborative workspace designed to foster innovation. It's part of a larger campus known for its gardens, museums, and business facilities.
Work Culture:
ObservePoint promotes a dynamic and innovative work culture, emphasizing collaboration, customer-centricity, and continuous learning. Employees often highlight the supportive environment and opportunities for growth within the tech industry.
HQ Significance:
Its location in Silicon Slopes provides access to a rich talent pool from nearby universities and a thriving tech ecosystem, fostering partnerships and innovation.
Values Reflected in HQ: The headquarters' design and location reflect ObservePoint's commitment to innovation, growth, and providing a high-quality environment for its employees.
Location:
ObservePoint serves a global clientele, including many Fortune 500 companies, across North America, Europe, Asia-Pacific, and other regions. While its physical headquarters is in the US, its platform and support services are utilized by enterprises worldwide to manage their digital analytics and marketing technology stacks.
Street Address:
3301 N Thanksgiving Way, Suite 400
City:
Lehi
State/Province:
UT
Country:
USA
ObservePoint's Global Presence
Primarily Remote/Distributed Teams
Address: N/A - Distributed workforce model for certain functions.
To effectively serve a global client base, provide 24/7 support where needed, and tap into diverse talent pools beyond the immediate vicinity of its headquarters.
Buying Intent Signals for ObservePoint
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of ObservePoint
As of April 2025, ObservePoint' leadership includes:
Investors of ObservePoint
ObservePoint has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
ObservePoint has maintained a relatively stable executive team over the past year. No major high-profile executive hires or departures have been publicly announced in the last 12 months. Minor shuffles or promotions may have occurred internally.
Technology (Tech Stack) used by ObservePoint
Discover the tools ObservePoint uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
ObservePoint Email Formats and Examples
ObservePoint commonly uses the email format of the first initial followed by the last name. For example, John Doe would likely be jdoe@observepoint.com. Other formats might be used in specific cases.
[first_initial][last]@observepoint.com
Format
jdoe@observepoint.com
Example
90%
Success rate
News and media
ObservePoint Press Release • January 16, 2024
ObservePoint Named a Leader in G2's Winter 2024 Grid® Reports for Digital Analytics and Tag Management
ObservePoint announced its recognition as a Leader in multiple categories in G2's Winter 2024 Grid® Reports, including Digital Analytics and Tag Management. This acknowledgment is based on high customer satisfaction scores and substantial market presence....more
ObservePoint Blog • October 10, 2023
ObservePoint Releases The Ultimate Guide to Data Governance for Marketers
ObservePoint published a comprehensive guide aimed at marketers to help them understand and implement effective data governance strategies. The guide covers key principles, best practices, and the role of automation in maintaining data quality and compliance....more
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